Skip to comments.FOX News Channel Has 56% of Cable News Market
Posted on 06/02/2004 1:47:57 PM PDT by Pikamax
FOX News Channel Has 56% of Cable News Market Wednesday June 2, 3:07 pm ET FNC Increases Advantage Over CNN vs. 2003 By 24%
NEW YORK--(BUSINESS WIRE)--June 2, 2004--FOX News Channel (FNC) commands 56% of the cable news viewership in Prime Time and 53% in Total Day for the month of May, according to Nielsen Media Research. Source: FOX News Channel
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In the last month, FNC averaged 1,258,000 viewers in Prime Time, while CNN had only 32% of the cable news pie with 727,000 viewers. MSNBC brought up the rear with only 12% of viewers in Prime Time with 283,000 viewers.*
FNC's Total Day average of 753,000 viewers once again eclipsed CNN's Prime Time viewership. CNN averaging 446,000 viewers could only lay claim to 31% of the cable news viewers in Total Day and MSNBC averaged a meager 220,000 viewers grasping just 16% of cable news viewership in Total Day.*
In addition, FNC has 57% of viewers 25-54 (395,000 viewers) in cable news Prime Time and 54% of 25-54 viewers (257,000 viewers) in Total Day.*
For the year 2004 to date, FNC enjoys a 78% viewership advantage over CNN, up 24% from its 2003 viewership advantage in Total Day. FNC is averaging 818,000 viewers in Total Day for 2004 to date vs. CNN's 459,000 viewers. In Prime Time, FNC's advantage over CNN increased 18% vs. 2003. FNC holds a 74% advantage over CNN for 2004 to date, with FNC commanding 1,382,000 viewers vs. CNN's 794,000 viewers.**
FNC continues its domination with 10 out of the top 11 shows in cable news. For the month of May, Special Report with Brit Hume surpassed Larry King Live to claim the number four spot with 1,149,000 viewers. King fell to fifth place with 1,143,000 viewers. The top three spots remained the same with The O'Reilly Factor continuing its number one reign with 1,894,000 viewers. Hannity & Colmes was second with 1,361,000 viewers and with 1,240,000 viewers The Fox Report with Shepard Smith was third.***
FOX News Channel (FNC) is a 24-hour general news service covering breaking news as well as political, entertainment and business news. For more than two years, FNC has been the most watched cable news channel and currently presents ten out of the top eleven cable news programs. Owned by News Corp., FNC is available in more than 85 million homes.
See attached pie charts See attached advantage sheet See attached show ratings sheet ADVANTAGE ---------
(Excerpt) Read more at biz.yahoo.com ...
May Ratings: FOX & Friends Losing Viewers: Down 45% In 25-54 "There appears to be a hairline crack in the fortress" that is FOX News, an industry source tells CableNewser. "FOX & Friends is down the most of all the morning shows and posted a staggering loss of 45% (year-to-year) in the key 25-54 demo. While the show still handily beats CNN, FOX & Friends was nipping at the heels of CBS's Early Show just a year ago." And the numbers are being noticed. "Fox executives are not happy with the latest direction of the show and voiced their concerns in recent days," the source adds. As their commercials point out, though, the show still beats CNN and MSNBC in the morning, combined... 3:35:49 PM
SO what you are saying is that FOXNEWS is growing over the declinING NUMBER of viewers of CNN, NBC, MSNBC, ABC, CBS....COOL!
I used to watch Fox & Friends. They now just mimic the other shows in guests and stories. If it's bad news in Iraq, it's on. Edie sounds more and more like Katie Couric.
They've started following the pack. The media producers and writers for all these shows must be the most inbred bunch since the chihuahua was developed. Do any of them ever leave N.Y city?
You noticed that too, eh?
I'm finding myself flipping over to Imus while I'm eating my Cheerios. That ain't too good either.
Morning shows stink anyway. I'd rather listen to Laura Ingraham.
There was another thread describing how CNN's ad rates are still much higher than Fox's. I think the panic that we see periodically convulsing CNN is the realization there that the market will eventually turn against them.
I was away on a road trip the last week...not one hotel carried FOX News. It was all CNN/MSNBC. I can't imagine what will happen as soon as they grow in the next year or 2.
Just downloaded the Fox News theme music as my ringtone for my cell phone.
I've noticed that. I wonder if the man she married is a leftist who is influencing her.
Special Report with Brit Hume surpassed Larry King Live to claim the number four spot with 1,149,000 viewers.
NBC's "Nightly News" averaged 9.08 million viewers
ABC's "World News Tonight" 8.79 million viewers
CBS' "Evening News" 6.97 million viewers
I once heard Edie say that she's a Democrat.
yep, that's correct
My major gripe with FoxNews Channel (and I have sent them a dozen or more email complaining about it) is that [expletives, plural, deleted] FoxNews Alert banner covering a chunk of the lower screen when they are showing live video especially or taped video.
Whoever operates their control room is a dolt. Even some of the newsreaders, such as Shep, have had to ask the control room to remove the banner so the video can be seen.
I usually turn over to MSNBC or CNN during live news. For some reason, their banners don't seem to be as intrusive as FoxNew is. And MSNBC/CNN seem to drop them during live video feeds.
Now if they could just drop the tabloid garbage - Michael Jackson, Scott Peterson, Kobi Bryant - and stick to real news ...
He-he-he...Imus is hilarious sometimes. Fox and Friends seem to have lost their edge in the past year. I think Charles and Bernie could do a great show in the AM by themselves. Imus has been wearing a few too many pink shirts lately.
A lot of thesee people are just tuning in to see the local news and then going right back to cable or sat. I know thats what I do.
all we need is Free Republic TV
forget Fox News ...
its good to dream
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