boom?
WHEN IT RAINS IT POURS!!
Advertisers tell Facebook ‘enough is enough’ as group representing 3,000 brands threatens to leave.
Facebook is facing the possibility of an advertiser exodus in the U.K. over the data scandal that has enveloped the company, prompted widespread demands for new regulations and knocked almost $50 billion from its market cap.
ISBA, a group representing about 3,000 advertisers including major brands like Unilever and Procter & Gamble, is demanding answers from Facebook in the wake of the Cambridge Analytica data-mining scandal. The companies the group works with could abandon the social network if their concerns aren’t addressed.
The trade group confirmed to Fox News that it will meet with representatives from Facebook on Friday.