Durham has new 'branding' logo
Staff; Herald-Sun, Sep 28, 2006 : 10:14 pm ET
DURHAM -- A two-year process has led to the development of a new Durham logo, part of an "overarching brand" for the city.
The new logo reads "Durham: Where great things happen" and features a multicolored star within which are scattered five colored circles and five colored stars. The logo is part of a larger "branding" campaign funded by the Durham Convention & Visitors Bureau's Tourism Development Authority and guided through its final stages by the Durham Brand Advisory Group.
"[The branding] is critical not only to defining the brand with clarity, but in differentiating Durham from other communities in a way that connects it emotionally to the consumer," said advisory group member Carver Weaver of Durham's Square One Marketing.
"I love the way the star demonstrates not only excellence, but also represents people who are different but working together for a better world," said advisory group member Rosalind Fuse-Hall of N.C. Central University.
* * * "Durham: Where great things happen" * * *
Duke honors outstanding service
BY EMILY COAKLEY : The Herald-Sun, Sep 28, 2006 : 10:07 pm ET
DURHAM -- Duke University celebrated Founders Day Thursday by recognizing outstanding service to the institution.
Seymour Mauskopf, a history professor, received the Alumni Distinguished Undergraduate Teaching Award, while Erwin Chemerinsky, a professor of law and political science, received the University Scholar/Teacher of the Year Award.
The university's Distinguished Alumni Award was given to a couple, Russell and Sally Dalton Robinson.
Duke President Richard Brodhead gave Duke's highest honor to two people.
William "Jimmy" Wallace Jr., a longtime photographer for the university, and Ruby Leila Wilson, a former dean of the school of nursing, received the University Medal for Distinguished Meritorious Service.
After the convocation, Wallace said his career at Duke had provided him numerous opportunities.
"It was a short 47 years, that's for sure," Wallace said.
Wilson said she had been associated with the university for five decades, starting as a faculty member.
"I'm so ecstatic, but also humble," Wilson said after the convocation, later adding, "I have to admit I'm pleased to have my service to the university, especially to the School of Nursing and Medical Center, recognized."
Provost Peter Lange recognized the university's scholars, fellows and recipients of faculty and staff awards.
Paula Phillips Burger gave the convocation's keynote address. Burger, a Duke graduate, is on the board of trustees, worked in the administration and has a daughter who attends the school. She spoke of receiving her acceptance letter, and remembered the tears of pride and sadness in her father's eyes when her parents brought her to school.
Duke can help students improve their upward mobility and upward nobility, she said.
The idea of upward mobility doesn't refer to money, she said, but the thought that a student should aspire to higher goals.
Upward nobility, she said is exhibited through many efforts, including a global health initiative, the Duke-Durham Neighborhood Partnership and other good works in which faculty and students are involved.
* The Herald-Sun staff must be working overtime this week. So much news, so little time.