What, now I’m responsible for answering questions about their product marketing? I don’t know if you’ve figured this out or not, but allow me to clear up your misconception: I don’t work for them.
As for the target size: an old-fashioned B-27-PR NRA Police Silhouette is 23x45 inches The B-27E and B-27M are reduced in size to simulate longer distances and they’re 23x35. So I’m going to guess that the company LETargets sizes their targets to fit into the frames that accept the old standard targets for cop qualification. Since some agencies have significant investment in turning frames, moving frames, reversing frames, etc, I’m going to guess that the smart target manufacture will keep making targets to fit those frame sizes, because replacing the frames in LEO training ranges would be more expensive and time-consuming.
If my memory serves, I think the international LEO training qual targets that are shaped sorta like bowling pins are also 23x35 paper targets and the FBI “bowling pin” style target (I think the designation was “Q” or “Q-something”) is also about 23x35.
In other words, I think they picked 23x35 because it’s a pretty standard size for LEO training/qualification targets.
You’re falling for the “rope-a-dope,” Dave.
But your ability to quickly research is a REAL useful skill.
If you'll check the target sizes listed at the webpage posted here on FR, you'll note there are also other sized targets for sale that aren't appreciably larger than 23"x35".