Skip to comments.Sources Say 48 Of 50 Radio Advertisers Want Nothing To Do With “Limbaugh and Hannity” [THE BRIEF]
Posted on 05/09/2013 5:49:46 PM PDT by Olog-hai
Good morning, AdLand. Heres what you need to know today:
A high ranking source at Cumulus radio told the Radio Ink that 48 out of 50 advertisers gave orders to exclude Rush and Hannity from their packages. Of course, the radio company that distributes Limbaughs show released a statement that the claim is completely inaccurate.
There was talk earlier this week that Limbaughs relationship with Cumulus was in danger given the major advertising boycott he incited after calling Sandra Fluke a slut on the air. The boycott allegedly cost ABC Radio $5.5 million.
(Excerpt) Read more at businessinsider.com ...
I highly doubt that any real advertiser cares all that much about what Limbaugh said 6 months ago.
Yeah, its funny how this story suddenly re-surfaces in several different places simultaneously.
Yeah, that’s why Rush makes over $100 million a year and Sean about $40 million.
Why would any advertiser reject an audience of 20milliom+ and 10million+...anyone beleive this?
Of course not. This is just the media trying to squeeze blood out of Dickey’s recent tirades.
Sounds like someone, somewhere is trying to “Alinsky” the Advertisers by convincing them that the other advertisers don’t want to advertise...
It wasn’t just a “Fluke”, i’ll tell you that...
to be honest talk radio has been cowards for the most part on social issues, the likes of Hannity are a joke, can’t mention marriage don’t ask but he states he supports the troops and vets.
Can’t mention cross dressing, abortion much either but he plays the safe angle to keep peace with his pals Beckel, Colmes etc and the establishment .
Only Levin and a couple are worth listening to now
This is Obama and the ‘RATS Business Insider. It has to be taken with a grain of salt. In preparation for passage of the 8 Gangsters amnesty bill, I signed up for LifeLock today. It’s about to get ugly.
The NYT, MSNBC, and their ilk don’t make money either. When are they going away?
But — that’s so LONG ago ....
This whole thing is good for Rush and anonymous advertisers are probably companies no one knows about anyway.
It is just another liberal lie right up there with the “90% of guns in Mexico are from the US”.
This is all part of the Obama/liberal media attempt to silence Rush. It ain’t gonna work.
Sinking ships like NewsWeak have been predicting the demise of talk radio for decades.
And the people who bitched about Rush calling Fluke a slut never listen to him anyway.
Is someone forcing Cumulus to renew the contract? Seems like the solution is pretty simple for them. Or did Rush tell them to take a hike and Cumulus is simply laying down a “video made them do it” story for their stockholders?
From the story as it was told six months back, it’s the latter.
Seattle's conservative talker market is so bad that they added BACK one of the oldest cons. talkers in the US, known as KVI570. (they dropped talk in favor of oldies and got trashed). They are back to two strong talk stations.
Follow the money, as they say....
Indeed it is. An evil wind is blowing.
Cumulus also dropped ESPN and substituted CBS Sports in my market. SeeBS is a quantum worse. What is Cumulus doing, trying to out-Penny J C Penny? A race to the bottom? Making room for a resurgent Air America?
High Ranking Source
their step brother Source-Close-To-The-Situation
and their Chinese cousin Sources Say.
I’ve never trusted those Source brothers.
If she isn’t a slut, why is she demanding that the taxpayers subsidize her condom purchases? She must go through a lot of them if she can’t afford to buy them herself.
Never mind, what kind of guys does she date that don’t supply their own? They certainly aren’t college student types, those dates of hers.
I sure would like to see that “high ranking” list of 48 advertisers made available.
In my lifetime, the heyday of talk radio was that period from 1985 to around 1995. It's been all downhill since.
Hot Talk KSFO in San Francisco has risen to the #1 talk radio staion. In SF no less! They are credited with starting the successful Grey Davis recall (removing the liberal Grey Davis from office).
Yeah, and 99% of Iraqis voted for Saddam Hussein. Feh...
48 of 50 is 96 of 100... which is to say, if four percent is enough to pay bills and pad the account who cares what the other 96 % are doing... exposure is the key... what other show claims to hold a 20mil listenership.
Fluke is just an activist who has been trying forever to challenge Catholic doctrine.
I don’t think she gives a tinkers cuss about free BC.
It is the same with the Gay marriage ****.
They could care less about marriage. Civil union suits them fine, But the radicals want to over turn Church doctrine.
So those advertisers who dropped Rush are just doing fine...like JCP?
I call *bullsh!t*....
Yeah, and 109% of blacks in certain precincts voted for Obozo....
I think she’s a slut in spirit.
In practice, I think she has a hard time getting the time of day from most men... even the drunk ones.
Who are the 48? I want to know what not to buy.
Possibly. I'll never know. Talk Radio drove me away when they went to their standard 50/50 format.
50% talk and 50% commercials, weather and traffic. Mostly commercials. Chopped up shows with no continuity. The web is better. FR is way better.
“Who are the 48? I want to know what not to buy.”
Mega, Mega Dittos! haa.
I recently got a solicitation e-mail from Carbonite. Boy did I have fun responding very politely and telling him donations and actions have consequences and since he dumped Rush I will never have anything to do with them.
Boy..... that was fun. Carbonite lost tons of business, plus begged Rush to come back and he said no way.
Isn’t that a defunct liberal newsrag that once really reported news (back in the 60’s)?
Yeh, he didn't call her a dyslexic cunning runt.
Chris Mathews and Fat Ed have a lot of advertising time available.
Rush often mentions abortion and marriage. Levin is the best though.
That being said. Rush has 25 million listeners, after I was black balled by some due to the Fluke flack, I would have never allowed them back & would have actively worked for their failure.
Plain and simple, with me or against me. Had I gotten flack from my distributor, I would have jumped ship, broke the contract and fought them in court for the next twenty years. I would have MF’d up and down every day on the air.
I lost allot of respect for Rush when he apologized to that Leftist Whore. I lost even more when he took back some of the advertisers that dropped him over the crap.
Hmm. I noticed the other day that Shari’s Berries was back on Limbaugh’s show. Rush was big to take ‘em back. He was right when he questioned us having to pay for Sandra Fluke’s birth control. Her rich boyfriend ought to do that. - By the way, Sandra’s 15 minutes of fame was up after the first 15 minutes, and looks like Obama’s dropped her like a hot tater.
I’m not surprised that 48 out of 50 advertisers said they did not want Rush or Hannity in their advertising “package”. 48 out of 50 advertisers can’t afford to advertise on Rush or Hannity.
Scouts Out! Cavalry Ho!
‘Cause they are gutless or unprincipled.