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Box Office Report: 'Lone Ranger' Marks Third Big-Budget Bomb of Summer
Hollywood reporter ^

Posted on 07/07/2013 12:05:02 PM PDT by SMGFan

SUNDAY UPDATE: Universal's "Despicable Me 2" nearly triples the dismal $48.9 million earned by the Johnny Depp Western, posting a dazzling five-day North American debut of $142.1 million.

Failing to fire off a silver bullet, Disney's The Lone Ranger posted a grim five-day debut of $48.9 million, far from enough to make up for the high cost of the Johnny Depp-Armie Hammer Western.

Lone Ranger -- costing at least $250 million to produce -- marks the summer's third major disappointment after Will Smith tentpole After Earth and Jamie Foxx and Channing Tatum's White House Down -- both Sony pics -- and is almost certain to pose a major financial headache for Disney. White House Down fell to No. 6 in its second weekend, falling 47 percent to $11.2 million for a domestic total of $50.1 million.

(Excerpt) Read more at hollywoodreporter.com ...


TOPICS: Business/Economy; TV/Movies
KEYWORDS: hollywood; loneranger; moviereview; theloneranger
well someone is getting paid for work on these film. /s
1 posted on 07/07/2013 12:05:02 PM PDT by SMGFan
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To: SMGFan

well someone is getting paid for work on these film. /s


One of my brothers has made a lot of money leasing horses, wagons and other equipment to the movie industry.


2 posted on 07/07/2013 12:09:57 PM PDT by laplata (Liberals don't get it. Their minds have been stolen.)
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To: SMGFan
I have nothing to base this question on except for the fact that The Lone Ranger was produced in Hollywood. Am I right in guessing that the plot is basically the story of how a wise, oppressed native American patiently endures his time with a dumb, privileged, intolerant white guy in a mask?
3 posted on 07/07/2013 12:12:03 PM PDT by LostInBayport (When there are more people riding in the cart than there are pulling it, the cart stops moving...)
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To: SMGFan
Funny thing happened on the way to the box office, nobody bothered to ask movie goers if they really wanted to see a badly done remake of a classic television show that few under 40 even have the slightest clue about.

In the office where I work at, where most are action movie junkies, I asked around ‘who's going to go see Lone Ranger?’ Not one said they were.

Even Will Smith got more respect from this crew.

But hey! Wait a minute! There's a demographic which could save this movie! Parents bringing kids! Just in case that might have saved the movie, Bruckheimer pulled all the stops to ensuring it was so utterly violent and fast paced that few parents would consider bringing kids.

The paltry $45 million dollar opening weekend doesn't even cover the media buy for advertising of this bomb. And the reason was: No one thought to think of who would want to see this movie.

4 posted on 07/07/2013 12:13:08 PM PDT by kingu (Everything starts with slashing the size and scope of the federal government.)
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To: SMGFan

The American public still wants G-rated family entertainment, even though it too has been corrupted with scatological “humor” (e.g., fart jokes). Not enough people who want to see a PG-13 mess with Johnny Drop mumbling his way through another idiotic portrayal. Clayton Moore & Jay Silverheels remain the definitive duo.


5 posted on 07/07/2013 12:14:23 PM PDT by twister881
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To: SMGFan

The movie should have been titled Tonto.

No matter the costume, Depp runs like a girl.


6 posted on 07/07/2013 12:15:19 PM PDT by noprogs (Borders, Language, Culture....all should be preserved)
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To: LostInBayport

He wears a mask to hide his shame for our treatment of the Indians. You can bet the dumb White racist was a bumbling fool.

You would think they would notice the connection between their tearing Americans down and small box offices>?

Pray for America to Wake Up


7 posted on 07/07/2013 12:16:04 PM PDT by bray (Stop tolerating beheading!)
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To: twister881

Ha, ha — Johnny Depp auto corrected to Johnny Drop. Coincidence?


8 posted on 07/07/2013 12:17:26 PM PDT by twister881
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To: SMGFan
Steven Spielberg predicted exactly this in a speech about a month ago at an interesting speech given at the dedication of a new USC Film School building:

http://www.hollywoodreporter.com/news/steven-spielberg-predicts-implosion-film-567604

Here is a quote:

“Steven Spielberg on Wednesday predicted an “implosion” in the film industry is inevitable, whereby a half dozen or so $250 million movies flop at the box office and alter the industry forever.”

Whatever you think about Spielberg, his thoughts what this all means for the movie industry are quite interesting—something big will have to change and he has some predictions.

9 posted on 07/07/2013 12:18:08 PM PDT by nvskibum
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To: kingu

Last year Disney made “John Cater”, who is he? A big budget flop.


10 posted on 07/07/2013 12:18:31 PM PDT by SMGFan (SMGfan is not "Sub Machine Gun" fan)
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To: SMGFan

Gee: What do ALL of these movies have in common.....

hmm...

How about over indulgent anti American Obama worshipping Hollyweird uber libs?

Maybe people ARE starting to make that connection...

RLTW


11 posted on 07/07/2013 12:18:42 PM PDT by military cop (I carry a .45....cause they don't make a .46....)
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To: SMGFan

Bombs happen. Meanwhile June set a record with $1.25 billion in total grosses.


12 posted on 07/07/2013 12:19:20 PM PDT by discostu (Go do the voodoo that you do so well.)
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To: twister881
All Depp ever really had to offer was being a teeny-bopper heart throb. He actually had a pretty good run of it, from 21 Jump Street and Edward Scissorhands all the way through the Pirates of the Caribbean schtick, but there are new teeny boppers out there now to whom his name means virtually nothing.

I will give him credit for his performance in Donnie Brasco, which was a decent film.

13 posted on 07/07/2013 12:21:54 PM PDT by Joe 6-pack (Qui me amat, amat et canem meum.)
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To: nvskibum

Problem with that speech is that Spielberg forgot he’s an outlier. His success rate is ridiculous, way above industry norm. There’s a dozen movies with serious budgets that bomb every year, it’s how the industry goes, but enough big budget movies succeed, and enough small budget movies unexpectedly succeed, to offset the failures. Spielberg has the golden touch, his least successful movies still usually break even, so he doesn’t seem to realize just how regular bombs are.


14 posted on 07/07/2013 12:23:34 PM PDT by discostu (Go do the voodoo that you do so well.)
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To: SMGFan
watched it last night online and the dead bird on Depp's head alone will prolly keep a goodly number of people from going simply from word of mouth... that was just plain stoooid
15 posted on 07/07/2013 12:27:02 PM PDT by Chode (Stand UP and Be Counted, or line up and be numbered - *DTOM* -ww- NO Pity for the LAZY)
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To: SMGFan

dont these people deserve a government bailout


16 posted on 07/07/2013 12:27:09 PM PDT by bigheadfred (barry your mouth is writing checks your ass cant cash)
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To: kingu

Yes. Grandparents who remember the radio and TV series think maybe they can take their grandchildren. Then they watch the trailer full of explosions, see a weird Tonto with a dead bird on his head, and look at the PG-13 rating. Game over.

Disney is being run by idiots. If Walt were alive, he would clean house.


17 posted on 07/07/2013 12:27:22 PM PDT by twister881
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To: SMGFan
Want a good adventure movie?....Mudd. A well done thought provoking movie about the ups and downs of relationships...Before Midnight. A really hilarious culture clash....Internship.

There are good movies, but they're not given equal time in the cinema frenzy hoping for the next billion dollar blockbuster. A smart movie industry would go for their most loyal audience (if there's anything we can stand)....families with children up to age 15 or so and seniors and other real adults.

PS: The current Star Wars movie is good.

18 posted on 07/07/2013 12:27:27 PM PDT by grania
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To: nvskibum

“because the latter hasn’t been able to tell stories and make consumers care about the characters”

I’m not sure what Spielberg’s getting at. With a game you can make your own character and tell your own stories.


19 posted on 07/07/2013 12:27:35 PM PDT by JCBreckenridge ("we are pilgrims in an unholy land")
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To: SMGFan

Hi Yo! Silver Screen!


20 posted on 07/07/2013 12:30:56 PM PDT by bunkerhill7 (("The Second Amendment has no limits on firepower"-NY State Senator Kathleen A. Marchione.))
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21 posted on 07/07/2013 12:40:03 PM PDT by RedMDer (When immigrants cannot or will not assimilate, its really just an invasion. Throw them out!)
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To: SMGFan
Disney totally mismanaged “John Carter.” It actually is a well-made movie, based on the first few of Edgar Rice Burroughs’ Mars novels and containing some interesting new plot twists. It should have been titled correctly as “A Princess of Mars” or “John Carter of Mars.” Disney should have made the connection to Tarzan through the author. They also should have made the point that the Mars series preceded and is the genesis of most American sci-fi. Disney did almost no promotion of the film and just let it flop.

Again, Disney is being run by idiots.

22 posted on 07/07/2013 12:40:48 PM PDT by twister881
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To: SMGFan

It’s funny I actually really liked the Lone Ranger, I think it’s a victim of negative assumptions. It’s basically Pirates of the Caribbean in the old west. It’s supposed to be corny the best part is the whole over the top ridiculous train sequence with the music blaring.

But I know how bad hollywood is these days and understand big movie flops, I just don’t think the Lone Ranger was that bad. I really don’t understand how they make some of these movies, I laugh at most of the previews.


23 posted on 07/07/2013 12:46:20 PM PDT by Nomad577
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To: SMGFan
LOL at the once respected Disney brand.
Just deserts for turning The Lone Ranger into a PC pansy & hiring the talent -challenged mouthy racist moron Jamie Foxx.
24 posted on 07/07/2013 12:46:53 PM PDT by Amagi (Buying "Green" means purchasing inferior quality at increased cost.)
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To: discostu

There’s still a few more in the pipeline as well. Guillermo Del Toro’s “Pacific Rim” for one.

“The Wolverine”, “Kick-Ass 2”, “Riddick” “Cloudy With A Chance Of Meatballs 2” and a 3D re-release of “The Wizard Of Oz” are still coming up between now and September.

No one’s ever really done “The Lone Ranger” right on the big screen; maybe it’s just one of those things. I prefer the old TV series - there was a Lone Ranger movie 20+ years ago, and it was a flop too.


25 posted on 07/07/2013 12:51:25 PM PDT by AnAmericanAbroad (It's all bread and circuses for the future prey of the Morlocks.)
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To: AnAmericanAbroad

Yeah the summer movie season is only about halfway through, though as you wind to August expected returns dwindle. But a good chunk of your list, and others you didn’t list, should pull off over half a billion in total (including foreign) grosses. The tent poles are alive and well, even with a few breaks.


26 posted on 07/07/2013 12:55:34 PM PDT by discostu (Go do the voodoo that you do so well.)
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To: twister881

The current movie makers are pushing the edge, when people want predictably safe, comfortable and fun films to see again and again.
When a movie makes the family unwilling to take the kids, it has to be geared to adults. They are making too many films that make parents look like idiots, bash the parents’ beliefs, trash cherished totems, insult everyone and expect adult-bashing and crude humor plus special effects to draw in the kids.
The alternate scenario is making violent or “edgy” films for adults, which aren’t making as much money as they used to because video games or online porn satisfy the targeted demographic better. Pay to see World War Z twice - or buy “The Last of Us” and play for several hundred hours ... the video game is cheaper per hour.


27 posted on 07/07/2013 12:56:13 PM PDT by tbw2
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To: AnAmericanAbroad

Clayton Moore did two Lone Ranger movies on the big screen back in the late 50’s after the series ended and they were successes.


28 posted on 07/07/2013 12:58:12 PM PDT by Cold Case Posse Supporter
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To: kingu

One of the few movies I’ve seen at the theater. Great effects, but they butcher the Lone Ranger and Tonto as heroic, virtuous figures.

Lone Ranger is portrayed as an out-of-place milk-toast, academic lawyer, who won’t fire a gun because he’s scared of bullets.

Tonto is portrayed as a stupid spiritualist who lacks fear,...typical Johnnie Depp persona, take the Pirates of the Caribbean and recast him as a lonesome Indian.

Movie had lots of opportunity to make American heros, but instead turns them into comedic wimps.


29 posted on 07/07/2013 1:06:23 PM PDT by Cvengr (Adversity in life and death is inevitable. Thru faith in Christ, stress is optional.)
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To: discostu

Definitely; foreign box-office isn’t to be ignored.

I’m thinking “Pacific Rim” is going to be a hit - maybe even a blockbuster. Del Toro is a good director, and he’s got a solid cast on this film, including Ron Perlman and Idris Elba. Nowadays, there’s a whole generation of kiddies who grew up with Japanese pop-culture tropes like kaiju and mecha being a staple of American pop-culture as well. At the very least, it’s more omnipresent these days than it used to be.

Back in the 70s, it was only us ‘nerds’ who were familiar with Space Battleship Yamato, Macross, and Ultraman. Those things are now far more well-known to American audiences. I remember when “Akira” was released in the US in the late 80s on home video - it was known mostly by word of mouth. Now the films of Hayao Miyazaki have won the Academy Award and Pokémon and InuYasha are pretty familiar to most American kids.


30 posted on 07/07/2013 1:08:23 PM PDT by AnAmericanAbroad (It's all bread and circuses for the future prey of the Morlocks.)
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To: Cold Case Posse Supporter

Interesting - I was unaware of that. I’ll have to look for them.


31 posted on 07/07/2013 1:09:11 PM PDT by AnAmericanAbroad (It's all bread and circuses for the future prey of the Morlocks.)
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To: AnAmericanAbroad

I’m kind of disappointing in what I’m seeing from Pacific Rim, but I’m a fan of Del Toro’s subtitled fair. I think it will make a ton of money though, it’s right up that Michael Bay alley, except Del Toro will do it better, it’ll just make me sad. Unless there’s some serious weirdness they aren’t putting in the previews.


32 posted on 07/07/2013 1:18:37 PM PDT by discostu (Go do the voodoo that you do so well.)
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To: AdmSmith; AnonymousConservative; Berosus; bigheadfred; Bockscar; ColdOne; Convert from ECUSA; ...

Thanks SMGFan.
...a grim five-day debut of $48.9 million... costing at least $250 million to produce...
That includes all the money getting laundered for the Mob.


33 posted on 07/07/2013 1:28:58 PM PDT by SunkenCiv (McCain or Romney would have been worse, if you're a dumb ass.)
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To: discostu

Heh. I’m still looking forward to seeing it when it goes into general release here in Central Europe - probably in August, but maybe sooner.

Anything Michael Bay can do, Del Toro can likely do it a hundred times better. “Pan’s Labyrinth” was a brilliant film - a true fairy tale in the classic tradition of fairy tales. Scary, bittersweet, and sometimes, the good and the innocent die.

I appreciated it greatly for that; much better than the ‘Disneyfied’ fairy tales.


34 posted on 07/07/2013 1:34:40 PM PDT by AnAmericanAbroad (It's all bread and circuses for the future prey of the Morlocks.)
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To: SMGFan

Johnny Depp with a chicken on his head? I think I’ll pass.


35 posted on 07/07/2013 1:43:17 PM PDT by Jeff Chandler (Harriet Meiers is looking pretty good right about now.)
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To: SMGFan
"America was "like a dumb puppy" and a "broken toy," and that he would urge his French-based children to explore it and then "get out."

So says Johnny Depp

36 posted on 07/07/2013 1:43:58 PM PDT by mjp ((pro-{God, reality, reason, egoism, individualism, natural rights, limited government, capitalism}))
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To: AnAmericanAbroad

Yes. He did a big screen version in 56 called just ‘The Lone Ranger’ and then in 58 one called ‘The Lone Ranger And The Lost City Of Gold’

The Lone Ranger 1956
http://en.wikipedia.org/wiki/The_Lone_Ranger_(1956_film)

‘The Lone Ranger And The Lost City Of Gold’

http://en.wikipedia.org/wiki/The_Lone_Ranger_and_the_Lost_City_of_Gold
Here is the 58 movie in it’s entirety.

https://www.youtube.com/watch?v=iQBKc0K019A


37 posted on 07/07/2013 2:15:34 PM PDT by Cold Case Posse Supporter
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To: tbw2
All good points. Hollywood is a cesspool; why I rarely go to the movies — twice in the past 20 years. 90%+ of what is released is trash. Few good movies made in the last 30 years that raise the human spirit, and even fewer great ones (Forrest Gump and Driving Miss Daisy the only two IMO).
38 posted on 07/07/2013 3:00:03 PM PDT by twister881
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To: SMGFan

“The Lone Ranger” is proof that Hollywood has truly run out of original ideas.

Maybe they can come out with a “CHiPs” or “BJ and the Bear” movie next.


39 posted on 07/07/2013 3:00:10 PM PDT by EricT. (This post has been recorded and cataloged for your security.)
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To: kingu

” . . .. a badly done remake of a classic television show . . ..”

Badly done, fer shur, but not a “remake” of anything, imo.


40 posted on 07/07/2013 3:40:21 PM PDT by Elsiejay
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To: Cold Case Posse Supporter
Clayton Moore did two Lone Ranger movies on the big screen back in the late 50’s after the series ended and they were successes.

One of them ran last week here in Red England...classic LR.

41 posted on 07/07/2013 3:43:41 PM PDT by who knows what evil? (G-d saved more animals than people on the ark...www.siameserescue.org.)
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To: who knows what evil?

I’ll go tomorrow morning to feed my addiction of LR

I know I will be disappointed as I was at the last one.

But for old times sake:

The Lone Ranger: Hi-yo, Silver, away.
Share this
[first lines for each episode]
Narrator: The Lone Ranger!
[gunshots are fired]
The Lone Ranger: Hi-yo, Silver!
Narrator: A fiery horse with the speed of light, a cloud of dust and a hearty “Hi-yo Silver” - the Lone Ranger!
The Lone Ranger: Hi-yo, Silver, away!
Narrator: With his faithful Indian companion, Tonto, the daring and resourceful masked rider of the plains led the fight for law and order in the early West. Return with us now to those thrilling days of yesteryear. The Lone Ranger rides again!

[earliest episodes]
The Lone Ranger: Only you, Tonto, know I’m alive. To the world, I’ll buried here beside my brother and my friends... forever.
Tonto: You are alone now. Last man. You are lone ranger.
The Lone Ranger: Yes, Tonto, I am... the Lone Ranger.
Share this
[repeated line]
Tonto: Um, that right, Kemosabe.
Share this


42 posted on 07/07/2013 7:18:09 PM PDT by morphing libertarian
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To: Nomad577

My family and I really liked it, too. People are taking it WAY too seriously. The audience enjoyed it and clapped at the end. I think they were mostly a middle-aged crowd. That final train sequence was so fun, I think we’ll go see it again on the big screen.


43 posted on 07/07/2013 7:52:07 PM PDT by llmc1 ( Something very wrong with that horse.)
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