Free Republic
Browse · Search
General/Chat
Topics · Post Article

Skip to comments.

Tortillas and salsa outselling hamburger buns and ketchup in the US
upi ^ | Oct. 18, 2013 | Evan Bleier

Posted on 10/18/2013 1:23:25 PM PDT by JoeProBono

Tortillas and salsa are now outselling popular American foods like burger and hot dog buns, and ketchup.

Experts say that as the Hispanic population in the U.S. grows, the consumption of Latin American foods, and Mexican foods in particular, continues to increase as well. This is similar to the way that Italian food became integrated into U.S. culture.

“When you think about pizza and spaghetti, it's the same thing,” said Jim Kabbani, CEO of the Tortilla Industry Association. “People consider them American, not ethnic. It's the same with tortillas.”

According to consumer research firm Packaged Facts, Latin American foods and beverages were an $8 billion market in the U.S. last year, and that number could reach $11 billion by 2017. Retail tracking service InfoScan Reviews reported that tortilla chip sales increased at a faster rate (3.7 percent) in supermarkets than potato chips (2.2 percent) this year.

Research suggests that individuals born between the 1980s and the year 2000 have embraced the culinary shift.

“They are looking for products that are not necessarily big brands anymore,” said Michael Bellas, chairman of the Beverage Marketing Corporation. “They like brands that have character. They are looking for authenticity and purity, but they are also looking for new experiences.”

Food from south of the border is considered healthier than some traditional U.S. foods. “When it comes to health, the Mexican cuisines cater better to that with salsas and vegetables,” said Alexandra Aguirre Rodriguez, an assistant professor of marketing at Florida International University.


TOPICS: Chit/Chat; Food; Society
KEYWORDS: immigration; ketchup; salsa; trends
Navigation: use the links below to view more comments.
first 1-5051-100101-119 next last


1 posted on 10/18/2013 1:23:25 PM PDT by JoeProBono
[ Post Reply | Private Reply | View Replies]

To: JoeProBono

I eat Mexican (and Italian) more often than I eat hamburgers/cheeseburgers.


2 posted on 10/18/2013 1:25:21 PM PDT by 1rudeboy
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono

Well yeah. They’re both more versatile, given their flexible nature tortillas can be used for lots of different kinds of food, and with that wide variety of salsas there’s always a kind out there that will make your food taste better. The rest of the world is learning what the south west has known for a long time, always have a dozen tortillas and 3 jars of salsa on hand.


3 posted on 10/18/2013 1:26:05 PM PDT by discostu (This is Jack Burton in the Pork Chop Express, and I'm talkin' to whoever's listenin' out there.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono

Just don’t buy the salsa made in NEW YORK CITY.


4 posted on 10/18/2013 1:26:13 PM PDT by colorado tanker
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono
Aren't they comparing apples to oranges?

Let them compare Tortillas and Salsa to French Fries & Ketchup.

5 posted on 10/18/2013 1:27:22 PM PDT by TexasCajun (Creepy-Ass Cracka -- Don't Call Me Cracker)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono

UGH Time for Alka Seltzer =)


6 posted on 10/18/2013 1:28:11 PM PDT by Patriot Babe
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono
“When it comes to health, the Mexican cuisines cater better to that with salsas and vegetables,” said Alexandra Aguirre Rodriguez, an assistant professor of marketing

It's good to see they're seeking out experts on health for commentary.
7 posted on 10/18/2013 1:28:33 PM PDT by nonamer
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono

Good, I despise ketchup.


8 posted on 10/18/2013 1:28:41 PM PDT by dfwgator
[ Post Reply | Private Reply | To 1 | View Replies]

To: colorado tanker

9 posted on 10/18/2013 1:29:25 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 4 | View Replies]

To: colorado tanker
My taste buds say that Chi-Chi's is the best commercial stuff out there. Only the homemade stuff is better naturally.


10 posted on 10/18/2013 1:29:54 PM PDT by Bloody Sam Roberts (So Obama "inherited" a mess? Firemen "inherit" messes too. Ever see one put gasoline on it?)
[ Post Reply | Private Reply | To 4 | View Replies]

To: colorado tanker

Just don’t buy the salsa made in NEW YORK CITY.


Git a rope.


11 posted on 10/18/2013 1:30:41 PM PDT by cuban leaf
[ Post Reply | Private Reply | To 4 | View Replies]

To: nonamer

You don’t have to be a health expert to understand that “enriched,” white hamburger buns and HFCS-infused ketchup is bad for you.


12 posted on 10/18/2013 1:31:03 PM PDT by 1rudeboy
[ Post Reply | Private Reply | To 7 | View Replies]

To: JoeProBono

Haha, McDonald’s illegal workers wont eat their gArbage.

GlobalizTion they said.


13 posted on 10/18/2013 1:32:25 PM PDT by lavaroise
[ Post Reply | Private Reply | To 1 | View Replies]

To: 1rudeboy

>>I eat Mexican (and Italian) more often than I eat hamburgers/cheeseburgers.

Me too. And I put salsa on hamburgers and scrambled eggs now. The only thing I eat ketchup on is french fries. Plus, I can buy a giant pack of tortillas and use them for months. A pack of HB buns is stale in a week.


14 posted on 10/18/2013 1:32:29 PM PDT by Bryanw92 (Sic semper tyrannis)
[ Post Reply | Private Reply | To 2 | View Replies]

To: dfwgator

15 posted on 10/18/2013 1:32:45 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 8 | View Replies]

To: JoeProBono

NOOOOOOOOOOOOOOO!


16 posted on 10/18/2013 1:33:13 PM PDT by dfwgator
[ Post Reply | Private Reply | To 15 | View Replies]

To: dfwgator

Last week you said something nice about FSU, and now you despise ketchup! Good God man, what’s next?!?


17 posted on 10/18/2013 1:33:21 PM PDT by EEGator
[ Post Reply | Private Reply | To 8 | View Replies]

To: 1rudeboy

And the salt and preservatives from a typical store bought salsa is good for you?


18 posted on 10/18/2013 1:34:37 PM PDT by nonamer
[ Post Reply | Private Reply | To 12 | View Replies]

To: JoeProBono
Hotdog buns are not the equivalent foodstuff to chips and salsa.

Potato chips and dip are.

No normal person buys a bag of hotdog buns as a snack.

This article is quite silly.

19 posted on 10/18/2013 1:35:30 PM PDT by wideawake
[ Post Reply | Private Reply | To 1 | View Replies]

To: Bryanw92
I put salsa on hamburgers and scrambled eggs

20 posted on 10/18/2013 1:36:07 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 14 | View Replies]

To: JoeProBono

Don’t forget, there’s only 12 million of them here in America.


21 posted on 10/18/2013 1:36:18 PM PDT by B4Ranch (AGENDA: Grinding America Down ----- <<http://vimeo.com/63749370)
[ Post Reply | Private Reply | To 1 | View Replies]

To: 1rudeboy

They all go good together if you ask me. I put salsa on hamburger and put hamburger in my nacho dippin cheese for eating with tortilla chips.


22 posted on 10/18/2013 1:36:32 PM PDT by cripplecreek (REMEMBER THE RIVER RAISIN!)
[ Post Reply | Private Reply | To 2 | View Replies]

To: JoeProBono

This article fails to point out that you need more than twice as much meat to make hamburgers than you do making tacos. I know that’s why this family is buying more tortillas....


23 posted on 10/18/2013 1:36:46 PM PDT by Eepsy
[ Post Reply | Private Reply | To 1 | View Replies]

To: cripplecreek

As long as the salsa doesn’t come from New York City.


24 posted on 10/18/2013 1:37:25 PM PDT by dfwgator
[ Post Reply | Private Reply | To 22 | View Replies]

To: JoeProBono

There are people who buy salsa? I don’t know anyone who doesn’t make their own salsa-we grow our own favorite tomatoes and serranos, jalapenos, chile arbol, etc for salsa. The pequins from the plants I grow will clear your sinuses in the best way ever...


25 posted on 10/18/2013 1:37:39 PM PDT by Texan5 ("You've got to saddle up your boys, you've got to draw a hard line"...)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono
I buy more than my fair share of this stuff and I am as Euro as it gets.

My kids eat peanut butter and tortillas too.

26 posted on 10/18/2013 1:38:02 PM PDT by riri (Plannedopolis-look it up. It's how the elites plan for US to live.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono; Gamecock; Larry Lucido

Salsa is now the #1 condiment - George Costanza


27 posted on 10/18/2013 1:38:17 PM PDT by F15Eagle (1Jn4:15;5:4-5,11-13;Mt27:50-54;Mk15:33-34;Jn3:17-18,6:69,11:25,14:6,20:31;Ro10:8-11;1Tm2:5-6;Ti3:4-7)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono

Different plate.


28 posted on 10/18/2013 1:38:50 PM PDT by Bryanw92 (Sic semper tyrannis)
[ Post Reply | Private Reply | To 20 | View Replies]

To: cripplecreek

29 posted on 10/18/2013 1:39:03 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 22 | View Replies]

To: riri

Eggs and Salsa - Breakfast of Champions.


30 posted on 10/18/2013 1:39:04 PM PDT by dfwgator
[ Post Reply | Private Reply | To 26 | View Replies]

To: JoeProBono

Yes but add cheese. And skip the bun sometimes. Good stuff.


31 posted on 10/18/2013 1:40:22 PM PDT by F15Eagle (1Jn4:15;5:4-5,11-13;Mt27:50-54;Mk15:33-34;Jn3:17-18,6:69,11:25,14:6,20:31;Ro10:8-11;1Tm2:5-6;Ti3:4-7)
[ Post Reply | Private Reply | To 29 | View Replies]

To: JoeProBono

And baked potatoes, with sour cream.


32 posted on 10/18/2013 1:40:23 PM PDT by Jedidah
[ Post Reply | Private Reply | To 20 | View Replies]

To: JoeProBono
Food from south of the border is considered healthier than some traditional U.S. foods

You betcha! Pour on the cheese and sour cream fry the tortillas in lard and don't skimp on the chorizo. ;-)

33 posted on 10/18/2013 1:41:21 PM PDT by TigersEye (Stupid is a Progressive disease.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: dfwgator

34 posted on 10/18/2013 1:42:01 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 30 | View Replies]

To: Texan5
The pequins from the plants I grow will clear your sinuses in the best way ever...

My paternal great grandfather grew his own and ate them like candy. He also chewed Black Duck tobacco.
35 posted on 10/18/2013 1:42:38 PM PDT by Army Air Corps (Four Fried Chickens and a Coke)
[ Post Reply | Private Reply | To 25 | View Replies]

To: colorado tanker
Ever since those commercials aired, all of the enormous salsa factories that used to dot the NYC cityscape have disappeared - and the hundreds of thousands of New Yorkers who depended on NYC's once-thriving salsa industry live in tent cities.

Old El Paso, owned and distributed by General Mills from the heart of original salsa country - Golden Lake, Minnesota - destroyed a generation.

36 posted on 10/18/2013 1:42:57 PM PDT by wideawake
[ Post Reply | Private Reply | To 4 | View Replies]

To: wideawake

I thought it was Pace Salsa that did those ads.


37 posted on 10/18/2013 1:44:11 PM PDT by dfwgator
[ Post Reply | Private Reply | To 36 | View Replies]

To: TigersEye

38 posted on 10/18/2013 1:44:19 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 33 | View Replies]

To: B4Ranch

Good point. No native-born American ever eats tortilla chips.


39 posted on 10/18/2013 1:45:24 PM PDT by wideawake
[ Post Reply | Private Reply | To 21 | View Replies]

To: dfwgator

40 posted on 10/18/2013 1:46:11 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 37 | View Replies]

To: Texan5

Believe it or not, but guys from Pennsylvania with Scotch/Swedish mothers don’t have any family recipies for salsa. ;-)


41 posted on 10/18/2013 1:46:29 PM PDT by SoothingDave
[ Post Reply | Private Reply | To 25 | View Replies]

To: Bloody Sam Roberts

There is a good one whose name escapes me that is sold in the refrigerated section of our grocery store that is close to homemade. Most of the time, though, we get the salsa from our favorite Mexican restaurant. Interesting place. It was a hole in the wall with about a dozen tables in the early 80’s. Now they have that whole building and four other locations.


42 posted on 10/18/2013 1:46:46 PM PDT by colorado tanker
[ Post Reply | Private Reply | To 10 | View Replies]

To: JoeProBono
Cheeseburgers w/hot green chiles are great too!

(this thread is making me hungry)

43 posted on 10/18/2013 1:46:52 PM PDT by TigersEye (Stupid is a Progressive disease.)
[ Post Reply | Private Reply | To 38 | View Replies]

To: dfwgator
Aaarghh. I think you're right.

And that's is a real Texas company. Maybe even family-owned.

44 posted on 10/18/2013 1:47:09 PM PDT by wideawake
[ Post Reply | Private Reply | To 37 | View Replies]

To: TigersEye

45 posted on 10/18/2013 1:50:23 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 43 | View Replies]

To: JoeProBono
Oh wow, that looks good.

I am so painfully addicted to avocados. I could it them with practically anything.

Being form the northeast, the first time I ever had an avocado was when I was 20 on a trip to LA. I ordered a club sandwich and it had avocado. (completely "the regular" these days) any how I was completely grossed out. I don't think I had another one for a good ten years.

46 posted on 10/18/2013 1:50:34 PM PDT by riri (Plannedopolis-look it up. It's how the elites plan for US to live.)
[ Post Reply | Private Reply | To 34 | View Replies]

To: riri

47 posted on 10/18/2013 1:53:28 PM PDT by JoeProBono (SOME IMAGES MAY BE DISTURBING VIEWER DISCRETION IS ADVISED;-{)
[ Post Reply | Private Reply | To 46 | View Replies]

To: JoeProBono

I eat lunch at a Chinese place. All the Mexicans that work across the street at the Mexican place, come over at lunchtime to get Chinese food!


48 posted on 10/18/2013 1:54:04 PM PDT by Dr. Bogus Pachysandra ( Ya can't pick up a turd by the clean end!)
[ Post Reply | Private Reply | To 1 | View Replies]

To: JoeProBono; All

LOL Dontcha get between me & my Mexican Food.


49 posted on 10/18/2013 1:54:09 PM PDT by KGeorge (Till we're together again, Gypsy girl. May 28, 1998- June 3, 2013)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Bloody Sam Roberts

My taste buds say Herdez. Available at Walmart.


50 posted on 10/18/2013 1:54:27 PM PDT by Cboldt
[ Post Reply | Private Reply | To 10 | View Replies]


Navigation: use the links below to view more comments.
first 1-5051-100101-119 next last

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
General/Chat
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson