The McDonalds menu strategy is very schizophrenic. They have fantastic value meals for $1 but if you want to stray, a regular meal will set you back $4-$7. It’s like trying to serve the 47% and the 53% at a restaurant that is only considered by the 47% in the first place. They should either be a dollar store or not, but the dollar strategy preys on the regular menu. I would love to enjoy a filet-o-fish but the McDouble is too good to pass up value-wise.
“. I would love to enjoy a file-o-fish-———”
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That’s the only sandwich I have bought in the last 20 years.
No fries-—they stink.
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How would they sell anything for less than a buck? Their profit margins are extremely low as it is
I thought I read they opened some upscale places called McCafe?