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Dallas' Pizza Patron Uses Mexican Slang Deemed Offensive or Funny, Depending on Whom You Ask
Dallas News ^ | 19 March 2014 | SARAH BLASKOVICH

Posted on 03/22/2014 2:27:26 PM PDT by nickcarraway

Be careful about ordering Pizza Patron's La Ch!#gona pie in mixed company. The Dallas-based restaurant group is making enemies with the name of the new pizza -- a Spanish descriptor questionable enough that Pizza Patron is giving it curse-word treatment by using symbols in marketing materials.

The word "la chingona" loosely translates to an adjective like "bad-ass," explained several Spanish speakers, but it isn't a descriptor many were willing to utter aloud over and over.

"This is a word you use in a very relaxed atmosphere with people of your same age or background," said Victor Arriaga, deputy consul at the Consulate General of Mexico in Dallas. "If you're going to meet your in-laws for the first time, you probably wouldn't use it."

The brand director at Pizza Patron was more candid: Some of the franchise owners "hate" the name and have refused to sell the pizza, said Andrew Gamm, brand director at Pizza Patron. In fact, about 10 to 15 percent of the company's 90 stores have elected not to sell the La Ch!#gona Pizza when it becomes available at other stores on March 31.

(Excerpt) Read more at dallasnews.com ...


TOPICS: Business/Economy; Food
KEYWORDS: mexicantexas; pizza Comment #1 Removed by Moderator

To: nickcarraway

“Enjoy your Extra *BIG ASS* Fries.”

Life imitates “Idiocracy.”


2 posted on 03/22/2014 2:29:05 PM PDT by dfwgator
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To: nickcarraway

I’m offended that your offended that I’m offended....


3 posted on 03/22/2014 2:30:34 PM PDT by Huskrrrr
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Comment #4 Removed by Moderator

To: dfwgator

Brilliant marketing.


5 posted on 03/22/2014 2:31:37 PM PDT by Sherman Logan
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To: nickcarraway

“la chingona” would seem to translate more literally into something different than “bad ass,” since “chinga tu madre” is real fightin’ words.


6 posted on 03/22/2014 2:34:37 PM PDT by Pearls Before Swine
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To: Huskrrrr
I’m offended that your offended that I’m offended....

Huskrrrr, I cannot tell you how offensive I think that is.

7 posted on 03/22/2014 2:34:56 PM PDT by Robwin
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To: Huskrrrr

I am offended that I wasn’t offended and offended no one tried to offend me, and I find that offensive.


8 posted on 03/22/2014 2:35:36 PM PDT by CodeToad (Keeping whites from talking about blacks is verbal segregation!)
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To: Pearls Before Swine
“chinga tu madre” is real fightin’ words

The Mexicans I went to school with said it meant "blessings upon your Mother".

9 posted on 03/22/2014 2:39:08 PM PDT by Nachoman (Wisdom is learned, cynicism is earned.)
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To: Nachoman

Yeah.... they were being real polite there.


10 posted on 03/22/2014 2:44:28 PM PDT by Pearls Before Swine
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To: dfwgator

They should name one of their pizzas, La Cabron!


11 posted on 03/22/2014 2:47:42 PM PDT by Jack Hydrazine (Pubbies = national collectivists; Dems = international collectivists; We need a second party!)
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To: Pearls Before Swine

Apparently the mods are being offended too.


12 posted on 03/22/2014 2:48:45 PM PDT by Responsibility2nd (NO LIBS. This Means Liberals and (L)libertarians! Same Thing. NO LIBS!!)
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To: Pearls Before Swine

The Mexicans at my school thought my name was Ben.

Ben Dejo.


13 posted on 03/22/2014 2:51:04 PM PDT by Responsibility2nd (NO LIBS. This Means Liberals and (L)libertarians! Same Thing. NO LIBS!!)
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To: dfwgator

The “la chingona” is nothing compared to the puta pie!


14 posted on 03/22/2014 2:53:43 PM PDT by TigersEye (Stupid is a Progressive disease.)
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To: Responsibility2nd

Haha, even though I had to look it up. My basic gutter Spanish is years out of use.


15 posted on 03/22/2014 2:54:50 PM PDT by Pearls Before Swine
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To: TigersEye

That palabra, or word, I DO recognize; as in ‘What’s New Puta-Cat?”


16 posted on 03/22/2014 3:20:51 PM PDT by lee martell
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To: TigersEye
Pizza La Chingona

¡Hijo de puta, no veo yo nada del ofensivo aquí!
¡Coño,vaina que no!

Y evidente la bebida chupa la bruja, tambien.

17 posted on 03/22/2014 3:31:43 PM PDT by Kenny Bunk ( The Republican Party is very sick . Hold all contributions until we see who picks up the patient..)
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To: dfwgator

I would translate that as “The Big F***er.”


18 posted on 03/22/2014 3:33:01 PM PDT by Wage Slave
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To: Wage Slave

Or would that be “La Chingote”?


19 posted on 03/22/2014 3:34:51 PM PDT by Wage Slave
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To: Wage Slave

How about, chupacabra?


20 posted on 03/22/2014 3:45:50 PM PDT by Jack Hydrazine (Pubbies = national collectivists; Dems = international collectivists; We need a second party!)
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To: TigersEye
The “la chingona” is nothing compared to the puta pie!

Oh, don't tempt me. What I'm thinking would get me banned.

I will point out that puta in Nicaragua is not the same as in Mexico. Something like "completely" or "in total"

21 posted on 03/22/2014 3:51:30 PM PDT by ChildOfThe60s ((If you can remember the 60s.....you weren't really there)
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To: ChildOfThe60s

The “In Total” pizza. It’s more pie than you can eat! ;^P


22 posted on 03/22/2014 3:53:52 PM PDT by TigersEye (Stupid is a Progressive disease.)
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To: TigersEye
The “In Total” pizza. It’s more pie than you can eat! ;^P

Stop, you're killing me / grin

There is a word in Spain that means "dresser drawer", in Latin America the same word is a vulgarity. I am cheating, my daughter is fluent in Spanish and lived with a local (poor) family in Nicaragua for 3 months. I've been texting her for tips right now.

23 posted on 03/22/2014 4:03:40 PM PDT by ChildOfThe60s ((If you can remember the 60s.....you weren't really there)
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To: dfwgator

The same chain also takes PESOS in Dallas. Sadly I know this because my cousin was a seed investor in the chain.


24 posted on 03/22/2014 4:07:29 PM PDT by montag813
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To: dfwgator

Could maybe be translated to “The F#%k Yeah” Or the F#%king Big One.


25 posted on 03/22/2014 4:10:08 PM PDT by ifinnegan
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To: ChildOfThe60s
A turista can get in trouble real fast with poor language skills. ;-)

My Spanish is so limited I wouldn't even attempt it now.

26 posted on 03/22/2014 4:13:04 PM PDT by TigersEye (Stupid is a Progressive disease.)
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To: dfwgator

“El Mala Burro”


27 posted on 03/22/2014 4:23:30 PM PDT by Organic Panic
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To: TigersEye

http://pocho.com/chinga-pizza-patrons-slangy-ad-scares-the-squares/


28 posted on 03/22/2014 4:26:28 PM PDT by Dalberg-Acton
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To: Pearls Before Swine

chingadera es a la fuerte


29 posted on 03/22/2014 5:30:14 PM PDT by bunkerhill7 ("The Second Amendment has no limits on firepower"-NY State Senator Kathleen A. Marchione.")
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To: Pearls Before Swine

Yep. The first “meskin” cuss words I ever learned.


30 posted on 03/22/2014 6:36:33 PM PDT by VerySadAmerican (".....Barrack, and the horse Mohammed rode in on.")
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To: ChildOfThe60s

A taco in Spain is the sole of a shoe. It’s something else in a real gutter.


31 posted on 03/22/2014 6:38:35 PM PDT by VerySadAmerican (".....Barrack, and the horse Mohammed rode in on.")
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