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Budweiser’s New Ad Sparks Controversy
Comcast ^ | 4-28-11 | Amanda Geronikos

Posted on 04/28/2011 5:32:39 PM PDT by mlizzy

Budweiser’s new ad seems to be the latest in controversial commercials. The company’s promotion features a soldier returning home to his… boyfriend? “Hey man, it’s me. I’m coming home,” the soldier anxiously reports to his phone pal. While the young soldier prepares for his return home, his friends and family prepare a surprise celebration, complete with Budweiser beer, obviously. When the soldier arrives, he immediately embraces his telephone pal. He then hugs a young woman before greeting his parents.

LINK TO YOUTUBE OF AD

So who is the man awaiting the soldier’s homecoming? Is it the soldier’s significant other? Is it his brother? He could just be an old college chum for all we know. Nevertheless, some have dubbed the video unsuitable for TV. But is it really inappropriate? See for yourself:

Budweiser hasn’t answered the questions at hand... and maybe it shouldn't. "'If it denies the two men are gay, that would be homophobic,'" says writer Jim Edwards, as mentioned in a CBS commentary piece. "'If it confirms they are gay, that will anger conservatives who are the beer’s base.'


TOPICS: Military/Veterans; Society
KEYWORDS: budweiser; celebratesin; culturewar; dontaskdonttell; downourthroats; homosexualagenda; inourfaces; pravdamedia
My husband saw this ad on television, but almost the whole first half was deleted, so it didn't seem gay at all. Maybe Budweiser backed out of showing the full ad?
1 posted on 04/28/2011 5:32:46 PM PDT by mlizzy
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To: mlizzy

Budweiser, Coors, and the other majors have BEEN supporting the Homosexual Agenda for decades now. Typically, they’ve reserved such advertising for niche gay publications.

If I recall, the SF Sado-Maso-Anti-Christian orgy is sponsored by one of the beer companies.


2 posted on 04/28/2011 5:35:20 PM PDT by a fool in paradise (The biggest waste of brainpower is to want to change something that's not changeable. -Albert Brooks)
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To: mlizzy

Gays and Lesbians have served in the Military for decades and kept to themselves and been quiet. The Libs on the outside cause the problems IMO.


3 posted on 04/28/2011 5:36:06 PM PDT by Dallas59 (President Robert Gibbs 2009-2011)
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To: Dallas59
With the Obama military openly supporting homosexuality, how long before there are accelerated promotions to bring about “equality”? How long before there are specifically hired “gay counsellors” to address their issues of acceptance and frustration? How long before there are “gay pride month” celebrations, “gay night” at the bar/dance etc?

It won't unite the military.

4 posted on 04/28/2011 5:38:58 PM PDT by a fool in paradise (The biggest waste of brainpower is to want to change something that's not changeable. -Albert Brooks)
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To: a fool in paradise

Aim high...we’re wearing pumps...


5 posted on 04/28/2011 5:40:19 PM PDT by Crim (Palin / West '12)
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To: a fool in paradise

and Home Depot sponsored a gay rights march with a child as Grand Marshall

Can you believe how the left is just elevating 1% of the population this way?


6 posted on 04/28/2011 5:41:36 PM PDT by GeronL (The Right to Life came before the Right to Happiness)
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To: a fool in paradise
It won't unite the military.

I agree with you there.
7 posted on 04/28/2011 5:41:41 PM PDT by mlizzy (Hail Mary, full of grace, the Lord is with thee ...)
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To: a fool in paradise

Libs outside of the military and have nothing to do with the military.....includes Obammy ;-)


8 posted on 04/28/2011 5:42:43 PM PDT by Dallas59 (President Robert Gibbs 2009-2011)
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To: mlizzy

I thought it was his brother and they were having a welcome home party in the family barn with his family. Give me a break.


9 posted on 04/28/2011 5:43:28 PM PDT by normy (Don't take it personally, just take it seriously.)
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To: mlizzy
So who is the man awaiting the soldier’s homecoming? Is it the soldier’s significant other? Is it his brother? He could just be an old college chum for all we know.

Yeah, that was my take on it. His brother or buddy getting a party ready for a soldier coming home. This is a controversy?


10 posted on 04/28/2011 5:44:13 PM PDT by AnotherUnixGeek
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To: GeronL

Infiltrate and throw a monkeywrench from within. That’s the liberal way.

It worked when the American Psychiatric Association declassified homosexuality as a mental disorder..


11 posted on 04/28/2011 5:45:24 PM PDT by a fool in paradise (The biggest waste of brainpower is to want to change something that's not changeable. -Albert Brooks)
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To: normy

http://www.commercialcloset.org/common/adlibrary/search2.cfm?clientID=11064&Company=Anheuser-Busch%20Cos.


12 posted on 04/28/2011 5:48:53 PM PDT by a fool in paradise (The biggest waste of brainpower is to want to change something that's not changeable. -Albert Brooks)
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To: a fool in paradise
Can you summarize? The link looks like something I don't want to click on.
13 posted on 04/28/2011 5:53:33 PM PDT by normy (Don't take it personally, just take it seriously.)
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To: normy

Yea, I assumed brother as well. Why would anyone that wasn’t dying to have their deviant life choice affirmed think otherwise?


14 posted on 04/28/2011 5:54:16 PM PDT by SampleMan (If all of the people currently oppressed shared a common geography, bullets would already be flying.)
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To: normy

It appears to be a site the tracks advertisements featuring the gay agenda.

A/B comes up with 0 results on a search.


15 posted on 04/28/2011 5:54:21 PM PDT by Carling (Obama: Inexperienced and incompetent, yet ego maniacal. God help us all.)
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To: mlizzy

I just watched the full ad, and it doesn’t seem “gay” at all. Seems like a younger brother coming home to his family, and his brother and sister embrace him.


16 posted on 04/28/2011 5:56:34 PM PDT by Carling (Obama: Inexperienced and incompetent, yet ego maniacal. God help us all.)
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To: normy

totally how I saw it, brother or buddy.


17 posted on 04/28/2011 5:58:51 PM PDT by mockingbyrd
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To: normy

Totally agree...but what great free advertising for bud about their commercial ;)


18 posted on 04/28/2011 5:59:59 PM PDT by porter_knorr (http://tinyurl.com/relief4japan Help for Japan!)
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To: normy

On the youtube site one of the commenters said that. They also commented it can be anything a viewer wants it to be. Brother, old friend, gay guy, depending on the viewers interpretation and predispositions.


19 posted on 04/28/2011 6:00:59 PM PDT by pfflier
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To: mlizzy
I was watching a hockey game on Canadian Broadcasting Corporation last night and they ran a Bud commercial. With the great beers in Canada someone would have to be nuts to drink Clydesdale p!ss.
20 posted on 04/28/2011 6:02:13 PM PDT by bwc2221
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To: normy
It's a gay organization website the tracks positive/negative portrayal of homosexuals in advertising. Search by brand to see who's sponsored the movement.

Brand: Coors Light Ad Title: Bicycle Country: United States

Brand: Miller Lite Ad Title: Paper Dolls 2 Country: United States

Brand: Bud Light Ad Title: Tattoo Country: United States

Now I'm not going to draw the conclusion that drinking light beer turns a person gay, but...

21 posted on 04/28/2011 6:02:57 PM PDT by a fool in paradise (The biggest waste of brainpower is to want to change something that's not changeable. -Albert Brooks)
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To: mlizzy

to see the video you have to sign in or sign up. I don’t care enough about the video to do either.


22 posted on 04/28/2011 6:04:30 PM PDT by cubreporter
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To: Carling

The URL may not display the search results, but you can go to the “advanced search” link at the site and find the results yourself from the dropdown menu of all ads tracked on that site.

A-B has results even if that URL shows otherwise. Blame their query code.


23 posted on 04/28/2011 6:08:13 PM PDT by a fool in paradise (The biggest waste of brainpower is to want to change something that's not changeable. -Albert Brooks)
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Comment #24 Removed by Moderator

To: AnotherUnixGeek
Yeah, that was my take on it. His brother or buddy getting a party ready for a soldier coming home. This is a controversy?

Many actually go out of their way to find something to be offended by.

I took took the guy to be a 'best friend' or brother.
25 posted on 04/28/2011 6:08:13 PM PDT by TomGuy
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To: SampleMan; normy
Looks pretty normal to me. There were many times that I called a buddy to let them know I was coming in...and I ain't no broke-back.
I think people will see what they want to see in the advert.
26 posted on 04/28/2011 6:15:48 PM PDT by Tainan (Cogito Ergo Conservitus.)
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To: Tainan

Like Obama the candidate


27 posted on 04/28/2011 6:17:02 PM PDT by normy (Don't take it personally, just take it seriously.)
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To: Carling
I just watched the full ad, and it doesn’t seem “gay” at all. Seems like a younger brother coming home to his family, and his brother and sister embrace him.

Budweiser did a good job then! The full ad, however, might appeal to a homosexual differently, creating the perfect advertisement? Personally, I like the Clydesdales.
28 posted on 04/28/2011 6:20:20 PM PDT by mlizzy (Hail Mary, full of grace, the Lord is with thee ...)
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To: cubreporter
to see the video you have to sign in or sign up. I don’t care enough about the video to do either.
Yes, I saw that; I have no idea why that's necessary.
29 posted on 04/28/2011 6:24:32 PM PDT by mlizzy (Hail Mary, full of grace, the Lord is with thee ...)
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To: mlizzy

I see 2 bff’s celebrating in his home coming.


30 posted on 04/28/2011 6:44:13 PM PDT by NoGrayZone ("Islamophobia: The irrational fear of being beheaded.")
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To: mlizzy
Yes, I saw that; I have no idea why that's necessary.

Because a bunch of morons selected the download as offensive! What pricks.

You can see it her without signing up for anything.

Budweiser 'Coming Home' Video: Gay Military Theme?

31 posted on 04/28/2011 6:46:36 PM PDT by Doe Eyes
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To: mlizzy
Oh good grief. What do you see in this?


32 posted on 04/28/2011 6:47:00 PM PDT by mnehring
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To: mlizzy

Viewing the hugging men as gay is plausible, but not necessary. They could also be brothers or friends. I wouldn’t be surprised to learn that the commercial was intentionally kept ambiguous.


33 posted on 04/28/2011 7:01:07 PM PDT by Repeal 16-17 (Let me know when the Shooting starts.)
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To: mnehring

That’s sick!


34 posted on 04/28/2011 7:04:24 PM PDT by Private_Sector_Does_It_Better (If you like the employees at the DMV, post office, SS office... you'll love government health care)
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To: GeronL
Can you believe how the left is just elevating 1% of the population this way?

Oh, it's not just the left. It's a whole lot of God fearing patriotic Americans who have been supporting this agenda as they go about their daily business and spend money ... which corporations then turn around and spent to promote this agenda. There are gay groups that "score" corporations on how well they fund the movement. How many conservative and/or Christians groups are willing to target these companies for boycott? How many are willing to come out with an alternative list that promotes companies that do not fall in line with this agenda? Do we reallly care? Are we willing to put our money where our mouths are?
35 posted on 04/28/2011 7:09:34 PM PDT by Yet_Again
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To: mlizzy

Seriously? What was wrong with that?


36 posted on 04/28/2011 7:15:49 PM PDT by Tatze (I reject your reality and substitute my own!)
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To: SampleMan

‘Why would anyone that wasn’t dying to have their deviant life choice affirmed think otherwise?’

For the same reason some idiots thought that Frodo and Sam were gay lovers in ‘Lord of the Rings’, written by a devout Catholic.


37 posted on 04/28/2011 7:19:33 PM PDT by Lucius Cornelius Sulla (Liberty and Union, Now and Forever, One and Inseparable -- Daniel Webster)
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To: mlizzy

I vote that it’s not a gay ad, because at the :00:23 mark, he’s sitting next to a girl and he looks like he wishes she would shut up. Typical of most straight men. OTOH...LOL!


38 posted on 04/28/2011 7:30:42 PM PDT by rabidralph (http://www.conservativedna.com/)
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To: mlizzy
Doesn't appear "gay" to me at all. I figured the guy the soldier hugs was an older brother, one who served in the military a few years prior, and therefore knows exactly what the returning soldier feels like. That was a hug of friendship and camaraderie and brotherhood, not sexual perversion.

If there's a homosexual tilt to that commercial, it's way below my radar, which is usually pretty accurate.

I thought it was a fine tribute. And I don't particularly like Budweiser. :)

39 posted on 04/28/2011 8:20:14 PM PDT by dayglored (Listen, strange women lying in ponds distributing swords is no basis for a system of government!)
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To: Carling

On the one hand, the young soldier doesn’t look too manly with his red lips. He just doesn’t look like the kind of boy the military toughens up. On the other hand, gays would definitely not serve Bud at a party. I’m voting for brothers too.


40 posted on 04/28/2011 8:46:00 PM PDT by ottbmare (off-the-track Thoroughbred mare)
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To: mlizzy

The full ad is highly inappropriate. You ALWAYS hug your parents first, unless you’re married or engaged. Maybe the girl he hugged was their surrogate.


41 posted on 04/29/2011 1:32:12 AM PDT by fwdude (Prosser wins, Goonions lose.)
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To: mlizzy

Heh.. I’ve seen that ad numerous times and it never occurred to me that the soldier was gay. I figured the guy who greeted him at the barn was his father or his brother. It looked like a man hug, not a romantic “can’t wait to break out the vaseline” hug. Nah, this was an innocent ad, and a good one. Anyway, what kind of sick family would spring a surprise “welcome home” party for a couple of reunited homos? That would be totally unrealistic, even for a commercial. Plus, no beer company wants its product to be known as “bugger beer” - - yeah, that would really help sales.


42 posted on 04/29/2011 1:53:57 AM PDT by Lancey Howard
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To: Tatze

Just an ad for FReepers to look at and discuss. I didn’t create the title, nor did I pen the article.


43 posted on 04/29/2011 5:28:33 AM PDT by mlizzy (Hail Mary, full of grace, the Lord is with thee ...)
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To: a fool in paradise
Drinking "light" beer might only mean that a person has a weight problem and is being careful. Drinking wine coolers on the other hand....
44 posted on 04/29/2011 5:34:01 AM PDT by andy58-in-nh (America does not need to be organized: it needs to be liberated.)
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To: mnehring
"I don't know, Doc. You're the one who keeps showing me the dirty pictures!"
(old punchline)
45 posted on 04/29/2011 5:39:10 AM PDT by andy58-in-nh (America does not need to be organized: it needs to be liberated.)
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To: mnehring
Oh good grief. What do you see in this?

idk, a FReeper donate graphic?
46 posted on 04/29/2011 5:48:11 AM PDT by mlizzy (Hail Mary, full of grace, the Lord is with thee ...)
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To: a fool in paradise

You’re thinking of Miller.

I switched to Bud Light when Miller started sponsoring homosexual events.


47 posted on 04/29/2011 8:45:40 AM PDT by ConservativeWarrior (In last year's nests, there are no birds this year.)
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To: mnehring

Your picture is posted upside down! Please correct, as it is obscene the way it’s posted!
:^}


48 posted on 04/29/2011 9:01:11 AM PDT by GOYAKLA (Flush Congress in 2010 & 2012)
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To: andy58-in-nh

Check Post #48.
I think we had the same Doc...


49 posted on 04/29/2011 9:03:17 AM PDT by GOYAKLA (Flush Congress in 2010 & 2012)
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To: mlizzy

No straight person would find an inkling of gay in that ad.


50 posted on 04/29/2011 1:13:06 PM PDT by whattajoke (Let's keep Conservatism real.)
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