What would be really cool is if they’d break the mold and blow up the whole cable industry. Go online, via Netflix or some similar video streaming service. The servers would melt down under the load! But they could be the straw that breaks not just A&E, but the back of the confiscatory cable price structure.
This would allow people dump cable, pay to watch content they care about and pay the content owner directly. Let’s say only half of those 12 million viewers followed them online, that’s 6 million subscriptions at, let’s say, $10 per year? Could they do the show and pay Netflix for $60 million a year? Or, make it $15 per year and the extra $5 per subscriber would give them an extra $30 million per year to do the Lords Work with!
Some way, some day, somebody is going to upset the cable TV applecart...
But there is a huge problem with that. Most of the DD viewers are in rural areas where cable and high speed Internet is not available. Those fans/viewers likely have satellite which if DD leaves A&E they will likely end up on a cable/satellite already established network.