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Brazil Internet Craze Angers English Speakers
Reuters ^ | Saturday, July 17, 2004 | Alberto Alerigi

Posted on 07/17/2004 1:11:53 PM PDT by Willie Green

For education and discussion only. Not for commercial use.

SAO PAULO, Brazil (Reuters) - Brazil has butted heads with the United States this year on issues ranging from cotton subsidies to the war in Iraq.

But perhaps none of the battles has been so personal as the one being fought on the Internet.

Thousands of Brazilians have become devotees of Orkut (http://www.orkut.com), a popular new social-networking site from Web search leader Google Inc.

Orkut allows members to organize themselves into online communities of friends, and friends of friends, to discuss everything from chess to sandwiches.

But the rush of Brazilians to join Orkut and rival social networking sites has upset some online users, who complain of a proliferation of messages posted in Portuguese, Brazil's native tongue.

Some users have even started communities specifically for people to air their gripes on this issue.

The United States has at least 153 million Internet users, compared with Brazil's 20 million. Still, Orkut said Brazilians dominated its membership roster in June, outnumbering Americans for the first time.

The site says it has more than 769,000 members, making it one of the largest and most popular of its type on the Internet. About 23.5 percent of the users are from the United States, while another 41.2 percent are Brazilians.

Iranians are a distant third place at about 6 percent.

SELECTIVE MEMBERSHIP

Orkut, named after Google software engineer Orkut Buyukkokten, made its debut in January and is still in the testing stages. Part of its allure is its exclusivity -- one can only join at the invitation of another member.

"Orkut maps one's social prestige, and Brazilians are by nature gregarious," said Beth Saad, a professor at the University of Sao Paulo's School of Communications and Arts.

Although more than one-fourth of Brazilians live in poverty, those who can afford Internet access have become avid Web surfers.

In terms of time spent on the Internet, Brazilians edged out the United States in May for the second month in a row, according to Ibope/NetRatings. The market researcher estimates that Internet use for Brazilians averaged 13 hours and 51 minutes in May, eight minutes more than for Americans.

The number of Brazilian visitors to community sites and online diaries rose 14.6 percent to 3.5 million in May from January, Ibope/NetRatings said.

Tammy Soldaat, a Canadian, got a sample of Brazilian wrath recently when she posted a message asking whether her community site on body piercing should be exclusive to people who speak English.

Brazilian Orkut users quickly labeled her a "nazi" and "xenophobe."

"After that I understood why everyone is complaining about these people, why they're being called the 'plague of Orkut,"' she said in a site called "Crazy Brazilian Invasion."

John Gibbs of Mountain View, California, has founded a community called "So many Brazilians on Orkut."

"When the average Orkut user goes to look at community listings to see what's out there, he'll see a list populated with pretty much all Portuguese communities," Gibbs said. "This is highly frustrating since Orkut is not a Brazilian service."

But Mateus Reis, a publicist who lives in Sao Paulo, said users should be free to write what they want, in the language of their choosing.

"Since we can invite anyone we want at Orkut, and my friends are Brazilians, it doesn't make sense talking to them in English," Reis said in Portuguese. "I use the language I know."

His compatriot Pablo Miyazawa has a more moderate view.

"Brazilians have the right to create anything they want in any language they want," Miyazawa said. "The problem is to invade forums with specific languages and write in Portuguese. Brazilians are still learning how to behave in the Net."

AN INTERNET FORCE

The Brazilians' ardor for the Internet extends to other community-based sites, and Web entrepreneurs are catching on to the potential business opportunities.

Lisa Kopp, spokeswoman for Orkut's competitor Friendster (http://www.friendster.com), said Brazilians are "an important group, with millions" of participants among its 7 million users.

Meanwhile, Brazilians account for nearly 211,000 of the 453,600 users of Fotolog (http://www.fotolog.net), which allows people to post a visual diary of their lives.

The site is negotiating with Internet providers in Brazil to offer a Portuguese-language version, said Adam Seifer, who founded Fotolog.

But Saad, the communications professor at University of Sao Paulo, said some of Brazil's exuberance about Orkut -- and the resulting clash of cultures -- is just another fad.

"I think what will happen is what occurred when the Web arrived in Brazil," she said. "There was a huge boom of people creating sites and now the number of active sites being used by Brazilians is a lot smaller than those registered."


TOPICS: Culture/Society; Foreign Affairs
KEYWORDS: brazil; globalism; internet; language; orkut

1 posted on 07/17/2004 1:11:53 PM PDT by Willie Green
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To: gubamyster

ping


2 posted on 07/17/2004 1:12:21 PM PDT by Willie Green (Go Pat Go!!!)
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To: Willie Green

I was in Woodland Hills, Ca with friends at a Dennys one evening and a couple of guys came in wanting to order and the waitress couldn't understand them, so she called a half-dozen Mexicans out from the kitchen and a few other diners got up and went over to see if they could translate; finally the guys ordered by pointing at the pictures. They only spoke Potugese.


3 posted on 07/17/2004 1:15:58 PM PDT by Old Professer (Interests in common are commonly abused.)
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To: Old Professer
One day this keyboard is going to get smashed.

Portugese.

4 posted on 07/17/2004 1:17:18 PM PDT by Old Professer (Interests in common are commonly abused.)
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To: Willie Green

I'd say something more here but... I... just... gotta... SAMBA!


5 posted on 07/17/2004 1:17:53 PM PDT by steveo (Member: Fathers Against Rude Television)
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To: steveo

I would rather "jiggle"


6 posted on 07/17/2004 1:20:57 PM PDT by spokeshave (strategery + schadenfreude = stratenschadenfreudery)
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To: steveo

Orkut? Never heard of it. Third world 'net users are welcome to lefty_google.


7 posted on 07/17/2004 1:22:07 PM PDT by dhuffman@awod.com (The conspiracy of ignorance masquerades as common sense.)
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To: Old Professer
Portuguese is close enough to it's parent Latin that it should be readable to anyone who went through 3 years of Latin.

The other Romantic languages are not terribly close to Latin ~

I once got myself out of a bind with an Austrian border policeman who didn't know English by showing him I could understand a bit of Latin ~ and lo and behold, he knew Romanisch! (This was 35 years ago). I also purchased some gasoline in Luxembourg a couple of years later at a place where the locals spoke only Dutch and a residual Gallo ~ probably why they were running a gas station rather than working at real jobs.

Odds are there are some quite entertaining discussion threads in Orkut whether they are in English or Portuguese. Folks with some facility in Latin should try working their way through some of them (with a dictionary at the ready of course).

8 posted on 07/17/2004 1:23:41 PM PDT by muawiyah
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To: spokeshave
Explanation:

According to Amazon jungle legend, the first guarana-berry bush sprouted on the spot where a lightning bolt struck a pair of star-crossed lovers from rival Indian tribes. While Coke has countered with two guarana brands of its own, patriotic Brazilian consumers have been less than rapturous about gringo guaranas. Coke's fiercest Brazilian rival, a guarana bottler called Cia. Antartica, which controls one-quarter of the market for the Amazon elixir, has been ridiculing the soft-drink giant on TV ads that, in effect, accuse Coke of guarana envy. Now, Antartica says it's merging with Brazil's No. 2 guarana maker, a giant beverage firm called Cia. Cervejaria Brahma SA, to form a juggernaut that will give Coke even bigger headaches.

Antartica's current ad campaign in Brazil is less about making love than making war - with Coke. In one television commercial, an Antarctica pitchman stands before a rain-forest guarana plantation and directs a pointed question towards viewers: "Now ask Coca-Cola to show you the Coke tree." That ad came in retaliation for a Coke spot in which taste tests showed Brazilians preferring Kuat. Unfortunately for Coke, Kuat fared better against the competition in the ad than it has been doing at checkout counters [perhaps Coke has a new product in line called Quat, after the hallucinogenic plant leaf widely consumed in North Africa and the Middle East -Ed].

And Coke is now facing a new threat from mom-and-pop beverage producers taking advantage of cheap, nonreturnable bottles - and Brazil's ancient love affair with guarana. Not long ago, Maria Leticia Sanchez de Oliveira put some new life in a failing family bottling company in central Brazil by launching a guarana called Ginga, which means "jiggle." "We wanted a name that represented Brazil," she says. "We weren't thinking about sex. But if people are thinking about that when they buy Ginga, that's fine."

9 posted on 07/17/2004 1:24:45 PM PDT by spokeshave (strategery + schadenfreude = stratenschadenfreudery)
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To: Old Professer
Southeastern Massachusetts has always had a sizable Portuguese community. They have festivals, including an annual parade and a festival, pig roasts, and other neat stuff. One year we visited the Whaling museum, and somehow got mixed up in their parade...for all the world, similar to St.Patrick's Day in Boston. It is not unusual to see "Falamos Portuguese" signs in stores. Growing up, I always found them to be very decent, kind, hard-working people.

But somehow, the cultural characteristics do not transfer to Brazil on the Internet. It is a spam cesspool of bulletprooof web hosts and mass mail for hire places.

10 posted on 07/17/2004 1:25:12 PM PDT by Gorzaloon (Ah, the days of the Kerry Dancing! Every day a different tune!)
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The market researcher estimates that Internet use for Brazilians averaged 13 hours and 51 minutes in May, eight minutes more than for Americans.

Under fourteen hours a month?? They sure aren't Freepers.

Perhaps they really meant 13 hr 51 min per day.

11 posted on 07/17/2004 1:27:13 PM PDT by Bob
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To: steveo
I'd say something more here but... I... just... gotta... SAMBA!

First you let the Brazillians take over Orkut, now you're exposing your Samba shares to them?!?

Slightly more serious, this story triggers my oh-big-deal reflex. Some people post in a language other than English on a glorified message board on the world wide web and other people get bent out of shape over it. Bleh. They can go start their own message board and delete any posts they don't like.

12 posted on 07/17/2004 1:33:00 PM PDT by Caesar Soze
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To: steveo
I'd say something more here but... I... just... gotta... SAMBA!

Just returned from Brazil last Thursday. Saw some of that while there.

The caipirinha was good.


$710.96... The price of freedom.

13 posted on 07/17/2004 1:33:18 PM PDT by rdb3 (When I reached the fork in the road, I drove straight.)
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To: spokeshave

Guarana is good stuff.

14 posted on 07/17/2004 1:36:02 PM PDT by theophilusscribe ("America is too great for small dreams." —Ronald Wilson Reagan)
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To: Willie Green
a preference for english gets one labeled a nazi? bring the site down. there is a gathering storm, dudes and dudettes.
15 posted on 07/17/2004 1:41:59 PM PDT by eleven_eleven (canadia = land of nothing)
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To: eleven_eleven
a preference for english gets one labeled a nazi?

Yes. It's a tactic that's been finely honed on FR's immigration threads for years.
Makes me wonder how many globalist neocons are actually Brazilian infiltrators.

16 posted on 07/17/2004 1:48:15 PM PDT by Willie Green (Go Pat Go!!!)
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To: Willie Green

Al Gore set up the internet for multiple languages?

What incredible foresight!


17 posted on 07/17/2004 1:50:22 PM PDT by Tuco Ramirez (Ideas have consequences.)
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To: eleven_eleven
a preference for english gets one labeled a nazi?

Indeed.  Harrumph!   A prediliction for language police is French, not Nazi.
18 posted on 07/17/2004 1:52:15 PM PDT by gcruse (http://gcruse.typepad.com/)
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To: Willie Green

I'm surprised there isn't an orkut site in English coordinating the 'invasion' of Portuguese sites in English. No matter what they're talking about in Portuguese, show up with a coupla English friends and start a conversation about something random. Then call them Nazis when they object.


19 posted on 07/17/2004 1:52:24 PM PDT by blanknoone (The NAACP --->NAADP National Association for the Advancement of the Democrat Party.)
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To: Bob

hehehehe you got that right


20 posted on 07/17/2004 1:54:42 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: Willie Green

There's a similar Dutch "invasion" of many popular usenet groups.


21 posted on 07/17/2004 2:00:30 PM PDT by Leroy S. Mort
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To: Leroy S. Mort

I've never bothered to check but I assume there's no english only requirement on FR. At the same time, it would be incredibly rude for people to sign up and start posting in their own language ignoring the most english speaking posting community.


22 posted on 07/17/2004 2:05:22 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: rdb3
I haven't been since Carnaval '99.

What type of Cachacas do you like with your Caipirinha? I'm partial to "Velho Barreiro". Yes, the raunchy stuff at $2 a bottle.

Pinga 51 is good and you can find it domestically all over. I like Velho Barreiro because it's less refined and reminds me slightly of tequila, although it's abominable outside of use in a Caipirinha. I serve my guests something more refined but now they all like the one I use.

Anyway, I miss Rio. I miss Sao Paulo, Praia Grande and Santos.

The most amazing thing I remember from Carnaval was some 500,000 of us screaming and dancing to the "Escola De Samba" Vai-Vai and watching the sky suddenly turn red.

It was the sun coming up again of course. But it surprised me at the time.

Muitas memorias boas... ; )

23 posted on 07/17/2004 2:07:11 PM PDT by Caipirabob (Democrats.. Socialists..Commies..Traitors...Who can tell the difference?)
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To: Willie Green
Brazil nuts.
Call in the nutcrackers.


24 posted on 07/17/2004 2:14:58 PM PDT by this_ol_patriot
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To: Gorzaloon
Southeastern Massachusetts has always had a sizable Portuguese community.

Not just Southeastern.

There's a few towns out here in Western Mass, (Ludlow comes to mind) which are overwhelmingly Portuguese.

And I agree... they seem to be an industrious lot (though a bit insular)

25 posted on 07/17/2004 2:20:30 PM PDT by bikepacker67
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To: Caipirabob
Ypioca, I think. That stuff is pretty potent.

I just wish my trip weren't work related. It appeared to be a rather fun place to visit.

Vez seguinte, talvez.


$710.96... The price of freedom.

26 posted on 07/17/2004 2:28:24 PM PDT by rdb3 (When I reached the fork in the road, I drove straight.)
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To: Gorzaloon

Most of the SE Mass Portugese are Cape Verdeans,I think


27 posted on 07/17/2004 2:30:16 PM PDT by Mears
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To: Gorzaloon

"Southeastern Massachusetts has always had a sizable Portuguese community. They have festivals, including an annual parade and a festival, pig roasts, and other neat stuff. One year we visited the Whaling museum, and somehow got mixed up in their parade...for all the world, similar to St.Patrick's Day in Boston. It is not unusual to see "Falamos Portuguese" signs in stores. Growing up, I always found them to be very decent, kind, hard-working people."

And Fall River native that I am, I still thank them for chourico/linguica.


28 posted on 07/17/2004 2:30:29 PM PDT by jim macomber (Author: "Bargained for Exchange", "Art & Part", "A Grave Breach" http://www.jamesmacomber.com)
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To: cyborg
At the same time, it would be incredibly rude for people to sign up and start posting in their own language ignoring the most english speaking posting community.

Diga o que você , mas eu afixarei em toda a língua que eu quiser. Deixe apenas a outra figura para fora de o que eu estou dizendo.


$710.96... The price of freedom.

29 posted on 07/17/2004 2:31:14 PM PDT by rdb3 (When I reached the fork in the road, I drove straight.)
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To: rdb3

Er...okay well coming from it's cute ;-)


30 posted on 07/17/2004 2:32:41 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: rdb3
It appeared to be a rather fun place to visit.

Same as Beijing, Havana, Hanoi, Pyongyang, Vientiane...

Brazil's losing candidates back Lula (BRAZIL PICKS COMMUNISM ALERT)
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How Brazil's Lula Is Fooling the World
Lula, Left of the Third Way
Brazil's Lula says U.N. needs new mission


31 posted on 07/17/2004 2:38:52 PM PDT by Willie Green (Go Pat Go!!!)
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To: Willie Green

Vá por favor em sua própria maneira. Eu não tenho nada dizer a alguém como você. Eu não tenho nada dizer a alguém como você. Adeus.


$710.96... The price of freedom.

32 posted on 07/17/2004 2:44:03 PM PDT by rdb3 (When I reached the fork in the road, I drove straight.)
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To: rdb3

Who cares about politics when there are women's butts to look at.


33 posted on 07/17/2004 2:45:04 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: rdb3

Você pode fujir, mas você não pode esconder.


34 posted on 07/17/2004 3:04:43 PM PDT by Willie Green (Go Pat Go!!!)
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To: cyborg

The poker tables througout the US card room and casinos allow only one language, English. Nothing like two Arabs speaking their lingo to start a near riot from the other players.


35 posted on 07/17/2004 3:15:21 PM PDT by Ursus arctos horribilis ("It is better to die on your feet than to live on your knees!" Emiliano Zapata 1879-1919)
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To: rdb3
Ypioca, I've got a bottle on the shelf. Actually, my wife nabbed it and took the label off to use in the kitchen as part of the decoration on top of the kitchen cabinets. Good stuff when I can get to it.

Well, if you haven't been subjected to one yet, make sure you make it to a Churrascaria down there next time. My first time in '92 I went to my first one in Rio. About 10 cuts of meat into the meal, I asked what I was eating. The lady I was with turned to me and went "meow" which after a few caipirinhas got to me (she did that all the time, don't ask me why I "bit" that time, must have been the cachacas). At any rate, they are well worth the visit, and I have been assured they do not serve "cat".

36 posted on 07/17/2004 3:16:56 PM PDT by Caipirabob (Democrats.. Socialists..Commies..Traitors...Who can tell the difference?)
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To: Ursus arctos horribilis

Really? LOL well if the english only rule is true then it makes sense. People could be cheating.


37 posted on 07/17/2004 3:17:04 PM PDT by cyborg (http://mentalmumblings.blogspot.com/)
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To: rdb3
"... The caipirinha was good."

I hear they also make them with Vodka and call them and call 'em 'Caipirosca'.

So, how was Brazil?

38 posted on 07/17/2004 3:18:10 PM PDT by The KG9 Kid (Semper Fi)
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To: cyborg
Who cares about politics when there are women's butts to look at.

Big bump to that.

39 posted on 07/17/2004 3:18:55 PM PDT by Vigilantcitizen
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To: cyborg
Who cares about politics when there are women's butts to look at.

I'm certain there are, but I didn't get a chance to do anything fun.


$710.96... The price of freedom.

40 posted on 07/17/2004 3:25:27 PM PDT by rdb3 (When I reached the fork in the road, I drove straight.)
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To: Gorzaloon
Growing up, I always found them to be very decent, kind, hard-working people. But somehow, the cultural characteristics do not transfer to Brazil on the Internet.

Or at Disney World -- some of the Brazilian tourist who go there have engaged in notoriously rude behavior.

41 posted on 07/17/2004 6:16:15 PM PDT by NYCVirago
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To: NYCVirago
Or at Disney World -- some of the Brazilian tourist who go there have engaged in notoriously rude behavior.

!!!I had FORGOTTEN about that!!!

In the 80's-90's, Brazilian "Sweet 16" parties involved bringing the entire class to WDW. Then their economy tanked enough so they seemed to disappear in recent years.

Yes, last time we went, we were not shoved, trampled, cut out of line, or stepped on; I did not make the connection.

No, the last time we went, we were merely harangued by a sales clerk about "Alexander Hamilton was Gay", etc..etc.."

When they were considering sponsoring Moore, I called Investor relations to let them know we cancelled our Yacht Club reservation.

We won't be back.

42 posted on 07/17/2004 6:22:42 PM PDT by Gorzaloon (Ah, the days of the Kerry Dancing! Every day a different tune!)
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To: Willie Green

Friggin' foreigners. That's what screwed up your League of Nations!


43 posted on 07/18/2004 4:07:46 PM PDT by Petronski (I'm not always cranky.)
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To: Leroy S. Mort
"There's a similar Dutch "invasion" of many popular usenet groups.

I have seen this firsthand in some of the mp3 groups, where the Dutch will FLOOD the group with dozens of albums in a single day, thus causing havoc with people who post one album per day (per the FAQs requests). And you always know its dutch b/c the songs come with the prefix "For the Dutch!".

Ugh..

44 posted on 08/13/2004 12:38:31 PM PDT by Windsong (FighterPilot)
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