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Starbucks: The next battle in the coffee war
MarketWatch ^ | March 9, 2012, 1:23 p.m. EST | By MarketWatch

Posted on 03/09/2012 1:24:23 PM PST by Ernest_at_the_Beach

Edited on 03/09/2012 3:29:36 PM PST by Admin Moderator. [history]

NEW YORK (MarketWatch) ó First, the battle was selling customers on the idea that they really cared about what kind of coffee they were drinking.

Then, get them hooked on a brand, or even a type of drink. People suddenly had a strong opinion about whether they were getting a latte instead of a cappuccino.


(Excerpt) Read more at marketwatch.com ...


TOPICS: Business/Economy; Society
KEYWORDS: coffee
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To: FreeAtlanta

Who makes it?


21 posted on 03/09/2012 2:00:44 PM PST by Yardstick
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To: Sans-Culotte

Ok, the Pike is the default coffee at STBX, every store should have it.
The Americao is something they make, basically its an espresso with hot or cold water added.
Every store should have Pike caffeinated and decaf.
Also the manager of the store, gets new roasts as they come out but will order the other coffees based on customer buying patterns, they can order whatever you want. STBX hasn’t stopped making your favorite, you can order it on line.
Just tell the manager you want them to order the coffee you want and how much.
Good drinking.


22 posted on 03/09/2012 2:01:00 PM PST by svcw (CLEAN WATER http://www.longlostsis.com/PI/MayanHelp2012.html)
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To: Ernest_at_the_Beach

A few years back there was a blinded taste test on coffee—McDonalds won. A coffee for #1 dollar, and it ain’t bad.


23 posted on 03/09/2012 2:03:40 PM PST by Neoliberalnot (Marxism works well only with the uneducated and the unarmed.)
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To: FreeAtlanta

I love that press. We use ours when we go camping.


24 posted on 03/09/2012 2:05:35 PM PST by svcw (CLEAN WATER http://www.longlostsis.com/PI/MayanHelp2012.html)
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To: Yardstick

Aerobie AeroPress Coffee and Espresso Maker


25 posted on 03/09/2012 2:08:10 PM PST by FreeAtlanta (Liberty and Justice for ALL)
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To: Ernest_at_the_Beach
I've had one, and only one, cup of Starbucks coffee in my life...I took two sips, and poured it out.

Their coffee tastes like coffee that has been made two days ago, and has been sitting on the heat all that time from a 1960's Mr. Coffee machine. Yuk!
26 posted on 03/09/2012 2:10:34 PM PST by FrankR
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To: svcw
I hardly use any of my other coffee equipment. I bought a hot water heater and just make a single cup whenever I want it. My kids love it too. It is actually fun to use, and I have taken it to friends, parties and to work. I always get a crowd around to watch me make coffee. It is kind of funny. :-) I am featuring it on my website DougsMugs.com
27 posted on 03/09/2012 2:10:47 PM PST by FreeAtlanta (Liberty and Justice for ALL)
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To: Neoliberalnot

It depends on how fresh their coffee is. They use those glass pot brewers and often the coffee has sat for a while.

Most coffee I have gotten at McDonald’s isn’t fit for consumption. QuickTrip and RaceTrack are not too bad for coffee on the road.


28 posted on 03/09/2012 2:23:40 PM PST by FreeAtlanta (Liberty and Justice for ALL)
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To: Ernest_at_the_Beach

I use a $15 Mr Coffee...does that mean I’m not groovy any more?


29 posted on 03/09/2012 2:29:30 PM PST by Mr Rogers ("they found themselves made strangers in their own country")
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To: martin_fierro

Do you feel like.... sharing?

;)


30 posted on 03/09/2012 2:42:19 PM PST by Bradís Gramma (PRAY for this country like your life depends on it....)
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To: Mr Rogers
Ha...based on some of the replys here...someone is go to show up and say the best coffee is make from river water after getting oit of the sleeping bag and leaving the tent....

And it is pretty good as I recall.

31 posted on 03/09/2012 2:42:46 PM PST by Ernest_at_the_Beach
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To: Mr Rogers

No worries for you, the only coffee maker I have ever used is a French Press.


32 posted on 03/09/2012 2:43:26 PM PST by Mountain Bike Vomit Carnage (I wonder why lions are so afraid of chairs.)
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To: Ernest_at_the_Beach
"If the Globe is cooling.....we need good coffee."
As the global cooling cycle sets in, we will find less coffee available.
33 posted on 03/09/2012 2:44:51 PM PST by Marine_Uncle
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To: Marine_Uncle
Well that sounds damn ominous.
34 posted on 03/09/2012 2:47:07 PM PST by Ernest_at_the_Beach
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To: Ernest_at_the_Beach

I’ll stick to my Folger’s Black Silk. I do try and limit it to one pot per day, ok, two on Saturday and Sunday.


35 posted on 03/09/2012 2:51:31 PM PST by SouthTexas (You cannot bargain with the devil, shut the government down.)
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To: Mr Rogers
I am thinking about one of those 5 cup mr. Coffee makers to adjust my intake.

Someone on CNBC figured that the Green Mountain K-Cups were really about $50 a lb.

36 posted on 03/09/2012 2:54:45 PM PST by Ernest_at_the_Beach
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To: FrankR

Starbucks is an acquired taste....the Latte with artificial sweetener’s suits me pretty good....


37 posted on 03/09/2012 2:57:18 PM PST by Ernest_at_the_Beach
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To: Ernest_at_the_Beach

Starsucks? Meh. I go to McD’s for a large iced sugar-free vanilla coffee, easy on the ice. Half the price, much better flavor.


38 posted on 03/09/2012 3:16:50 PM PST by Fast Moving Angel (Newt's not a perfect candidate but Jesus isn't running this year. - shoff)
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To: FreeAtlanta

Lots of good reviews and only 25 bucks at Amazon:

http://www.amazon.com/Aerobie-AeroPress-Coffee-Espresso-Maker/dp/B0047BIWSK

I’m not a big coffee drinker but I’ll bet it would make a great gift for someone who is.


39 posted on 03/09/2012 3:46:00 PM PST by Yardstick
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To: Sans-Culotte

http://www.starbucks.com/coffee/dark/decaf-caffe-verona


40 posted on 03/09/2012 3:55:13 PM PST by Excellence (9/11 was an act of faith.)
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