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What's Trending Under the Abaya? A Saudi Fashion Expert Weighs In
The Hollywood Reporter ^ | June 19, 2017 | Lesley McKenzie

Posted on 06/19/2017 9:25:41 PM PDT by 2ndDivisionVet

Saudi Arabia-based fashion authority Marriam Mossalli discusses the popularity of vintage abayas, Melania Trump and the Dior "Feminist" T-shirt.

"The same way women love shoes and bags, we love abayas,” says Saudi Arabia-based fashion authority Marriam Mossalli, founder of luxury fashion consultancy Niche Arabia and the fashion blog Shoes and Drama. “That’s what you’re seeing everyday. It’s our national garment that we wear outside. We wear it [with pride] and it’s all about showing it off.”

In conversation with The Hollywood Reporter’s senior fashion editor Booth Moore, Mossalli addressed a small crowd at Los Angeles' Mondrian Hotel on Thursday night for an event titled “Under the Abaya: Evolving Women’s Fashion in Saudi Arabia.”

Offering up an almost glowing take on what seems to be a thriving local Saudi fashion scene (spurred in part by the rise of social media and a population that is 50 percent millennials), Mossalli turned her attention to the controversial abaya — regarded by many around the world as a symbol of oppression — which is the standard of dress for women in Saudi Arabia, the oil-rich kingdom where gender segregation is the law and covering up is enforced by religious police.

“There’s obviously the idea that, OK, you don’t want anything that’s a forced garment on you,” says Mossalli, who has noticed a trend towards women wearing more colorful and deconstructed abayas in the city of Jeddah, where she lives. (The capital of Riyadh, in contrast, still leans toward more conservative styles.)

“I think women in Saudi have accepted, OK, this is our society, it is a conservative society, but we can still be modern women and we can still be prideful wearing our abayas," explains Mossalli. "So they have done the best within their circumstances and now they are showcasing their talent, their expression, their creativity with their abayas.” (She also notes that women collect abayas; Mossalli owns one in all-denim from the NSync-era 1990s, her mother has an '80s-era Versace abaya and there are actually vintage abaya stores in Saudi Arabia.)

The evening also featured a fashion installation showcasing up-and-coming designers from the Kingdom, including pieces by haute couture designers Norah Al Sheikh and Honayda Serafi and ready-to-wear from the likes of Abeer Oraif, Alia Oraif and Nasiba Hafiz. The event was hosted by the Washington, D.C.-based Middle East Institute and King Abdulaziz Center for World Culture in Dhahran, Saudi Arabia.

Which style icons strike a chord the most with Saudi women today? “Kate Middleton is one of the ones that really resonates with Saudis. She has to be that kind of conservative,” observes Mossali. “She has to wear the tights with the short dress. We understand that. That makes sense to us.”

First lady Melania Trump and Ivanka Trump have also found an audience with Saudi women for their fashion, Mossali explains. On the Trumps' recent visit to Saudi Arabia, the women were praised for their fashion choices, including a conservative, floor-grazing number worn by Melania and designed by Beirut-born Reem Acra. “They were wearing the fashion that you see us wearing,” says Mossalli, who did not wear an abaya for the L.A. event, but instead a long black cape dress with 3/4 sleeves.

Melania Trump in Riyadh, May 21, 2017.

If something in fashion is trending in the U.S. or Europe, expect it to be equally popular in Saudi, she says. “When you see the Dior sling-back shoes — which I have — sold out, they are sold out in Saudi. The Feminist T-shirt? It’s gone,” explains Mossali. “It’s very similar to international trends. The only difference is that they do support local talent. That’s one thing I can say has definitely changed over the years. Before you had to be validated abroad and then come back into the market for them to take you seriously.” (She also adds that the younger generation is discovering fashion entrepreneurship in greater numbers and that the Saudi government has opened offices in shopping malls where women can apply for business licenses themselves, instead of having to send a male member of their family to do so, as was previously the case.)

But that’s not the only thing Saudi women have in common with their Western counterparts. “A lot of them look like Kylie Jenner, unfortunately,” Mossali says with a laugh, referring to some of the fashion trends young Saudis opt to wear in private or showcase on social media. “We have a lot of the same problems you have in L.A. That whole sportswear, tights, crop top and heels. It’s a whole globalization.”


TOPICS: Arts/Photography; Business/Economy; Religion; The Guild
KEYWORDS: arabia; fashion; islam; women
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Comments?
1 posted on 06/19/2017 9:25:41 PM PDT by 2ndDivisionVet
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To: 2ndDivisionVet

ttiuwp


2 posted on 06/19/2017 9:33:58 PM PDT by BenLurkin (The above is not a statement of fact. It is either satire or opinion. Or both.)
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To: BenLurkin

3 posted on 06/19/2017 10:03:01 PM PDT by knarf (I say things that are true, I have no proof, but they're true.)
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To: 2ndDivisionVet

My comment is that “Saudi Arabia-based fashion authority” is an oxymoron.


4 posted on 06/19/2017 10:24:08 PM PDT by GnuThere
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To: 2ndDivisionVet

Five foxy Saudi ladies.
5 posted on 06/19/2017 10:56:23 PM PDT by LibWhacker
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To: 2ndDivisionVet

Does anyone remember the Wendy’s Soviet Fashion Show commercial?

All of the things that we thought were so outrageously funny in the past, are now actually happening.

Life is asymptoting to Monty Python.


6 posted on 06/19/2017 11:05:28 PM PDT by PlateOfShrimp
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To: 2ndDivisionVet

I guess these folks got tired of picking the lint out from between their toes, so they decided to write this.


7 posted on 06/19/2017 11:47:26 PM PDT by EinNYC
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To: PlateOfShrimp

Too seldom do we see the phrase, “asymptotial nothingness”.
(But I’ve used it here). :)


8 posted on 06/20/2017 2:49:31 AM PDT by Does so (PARIS is like OPEC, except We're Winning!)
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To: PlateOfShrimp

Too seldom do we see the phrase, “asymptotial nothingness”.
(But I’ve used it here). :)


9 posted on 06/20/2017 2:49:33 AM PDT by Does so (PARIS is like OPEC, except We're Winning!)
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To: EinNYC

Actually, the story is important if we’re ever to understand how wrong our urge to change other societies to be like us are. We justify most regime change wars with the excuse that the people are oppressed. Did any of the people in these countries we destroyed ask to be changed?


10 posted on 06/20/2017 3:52:50 AM PDT by grania (Deplorable and Proud of It!)
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To: PlateOfShrimp
A hawtie
11 posted on 06/20/2017 4:54:56 AM PDT by knarf (I say things that are true, I have no proof, but they're true.)
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To: 2ndDivisionVet

Yeah. Some abayas look like shower curtains, others like tablecloths. Some even resemble a tattered parlor rug. And for you traditionalist property ... er, I mean women ... there’s the venerable gunny-sack style.

The variety is endless.


12 posted on 06/20/2017 5:26:30 AM PDT by IronJack
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To: LibWhacker

They are not Saudi. They are Afghani. A whole different "look."

13 posted on 06/20/2017 6:29:49 AM PDT by Albion Wilde ("We will be one people, under one God, saluting one American flag." --Donald Trump)
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To: grania
Actually, the story is important if we’re ever to understand how wrong our urge to change other societies to be like us are. We justify most regime change wars with the excuse that the people are oppressed. Did any of the people in these countries we destroyed ask to be changed?

Did any of those women ask to be required to dress in those HOT black airless bags in a desert climate? Why don't the men have to hide themselves away? It's like a mobile prison you take with you everywhere. Combine that with female genital mutilation (that's voluntary by the girl?), being shut away from most of life, not being allowed to go out unaccompanied by a male, threat of death from being accused of adultery, being required to marry one's rapist, etc. I'm quite sure it was the men who thought of all these oppressive things, not the women. If the women comply, it's either from threat of dire punishment or brainwashing from their family.

14 posted on 06/20/2017 7:56:53 AM PDT by EinNYC
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To: LibWhacker
Looks like it's a family reunion.


15 posted on 06/20/2017 8:44:23 AM PDT by Rebelbase (Hack-proof tagline.)
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To: EinNYC

According to the article, Saudi women have developed a fashion sense and are not unhappy with their dress restrictions.


16 posted on 06/20/2017 9:31:58 AM PDT by grania (Deplorable and Proud of It!)
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To: grania
According to the article, Saudi women have developed a fashion sense and are not unhappy with their dress restrictions. Post Reply | Private Reply | To 14 | View Replies

I don't find the author of that article believable. How do you know they were not state-sponsored?

17 posted on 06/20/2017 9:44:19 AM PDT by EinNYC
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To: EinNYC

Research “Saudi fashion designers”. It’s for real.


18 posted on 06/20/2017 9:49:56 AM PDT by grania (Deplorable and Proud of It!)
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To: grania
Research “Saudi fashion designers”. It’s for real.

On a related note, the best perfume in the world comes from Saudi Arabia. I buy fragrances for my wife whenever I travel to the Middle East and she always gets people asking her what she's wearing.

it's so hard to find here.

19 posted on 06/20/2017 10:01:34 AM PDT by Drew68
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To: knarf
You're not entirely off the mark. There's no shortage of stores that sell sexy undergarments in the many high-end shopping malls scattered throughout the Middle East.

People forget, the abaya is only worn in public. Many well-to-do Arabs live in large houses surrounded by stone walls built so high that you cannot see inside the property from the street. Once away from the eyes of strangers, the abayas come off.

20 posted on 06/20/2017 10:06:30 AM PDT by Drew68
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