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Two Former McDonald's Executives Are Leading A Fast-Food Revolution
Business Insider Australia ^ | 7-29-2014 | HAYLEY PETERSON

Posted on 07/28/2014 9:29:53 PM PDT by Citizen Zed

Two former McDonald’s executives are trying to bring kale, quinoa, and other upscale foods to the masses with a health-conscious restaurant chain called LYFE Kitchen.

Mike Roberts, the former global president of McDonald’s, teamed up with Stephen Sidwell, who helped found the meat substitute Gardein, and Mike Donahue, McDonald’s USA’s former chief of corporate communications, to launch LYFE Kitchen three years ago.

The chain, which calls itself “fresh casual,” now has 10 locations and ambitious plans to open 250 more within the next five years. Current locations include California, Texas, Colorado, Illinois, and Nevada.

(Excerpt) Read more at businessinsider.com.au ...


TOPICS: Chit/Chat
KEYWORDS:
There is no substitute for meat.
1 posted on 07/28/2014 9:29:53 PM PDT by Citizen Zed
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To: Citizen Zed
There is no substitute for meat.

I agree. Grilled kale won't fly. The idea will bomb.

2 posted on 07/28/2014 9:33:11 PM PDT by luvbach1 (We are finished. It will just take a while before everyone realizes it.)
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To: Citizen Zed
Because this is what I want in fast food...not!


3 posted on 07/28/2014 9:35:30 PM PDT by Mr Rogers
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To: Citizen Zed

Grass, sticks and berries are “upscale”? Who the hell’s scale are they using?


4 posted on 07/28/2014 9:38:38 PM PDT by FlingWingFlyer (America is not a refugee camp! It is my home!!!)
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To: Citizen Zed; All
Rabbit food.

5 posted on 07/28/2014 9:40:29 PM PDT by skinkinthegrass (The end move in politics is always to pick up a weapon...0'Mullah / "Rustler" Reid? d8-)
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To: Citizen Zed

Why didn’t they just call their restaurant Soylent Green?


6 posted on 07/28/2014 9:40:55 PM PDT by miss marmelstein (Richard Lives Yet!)
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To: Citizen Zed

I wonder if these are the same clowns responsible for the so called healthy menu items that tanked so badly and cost Owner/Operators so much money during their terms, and being reminded of their positions I see the answer is yes. May they be blessed with the same financial losses they forced on others.


7 posted on 07/28/2014 9:45:57 PM PDT by Mastador1 (I'll take a bad dog over a good politician any day!)
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To: Citizen Zed
and Mike Donahue, McDonald’s USA’s former chief of corporate communications, to launch LYFE Kitchen three years ago.

3 years ago? Never heard of it. Must be extremely popular somewhere. Maybe Arkansas.

8 posted on 07/28/2014 9:46:36 PM PDT by dragnet2 (Diversion and evasion are tools of deceit)
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To: Citizen Zed

If they want to impress me, how about they teach their $15 per hour employees that there’s supposed to be a freaking EGG in a Sausage EGG McMuffin!!!!!

I went to three different stores and ordered these and they ALL forgot the egg!

Go to minimum wage people for something, expect minimum wage results.


9 posted on 07/28/2014 9:51:54 PM PDT by RandallFlagg (Uninstall Fascist Firefox. Get Pale Moon.)
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To: Citizen Zed
There is no substitute for meat

After your first coronary bypass you'll figure out that there are plenty of substitutes for meat....

10 posted on 07/28/2014 9:52:23 PM PDT by freebilly (How about this-- we stop trying to elect the unelectable)
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To: Citizen Zed

The menu:

http://restaurant.lyfekitchen.com/menu/full-menu/


11 posted on 07/28/2014 9:55:27 PM PDT by upchuck (It's a shame nobama truly doesn't care about any of this. Our country, our future, he doesn't care.)
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To: Citizen Zed

Since when was quinoa been an “upscale” food? As a serious home cook, quinoa has been a standing joke of mine long before it was featured as such in the popular beer ads.

The “taste” (and I use that word loosely) of quinoa makes the flavor of grits seem like one is dining on truffles.


12 posted on 07/28/2014 9:58:15 PM PDT by catnipman (Cat Nipman: Vote Republican in 2012 and only be called racist one more time!)
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To: Citizen Zed

Exactly and I want real meat.


13 posted on 07/28/2014 9:58:18 PM PDT by freekitty (Give me back my conservative vote; then find me a real conservative to vote for)
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To: Mr Rogers

That looks kind of gross, Mr. Rogers.


14 posted on 07/28/2014 10:00:56 PM PDT by tumblindice (America's founding fathers: all armed conservatives. And `Yertle' McConnell can go pound sand.)
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Comment #15 Removed by Moderator

To: RandallFlagg

Try ordering a “Sausage McMuffin with Egg.”


16 posted on 07/28/2014 10:14:50 PM PDT by agrarianlady
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To: Citizen Zed

Kale? You have got to be kidding me. Build a restaurant on Rabbit food?

If there were a demand for that crap, Ray Kroc would have added it to the menu back in the 50’s. People go to restaurants because they want to feel satisfied when they leave. The reason rabbits eat that stuff is because no one else will and rabbits can’t kill anything. Rabbits eat it so they can feed Coyotes. If you want to be the prey of a pack of Coyotes, then load up on Kale. They’ll smell you coming and surround you on your morning jog.


17 posted on 07/28/2014 10:16:59 PM PDT by P-Marlowe (There can be no Victory without a fight and no battle without wounds)
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To: Mr Rogers

The veggies look yummy. The filet of something just looks blah. But none of it looks like fast food.


18 posted on 07/28/2014 10:17:28 PM PDT by married21 ( As for me and my house, we will serve the Lord.)
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To: upchuck

Thanks.

Doesn’t seem like fast food, per se.

I don’t think I will eat there, but it seemed like they have some fine things on the menu, even steak and potatoes.

I don’t see how it would compete with the cost of McDonalds.

I’m not going to eat at either.

I say, more power to these guys.

If they can sell their food in the competitive market, and they think it’s somehow better or healthier, so much the better.

Better than the government forcing it.

This is how a free society and free market should work.


19 posted on 07/28/2014 10:30:40 PM PDT by ifinnegan
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To: Citizen Zed

Bookmark


20 posted on 07/28/2014 10:39:23 PM PDT by aquila48
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To: ifinnegan

You’re absolutely right. This is the way to change America’s eating habits - by offering delicious and competitive foods, and letting the public decide. Not governmental regulations. I think these will be a big hit and McDonald lovers can still have their McDonald’s... happy happy


21 posted on 07/28/2014 10:49:51 PM PDT by true believer forever (Lord, Give me this mountain.)
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To: RandallFlagg

The sausage mcmuffin and the sausage mcmuffin with egg are two different menu items.


22 posted on 07/28/2014 11:08:59 PM PDT by Bubba Ho-Tep ("The rat always knows when he's in with weasels"-- Tom Waits)
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To: Bubba Ho-Tep

And you pay $1.49 for that egg


23 posted on 07/28/2014 11:23:55 PM PDT by digger48
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To: Bubba Ho-Tep; agrarianlady

I have ordered so many iterations of the Sausage McMuffin with Egg to these people that it’s ridiculous.

I’d like to just be able to make them at home, but would end up waking my Wife and kids up in the process.
I get up for work at 2AM.


24 posted on 07/28/2014 11:25:34 PM PDT by RandallFlagg (Uninstall Fascist Firefox. Get Pale Moon.)
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To: RandallFlagg
The one thing I LOVE about the McDonald breakfast burrito is the fact there is no damned potatoes in the damned thing...

Evey where else seems to want to stuff the burritos with potatoes or hash browns or some thing to make it bigger and to cut down the cost.... If I wanted hash brown I would have ordered hash browns.

I do like their iced coffee and breakfast burritos though.

If you want something yummy for bfast, try one of these from kroger, they have them with ham and sausage too:

They are a breakfast pita pocket and they are quite cheap at kroger and only take minute to nuke.

25 posted on 07/28/2014 11:44:05 PM PDT by GraceG (No, My Initials are not A.B.)
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To: Citizen Zed

yup, no thanky.


26 posted on 07/28/2014 11:46:06 PM PDT by Secret Agent Man ( Gone Galt; Not averse to Going Bronson.)
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To: P-Marlowe
Mcdonalds Drive Thru after the seventh term of the Obama admin:


27 posted on 07/28/2014 11:48:15 PM PDT by GraceG (No, My Initials are not A.B.)
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To: catnipman

[ Since when was quinoa been an “upscale” food? As a serious home cook, quinoa has been a standing joke of mine long before it was featured as such in the popular beer ads.

The “taste” (and I use that word loosely) of quinoa makes the flavor of grits seem like one is dining on truffles. ]

Fried Okra would be an excellent replacement for fries, not healthy mind you...


28 posted on 07/28/2014 11:49:07 PM PDT by GraceG (No, My Initials are not A.B.)
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To: Citizen Zed
Rahm eats there.

http://www.windycitylive.com/episodes/The-Blood-Sugar-Solution-and-Lyfe-Kitchen/9403319

29 posted on 07/28/2014 11:55:16 PM PDT by cynwoody
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To: catnipman
"What the heck is quee-no?"
30 posted on 07/29/2014 12:00:23 AM PDT by Captainpaintball (Immigration without assimilation is the death of a nation)
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To: freebilly
After your first coronary bypass you'll figure out that there are plenty of substitutes for meat....

Bunk!

31 posted on 07/29/2014 12:03:35 AM PDT by itsahoot (Voting for a Progressive RINO is the same as voting for any other Tyrant.)
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To: Citizen Zed

I might try the fish tacos and the “grass-fed beef” burger, but not much else on the menu really sounds appetizing.


32 posted on 07/29/2014 12:22:59 AM PDT by blueplum
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To: Citizen Zed

Yet, the very connection of two former McDonalds officials and the words “meat substitute” somehow confirm what I’ve grown to think of their burgers since I worked at one 50 years ago when I was 14.


33 posted on 07/29/2014 3:43:47 AM PDT by Gaffer
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To: RandallFlagg

I’ve run across this before too. YOu have to say SAUSAGE Egg McMuffin with cheese NOT sausage biscuit with cheese.

But you’re right, their employees only relate to the things they sell the most.


34 posted on 07/29/2014 3:45:35 AM PDT by Gaffer
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To: freebilly; Citizen Zed

Maybe the word we’re lacking here is “acceptable”


35 posted on 07/29/2014 3:46:23 AM PDT by Gaffer
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To: GraceG

Hey! Where’s the tag and emissions and inspections sticker on that there vehicle?


36 posted on 07/29/2014 3:47:20 AM PDT by Gaffer
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To: Citizen Zed

Starbucks gave us the $7 cup of coffee - these guys are giving us “gourmet” fast foods. If the cost can be compared to “gourmet jelly beans” I can predict my non-involvement in their endeavor.


37 posted on 07/29/2014 3:48:39 AM PDT by trebb (Where in the the hell has my country gone?)
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To: Citizen Zed

I haven’t been near a McDonald’s since college. It’s good not having hershey squirts.


38 posted on 07/29/2014 3:49:50 AM PDT by Sirius Lee (All that is required for evil to advance is for government to do "something")
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To: catnipman
Quinoa was a staple of the ancient Incans. My wife wanted to try it. I picked some up for her. She and our daughter made some kind of dish out of it. I tasted it.

Now I know why there are no more Incans.

39 posted on 07/29/2014 3:55:14 AM PDT by N. Theknow (Kennedys-Can't drive, can't ski, can't fly, can't skipper a boat-But they know what's best for you.)
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To: catnipman

...makes the flavor of grits seem like one is dining on truffles.
**********************
Haven’t had truffles, but a big serving of grits, with butter, salt and pepper, is fantastic when accompanied with country fried ham, about 3 eggs and a couple of pieces of toast with butter and jelly! Grits are good!


40 posted on 07/29/2014 4:15:00 AM PDT by octex
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To: RandallFlagg
Do what I do.

Order several sausage McMuffins, a buck each. Take one out of fridge and nuke it. Heat skillet with egg ring [I use the empty top can from a LaChoy bipack with both ends out as one], run some butter around so egg won't stick], cover and hard fry.

Put egg on hot McMuffin.

Tastes just like $2.89 @ the drive thru for a buck fifteen.

41 posted on 07/29/2014 4:42:04 AM PDT by W. (Leftists that elected a ThirdWorldPOS 4 Prez can't bitch 'cause their Prez now craps on them!)
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To: Citizen Zed
There is no substitute for meat.

My SIL, a big lib, living in Ithaca NY no less, ate so much Kale her Thyroid went bonkers. After about 6 months of getting straightened out, she is forbidden from eating it or any of the similar types of veggies.

I snicker when I'm eating my carbon emitting Saturday evening steak.

42 posted on 07/29/2014 4:44:42 AM PDT by Malsua
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To: Citizen Zed

Tax write-off.


43 posted on 07/29/2014 4:46:50 AM PDT by TangoLimaSierra (To win the country back, we need to be as mean as the libs say we are.)
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To: octex

“but a big serving of grits, with butter, salt and pepper, is fantastic when accompanied with country fried ham, about 3 eggs and a couple of pieces of toast with butter and jelly! Grits are good!”

Yep grits are good all right! Esp. when you lots of butter, pepper and salt. Even better is some stir fried wild-caught shrimp and a few stir-fried Vidalia onions on top too!


44 posted on 07/29/2014 9:47:35 AM PDT by catnipman (Cat Nipman: Vote Republican in 2012 and only be called racist one more time!)
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To: luvbach1
Kale chips taste pretty yummy and IMHO better than regular chips. Super easy to make at home and so good. Really!!!!
45 posted on 07/29/2014 9:52:21 AM PDT by Chgogal (Obama "hung the SEALs out to dry, basically exposed them like a set of dog balls..." CMH)
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To: Citizen Zed

Somebody should notify PETA. They are stealing the greens that animals should be eating. If all the greens are eaten by humans animals will starve.


46 posted on 07/29/2014 5:35:48 PM PDT by CynicalBear (For I decided to know nothing among you except Jesus Christ)
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To: itsahoot
Bunk!

Famous last words....

47 posted on 07/29/2014 9:17:30 PM PDT by freebilly (How about this-- we stop trying to elect the unelectable)
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To: freebilly
Famous last words....

Atkins was correct, you are just wrong.

48 posted on 07/30/2014 12:45:10 AM PDT by itsahoot (Voting for a Progressive RINO is the same as voting for any other Tyrant.)
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