Skip to comments.UAE Fast Food Brand Opens First US Restaurant
Posted on 06/06/2014 10:39:35 AM PDT by nickcarraway
More stores to follow in the next few months
Home-grown UAE-based fast food chain Just Falafel has opened its first US franchises in San Francisco, California, the company announced in a media statement on Thursday. As the first of 168 franchises to come in North America and Canada, the company said it has reached a major milestone in its international expansion with the new restaurant located in Fremont, close to Silicon Valley in the San Francisco Bay Area.
The company has signed new area franchise agreements with different partners in key locations including New York, New Jersey, Kentucky, Texas and Los Angeles. This global expansion means the company has close to 700 employees in nearly 20 countries, with a social media following of nearly 2 million.
To mark its new store location on the west coast of America, the companys culinary chef Gerard Murphy created The Californian, taking inspiration from his surroundings to mix traditional falafels or tenders, with fresh beets, cucumber, tomato, mixed salad, beetroot labneh, and a spicy salsa.
The restaurant will also be putting new items on its menu, including a protein burger and sweet potato waffle fries.
Catering to the health and nutritionally conscious Californian, it will also offer a gluten free option by serving its traditional wraps in a bowl.
New store owner Kevin Shoaito is proud to bring the first Just Falafel restaurant in North America to the community in Fremont, California.
The UAE chain which claims to have sold nearly 19 million pieces of falafel since the brand started has plans to open branches in Canada in June 2014 and New Jersey in August 2014.
Old Hippies will Love it
I ate some food I got there and I just felafel
What a great way to sow biological warfare. Have these all over the country then turn loose the juice.
Falafels are the national food of Israel.
The company has signed new area franchise agreements with different partners in key locations including New York, New Jersey, Kentucky, Texas and Los Angeles.
I can see this happening. But Kentucky? Texas?
Can’t see that. Nope. Good luck with that.
There are lots of Mideast restaurants around,and they are very popular.
on Hanassi St. in Haifa is a vendor selling them out of an alcove near the Dan Hotel. Recommeded highly. Know what you want before ordering and he has only a little English.
Can I get bacon on that?
Gonn'a be crowded
What would keep the UAE from buying Cracker Barrel just to trick you?
That’s only a tenth of the amount of Starbucks.
mmmmm mmmmm mmmmm.....it’s Finger Chopping Good!!
There are Muslims everywhere. I see hijabs and burkahs at Kroger and Wal-Mart every time I go there.
Yes, but the bacon has to be halal bacon. I think it’s carried at Costco, right next to the Kosher smoked hams. :=)
Coming Soon.....Camel Schlong on a Stick
Beat me to it.
I was going to say Falafal is Falawful.
I’d give it a whirl if one was in my town. I like falafel and other mid-eastern foods.
I wish I could get a Jollibee in my neck of the woods, too. Got a hankering for pancit palabok.
Somerset County, PA is a hotspot for Muslims? Really??
Falafel is awful. Might as well eat greasy cardboard balls.
We have one here I call Club Med. Very expensive and always full of pretentious yuppies.
I mean, pita wraps, hummus, tahini, shish kebab, falafel, rice w/lamb & other ME foods are now mainstream both in Israel and here.
So much so that Jewish students have been harassed by the Muslim Students Association for consuming such foods that are “exclusively Arab & Muslim”, and been warned not to be seen doing so in public especially during Ramadan.
Isn’t diversity wonderful?
A fast food bean joint...Can’t wait...
Bill O’Reilly will love it.
I have never been able to tolerate middle eastern food. Or Greek.
” Or Greek.”
Even spinach pie? I absolutely love it——and I’m sure Popeye would too.
Islamic (sharia compliant) bank bought Church’s Chicken and forced even franchises to not serve pork (bacon or sausage) on thier breakfast menu.
I love spinach but something in the spices. Plus the ONLY cheese I don’t like is feta.
Well, I suppose we may as well eat the food that our new overlords want to feed to us.
I love Middle East food. I can’t wait to hit the falafel and kebab places when I get to Europe. If you think it sounds awful I suggest you try it. It is fast, cheap, and light.
Do you have a citation for that? Outrageous.
I love it. One place I went I praised the tabouleh to the owner, and she would always ask me after that which one of my parents was Syrian. She was sure at least one of them was, although not to my knowledge.
IIRC, it was on Robert Spencer’s website.
There have been incidents here and in Britain of Muslim college students or Muslim coworkers telling “infidels” around them not to eat while “they who believe” are observing the daytime Ramadan fast.
At one school where the MSA is powerful and the administration weak, Muslims warned Jews not to be seen eating pita, hummus, or falafel as these are proprietary Arab foods.
I couldn’t have made that up if I tried. These days, truth is stranger than fiction.