Women Attracted to Men in Red, Research Shows

University of Rochester ^ | August 2, 2010 | Unknown

[decimon]

What could be as alluring as a lady in red? A gentleman in red, finds a multicultural study published Aug. 2 in the Journal of Experimental Psychology: General.

Simply wearing the color red or being bordered by the rosy hue makes a man more attractive and sexually desirable to women, according to a series of studies by researchers at the University of Rochester and other institutions. And women are unaware of this arousing effect.

The cherry color's charm ultimately lies in its ability to make men appear more powerful, says lead author Andrew Elliot, professor of psychology at the University of Rochester. "We found that women view men in red as higher in status, more likely to make money and more likely to climb the social ladder. And it's this high-status judgment that leads to the attraction," Elliot says.

Why does red signal rank? The authors see both culture and biology at work. In human societies across the globe, red traditionally has been part of the regalia of the rich and powerful. Ancient China, Japan and sub-Saharan Africa all used the vibrant tint to convey prosperity and elevated status, and Ancient Rome's most powerful citizens were literally called "the ones who wear red." Even today, the authors note, businessmen wear a red tie to indicate confidence, and celebrities and dignitaries are feted by "rolling out the red carpet."

[decimon]

Could be.

[ReneeLynn]

No.

Santa wears red. Most men shouldn’t.

[Sacajaweau]

Yeh...sure...

[decimon]

Hmmm...that “Could be.” was in red in preview.

[ladyjane]

Very suspect. The author of the paper is wearing navy blue.

[Drango]

gay.

[Tax-chick]

Why does red signal rank?

Because if you don't care about looking stupid, you must have all the money and power you'll ever need?

[mirkwood]

As long as the gentleman’s bank account is NOT “in red”.

[decimon]

gay.

No, and you?

[ThomasMore]

Oh Really?

[Tax-chick]

A red shirt means you're dead after the commercial.

[Artemis Webb]

[equalitybeforethelaw]

Who knew Mao Tse Dung was such a chick magnet?

[hoe_cake]

I see a man in red and I think PIMP.

[Thrownatbirth]

Some bands need all the help they can get.

[Cagey]

[hoe_cake]

My co-worker really enjoyed that photo.

[fso301]

[Retired Greyhound]

Commie propaganda.

[goseminoles]

Funny. I’m a 39 year old guy. Red is my favorite color but I don’t wear red. If I want to look healthy and tan, its light blue.

[JenB987]

No...I hate the color red.

IMO, it’s not flattering on any skin tone, hair color, man or woman.

But maybe it’s because I was in a wedding once where the bridesmaid dresses were the most awful color of pink and red I have ever seen and I lamented having to spend $158 on something so awful.

[csmusaret]

BRB. Changing shirts.

[Mere Survival]

[AngelesCrestHighway]

It’s also the color of communism....No thanks

[BuffaloJack]

Are implying that I shouldn’t be wearing the red shirt that I currently have on?

[MNDude]

this would explain Ginger constantly trying to seduce Gilligan.

[Red_Devil 232]

[TexasFreeper2009]

interesting... don’t many types of apes have red on their faces?

[Ol' Dan Tucker]

A red shirt means you're dead after the commercial.

Not always.

[ReneeLynn]

I would have to see a photo first.

[OneWingedShark]

I can put this in simple terms:

Red —> Blood; Blood —> Killing things; Killing things —> Power; Power —> Manliness

So, by the transitive property of implication:
Red —> Manliness

[Joe 6-pack]

[driftdiver]

[AngelesCrestHighway]

[Jewbacca]

[mirkwood]

[DCPatriot]

[Smokin' Joe]

Reality, folks. Either he’s the guy who is going to be hauling her bags to the room, or he knows where he parked the car and will be bringing it around in a minute...

[ansel12]

I’m currently working on a study to ascertain who has the shortest life expectancy, a red shirt on Star Trek, or a love interest of one of the Cartwright boys on Bonanza.

[Secret Agent Man]

RED, not red print upholstery fabric.

[ßuddaßudd]

True story, I have to purposely dress down and avoid red because of all the attention I get from the ladies here at work . . . ▲

[If You Want It Fixed - Fix It]

Study shows women attracted to men wearing red.....

and deadbeats who will father their child and leave, pimps who will beat them into prostitution, and a host of other awful things.

Women don’t think - it’s up to us loser men to take care of that for them, look out for them....so they can run the home properly after we marry them and turn into idiots.

[r9etb]

Not always

... I believe Scotty died two or three times in Star Trek episodes....

[dfwgator]

[Jack Hydrazine]

“Red Shirt” Star Trek Cologne

Product Description
Both the Tiberius and Red Shirts are 100ml (3.4 oz) quality colognes built from long lasting fragrances for men.

Put yourself in the line of fire.
RED SHIRT Cologne is made for the young, modern man of the galaxy who doesn’t hesitate; who revels in being alive today. RED SHIRT Cologne instills confidence, showing the universe your strength, your valor, your devotion to living each day as though it could be your last.

Bright, clean and Direct with Top notes of green mandarin, bergamot and a hint of lavender, RED SHIRT Finish Strong with base notes of leather and grey musk. It’s a daring men’s fragrance for those brave enough to place no trust in tomorrow.

Red Shirt Cologne: Because Tomorrow May Never Come.

http://www.amazon.com/Star-Trek-Cologne-Red-Shirt/dp/B002E1EAU4

[ConservativeMan55]

bttt

[Tax-chick]

I hope you got a Federal grant for it ... this is important cultural information.

[jmcenanly]

They've changed that rule.

[Dr. Scarpetta]

Simply wearing the color red or being bordered by the rosy hue makes a man more attractive and sexually desirable to women, according to a series of studies by researchers at the University of Rochester and other institutions.

Nonsense

[Tax-chick]

Changing traditions is a sad thing.