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Inside McDonald's quest for sustainable beef
Greenbiz,com ^ | January 6 2014 | Joel Makowr

Posted on 01/17/2014 10:49:28 AM PST by MeshugeMikey

Today, McDonald’s announces that it will begin purchasing verified sustainable beef in 2016, the first step on a quest to purchase sustainable beef for all of its burgers worldwide.

(Excerpt) Read more at greenbiz.com ...


TOPICS: Agriculture; Religion
KEYWORDS: beef; greenfood; hamburgers; mcdonalds; soylentgreen; sustainablebeef
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Sustainable beef? Large Family? buy in larger quantities!

how many years have we been eating beef now??

1 posted on 01/17/2014 10:49:28 AM PST by MeshugeMikey
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To: MeshugeMikey
Wouldn't unsustainable beef have disappeared already?
2 posted on 01/17/2014 10:50:08 AM PST by E. Pluribus Unum (Who knew that one day professional wrestling would be less fake than professional journalism?)
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To: MeshugeMikey

sustainable beef = taste awful
I’ve stopped going to mcdonald because alot of the food there don’t taste what it used to


3 posted on 01/17/2014 10:51:08 AM PST by 4rcane
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To: E. Pluribus Unum

my guess is that it would have disappeared several decades ago....

sustainable...has to be yeast favorite of all the progressive buzzwords...beyond..”progressive”

sustainable jelly beans?

sustainable FAMILIES...that I can accept


4 posted on 01/17/2014 10:52:16 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

What’s sustainable about a cheeseburger? You eat it and it’s poop the next day. Does sustainable beef come out as a ball of ground beef?


5 posted on 01/17/2014 10:53:02 AM PST by Bryanw92 (Sic semper tyrannis)
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To: 4rcane

maybe they’re stretching the beef supply....thereby making it more sustainable.... by using other carbon based filler.... like sawdust?


6 posted on 01/17/2014 10:53:22 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

Cows give birth to calves, right? Ipso fatso (as Archie Bunker would say) beef has always been sustainable.


7 posted on 01/17/2014 10:53:52 AM PST by CatherineofAragon ((Support Christian white males----the architects of the jewel known as Western Civilization.))
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To: Bryanw92
THE "GREEN" QUESTION OF THE YEAR

meanwhile Jack...... over at Jack In the Box Is Ignoring the entire "sustainable" hullabaloo....with a close friend.


8 posted on 01/17/2014 10:55:08 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: E. Pluribus Unum

Well, yeah. Bull impregnates cow; cow gives birth to calves; rinse and repeat; slaughter certain number of progenitors and descendants for beef; and where does “unsustainable” fit into that equation?


9 posted on 01/17/2014 10:55:25 AM PST by Olog-hai
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To: MeshugeMikey

10 posted on 01/17/2014 10:55:59 AM PST by PGR88
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To: CatherineofAragon

ipso fatso is right!

the left never seems to be able to find the straight line between the question and ANY anwser


11 posted on 01/17/2014 10:56:02 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

That does not sound appetizing.


12 posted on 01/17/2014 10:56:53 AM PST by Born to Conserve
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Comment #13 Removed by Moderator

To: MeshugeMikey

“One obvious hurdle to McDonald’s aspiration is the definition of “sustainable beef”: There is none — at least, not yet.”

LOL. Stupid liberals.


14 posted on 01/17/2014 10:58:24 AM PST by Bryanw92 (Sic semper tyrannis)
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To: MeshugeMikey

The corporate cu;ture at McDonald’s must be ardently liberal because they are always seeking to mollify the left, going back to the days where they abandoned the clamshells containers.

Went to McD’s a few weeks ago. A quarter-pounder “value” meal was $6.59! How much is this “sustainable beef” going to cost me? By the way, I don’t need you McDonald’s, you know.


15 posted on 01/17/2014 10:59:35 AM PST by Obadiah (I Like Ted.)
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To: MeshugeMikey

That’s because they understand if they ever give a straight answer about their governing philosophy, their party would be...unsustainable.


16 posted on 01/17/2014 10:59:48 AM PST by Cyber Liberty (H.L. Mencken: "The urge to save humanity is almost always a false front for the urge to rule.")
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To: MeshugeMikey
Sounds like a bunch of B.S. to me.

McD's Sustainable Supply Chain

They have a scorecard. The scorecard addresses 1) reduction in packaging, 2) Animal Welfare (Don't be mean to animals before we kill and eat them. and 3) rolls in a normal corporate workplace code of conduct.

So all I see is that they are talking up reducing packaging. Well I have noticed that the morning biscuits have shrunk in size. I bet they were able to cut a few inches off the paper wrapper.

Meanwhile the local McD's has a new owner that removed the drive-through trash can. Today I parked at the end of the drive through where they make the special orders wait. And took my trash inside.

17 posted on 01/17/2014 11:04:55 AM PST by DannyTN (A>)
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To: MeshugeMikey

Cattle can change hands shat, 4 or 5 times before it gets to the slaughterhouse? And then much of the time they come from small family farms who sell at auction. Good luck with that.

All this to be carbon neutral, and McDonald’s is what, less than 1% of the beef used nationwide? Good luck competing with the guys who refuse to bow to the fringe groups, your dollar menu will be getting pretty small if you did all of what they are calling for.


18 posted on 01/17/2014 11:06:19 AM PST by Abathar (Proudly posting without reading the article carefully since 2004)
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To: DannyTN
sustainable... they assume their posturing...is sustainable....


19 posted on 01/17/2014 11:07:11 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

What do I think this means? I think McDonalds will limit the amount of non-muscle (organs) in the mix.


20 posted on 01/17/2014 11:09:22 AM PST by freebird5850 (The only good thing about Barry getting re-elected is now we get to see him fall from a higher place)
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To: MeshugeMikey

Mickey D’s doesn’t know what it wants to do but they’re going ahead with the doing anyway. Yeah...I’m lovin’ it!


21 posted on 01/17/2014 11:09:42 AM PST by count-your-change (you don't have to be brilliant, not being stupid is enough)
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To: MeshugeMikey

The very fact cattle folks breed new cattle from existing cattle makes all beef by definition, sustainable.

The very fact they give their herds water, feed and grasslands to graze (well some do), make it sustainable.

Government is so assholey today and up in your biz there would be very little joy in being a farmer. And sad fact is govt’s done this on purpose to get rid of family farms as fast as possible and turn it all over to massive corporate endeavors. They want people off the land and moved into CONTROLLABLE confined spaces. They know cramming people into tighter spaces makes for more violence, which gives them the ‘mandate’ to control more and more areas of your life. Then they will restrict your ability to leave their controlled spaces and make the stress even more severe.


22 posted on 01/17/2014 11:10:48 AM PST by Secret Agent Man (Gone Galt; Not averse to Going Bronson.)
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To: MeshugeMikey

Mickey D’s doesn’t know what it wants to do but they’re going ahead with the doing anyway. Yeah...I’m lovin’ it!


23 posted on 01/17/2014 11:11:55 AM PST by count-your-change (you don't have to be brilliant, not being stupid is enough)
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To: MeshugeMikey

They’re mentally ill


24 posted on 01/17/2014 11:12:57 AM PST by CatherineofAragon ((Support Christian white males----the architects of the jewel known as Western Civilization.))
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To: E. Pluribus Unum
Wouldn't unsustainable beef have disappeared already?

Don't use logic on these people unless you bring a mop, cause it's gonna cause their heads to explode.


25 posted on 01/17/2014 11:14:08 AM PST by Buckeye McFrog
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To: 4rcane
sustainable beef = taste awful

Hate to rain on your parade, but...

" It’s apparent from the experts quoted in the article that defining sustainability is a difficult task. To me, sustainable beef is that which is produced efficiently, packs the most nutrient punch and creates the least environmental impact. I think it’s great that the U.S. beef industry offers so many choices to appeal to a wide range of consumer demands and needs. However, I hope consumers know that they shouldn’t fear conventionally raised, traditional beef. After all, it’s a product that is raised with the most efficiency, therefore using less land, water and natural resources, while still providing many of the essential nutrients we need to thrive. With its tremendous efficiency, the U.S. model of beef production should be used as the world’s model for providing food with sustainability."

Source

Sustainable beef just means produced efficiently. This will most likely affect McD's locations in third-world countries.
26 posted on 01/17/2014 11:14:15 AM PST by arderkrag (An Unreconstructed Georgian, STANDING WITH RAND.)
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To: MeshugeMikey

“sustainable beef in 2016,” eh?

I’m a bit dubious about the “sustainable” part, but if its gonna be “beef” in 2016, I will try a big Mac in 2016 to see if I can eat it without barfing it up right away.


27 posted on 01/17/2014 11:16:16 AM PST by faithhopecharity (C)
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To: E. Pluribus Unum
Wouldn't unsustainable beef have disappeared already?

Exactly. "Sustainable" is the most overused, misused word in the English language today. Whoever came up with it should be drawn and quartered.

It makes about as much sense as 'organic'.

28 posted on 01/17/2014 11:17:01 AM PST by Bloody Sam Roberts ("The further a society drifts from truth the more it will hate those who speak it." - George Orwell)
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To: 4rcane

“I’ve stopped going to mcdonald because alot of the food there don’t taste what it used to


The fries were to die for until they changed the cooking oils about 20 years ago.

.


29 posted on 01/17/2014 11:17:11 AM PST by Mears
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To: DannyTN
3) rolls in a normal corporate workplace code of conduct.

Wouldn't they be called 'buns'

Or did you mean 'roles'?

30 posted on 01/17/2014 11:21:45 AM PST by Bloody Sam Roberts ("The further a society drifts from truth the more it will hate those who speak it." - George Orwell)
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To: faithhopecharity

perhaps sustainability means food you can “keep down”?


31 posted on 01/17/2014 11:22:45 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

I sure hope so!!!!

(I used to like McD’s, but in last few years it all belches up. I do not have this problem at BurgerKing...so? I think something’s changed at McD’s....)


32 posted on 01/17/2014 11:24:10 AM PST by faithhopecharity (C)
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To: faithhopecharity
theyve been catering to the Obama Zombies Tasebuds......


33 posted on 01/17/2014 11:28:02 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: CatherineofAragon
seriously dangerous mentally impaired...

it begins with confusing feelings for thoughts...and goes downhill from there


34 posted on 01/17/2014 11:29:47 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

I wonder what percentage of regular McDonalds customers are environmental leftists vs. what percentage of customers will be turned off by this announcement and will go to the competition?


35 posted on 01/17/2014 11:31:01 AM PST by Truth29
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To: MeshugeMikey
"Sustainable " is double-speak for Agenda 21 ..!!
36 posted on 01/17/2014 11:32:00 AM PST by Tilted Irish Kilt (Enlightened statesmen will not always be at the helm. -- James Madison)
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To: MeshugeMikey

a new mix of chemicals?

http://www.businessinsider.com/why-mcdonalds-burgers-dont-rot-2013-4

http://www.endalldisease.com/mcdonalds-fast-food-toxic-ingredients-include-putty-and-cosmetic-petrochemicals/

http://news.yahoo.com/blogs/sideshow/mcdonald-confirms-no-longer-using-pink-slime-chemicals-171209662.html

http://guyism.com/lifestyle/food/disgusting-food-facts-you-didnt-know.html


37 posted on 01/17/2014 11:34:47 AM PST by faithhopecharity (C)
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To: Bloody Sam Roberts
I meant dictionary.com definition #62d. Just roll with it.

Verb phrases
61.roll back, to reduce (the price of a commodity, wages, etc.) to a former level, usually in response to government action.
62.roll in, Informal.
a.to luxuriate in; abound in: rolling in money.
b.to go to bed; retire: They would roll in later and later every night.
c.to mix and average the cost of (a higher-priced commodity or item) with that of a cheaper one so as to increase the retail price.
d.to add: Labor wants to roll in periodic increases with their wage demands.
e.to arrive, especially in large numbers or quantity: When do my dividends start rolling in?

38 posted on 01/17/2014 11:38:15 AM PST by DannyTN (A>)
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To: DannyTN
Animal welfare (don't be mean to them before you kill them)

Panera Bread has become the ultimate palace to elitist excess. Their food is a bit better than other quick meals and snacks, but prices are insane. Anyway, one of their recent sales pitches was that the chicken they serve is free range, organic, everything's healthy and happy.

It doesn't increase my eating pleasure knowing that their chicken was enjoying a happy, healthy life frolicking with its friends on the open range before I got hungry. <^..^>

39 posted on 01/17/2014 11:44:13 AM PST by grania
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To: faithhopecharity
"....a process called mechanical separation, which is a cost-effective way to “smooth out” bone remnants left after the de-boning process. The process results in excessive bacteria, which is fixed by washing the meat in ammonia. To cover up that delicious ammonia flavor, the meat is then re-flavored artificially and dyed to resemble to type of meat it once was."

YUM YUM!!


40 posted on 01/17/2014 11:44:26 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: Truth29

Id have to say that a fiar number of their customers will BOLT upon becoming aware of their new GREEN policy...


41 posted on 01/17/2014 11:45:32 AM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

“Green Beef” sounds disgusting


42 posted on 01/17/2014 11:46:23 AM PST by GeronL (Extra Large Cheesy Over-Stuffed Hobbit)
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To: MeshugeMikey

is “roadkill” a “type of meat it once was?” perhaps?


43 posted on 01/17/2014 11:51:20 AM PST by faithhopecharity (C)
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To: MeshugeMikey

Hilarious to me that the left touts “sustainability” while supporting spending our country into bankruptcy.

The sheeperals really have to suspend logic in order to sustain their support of leftist politicians.

The pols, of course, push “sustainability” just as a means of controlling others’ lifestyle.


44 posted on 01/17/2014 11:53:24 AM PST by MrB (The difference between a Humanist and a Satanist - the latter admits whom he's working for)
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To: MeshugeMikey

Absolutely.

Great graphic.


45 posted on 01/17/2014 12:01:19 PM PST by CatherineofAragon ((Support Christian white males----the architects of the jewel known as Western Civilization.))
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To: DannyTN
2) Animal Welfare (Don't be mean to animals before we kill and eat them. and

Hey, maybe the burger-flippers can whisper thank you for your sacrifice when they wrap up the burgers and throw them down the chute...;)

46 posted on 01/17/2014 12:04:04 PM PST by libertarian27 (FreeRepublic Cookbooks 2011 & 2012 - Click Profile)
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To: GeronL
HEY its MOOCHES Favorite!!

yum YUM


47 posted on 01/17/2014 12:09:56 PM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: faithhopecharity

Roadkill imported from the Death Villages in Red CHINA!!


48 posted on 01/17/2014 12:10:30 PM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: CatherineofAragon

Thank you!

The graphic is for my money one of my best!


49 posted on 01/17/2014 12:11:09 PM PST by MeshugeMikey (This Message NOT Approved By The N.S.A.)
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To: MeshugeMikey

Moosh-O Diner’s Club Card... “Don’t leave home with her”


50 posted on 01/17/2014 12:11:23 PM PST by GeronL (Extra Large Cheesy Over-Stuffed Hobbit)
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