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Kerry's Close
Newsmax ^ | 9/22/04 | Susan Estrich

Posted on 09/22/2004 8:18:27 AM PDT by Kenny Bunk

Kerry's Close

So how can you tell when he's closing, people keep asking me.

And when is he going to start?

He is John Kerry, who I've watched in every election he's ever won. As best as I can tell, he started yesterday;

the truth is, he really started today, taking questions and saying the same thing he did yesterday.

For John Kerry, closing means discipline. It means defining the message, and sticking with it, hammering everything through it, until the end.

"As I said in my speech yesterday," John Kerry kept saying in answer to questions today, and then indeed, repeated what he said the day before, which was about the present and the future of Iraq, not the past. Sticking to message.

A message is not a synonym for a slogan, which campaigns that are behind tend to have many of, often a different one every day. It is an idea that captures the case for or against a candidacy, through which all issues and all questions can be seen. "It's the economy, stupid" meant take every question, every opportunity, and turn it back to the economy and how they botched it and we'll fix it. "Lower taxes, smaller government" requires no explanation. Neither does: "Are you better off than you were four years ago?" The more complicated it is, the worse. Often campaigns have difficulty articulating a winning message for the very simple reason that they don't have one, or because the winning message that year simply doesn't match the candidate the party has nominated.

At the Democratic Convention, John Kerry did not make the case against Bush or his presidency - it was against the rules even to mention his name. It seemed, then, that people did not need to hear it, that they would react negatively to a negative convention. Hindsight is 20-20, and a total waste of time with six weeks to go. Victory will have a thousand fathers (and mothers) - defeat is always an orphan.

John Kerry has to make the case against Bush and for himself. It has to be based in what is happening to real people now and in the future. You could find it with a highlighter pen in yesterday's speech.

President Bush took the country in the wrong direction. He mislead the country based on bad/tainted facts to gain our support. He stubbornly refuses to face reality and admit his mistakes. Real people suffer the consequences of these mistakes. Kerry has a plan to make things better - to succeed, where he has failed.

The strategy is clear:

George Bush's tough has to become stubborn and wrongheaded, the way it was earlier this summer. That won't happen when the debate is about what happened in votes two years ago, or 10 years ago, much less in the Guard 30 years ago. The debate has to be about where we are, and where we're headed - about the present and the future, about the country, not John Kerry.

This is, I should add, precisely the message that Bob Shrum was selling the night of the president's acceptance speech in New York. Which is more evidence, if more were needed, of the other truth, which is that it's always "the candidate, stupid" - particularly when you're talking about John Kerry. So put away the obituaries.

The conventional wisdom consensus of the latest inconsistent polls, including the internal campaign polls, puts the race at about 5 points in Bush's favor. That's still striking distance at six weeks and three debates. John Kerry has finally stripped away the bark on the Iraq issue. And maybe off himself.

The close has begun.


TOPICS: Culture/Society; Politics/Elections
KEYWORDS: focusedeffort; kerry; organized; serious
Susan Estrich: partisan to the bitter end. But we would be foolish to ignore what she is saying here.
1 posted on 09/22/2004 8:18:27 AM PDT by Kenny Bunk
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To: Kenny Bunk

Does Kerry even have a strategy? Didn't think so.


2 posted on 09/22/2004 8:21:36 AM PDT by stainlessbanner
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To: Kenny Bunk

Only a liberal could think like this. So, Kerry will continue to appeal to diehard liberals except the few who will prefer voting for Nader.

But where's the beef? Yes, kerry keeps saying the same thing, and then saying, "As I said yesterday?" But what was it that he said yesterday, other than "I hate Bush and everything he does"?

Nothing.


3 posted on 09/22/2004 8:21:53 AM PDT by Cicero (Marcus Tullius)
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To: Kenny Bunk

Well it's one thing to say that Bush has been "wrong", it is quite another to define what is "right". I still have not heard from Kerry what should be done that Bush is not doing - I don't expect I will hear this.


4 posted on 09/22/2004 8:22:14 AM PDT by rhombus
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To: Kenny Bunk

All Kerry apologists should be asked a simple question:

In ONE SENTENCE, please explain John Kerry's position on Iraq.


5 posted on 09/22/2004 8:23:05 AM PDT by VisualizeSmallerGovernment (Question Liberal Authority)
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To: Kenny Bunk
Yeah, blah blah, Kerry has a couple of "good" days, and suddenly the liberals are as hopefully as the people on the Titanic who thought things might be improving after the bow snapped off and the stern section briefly levelled.

Hey, Susan, it's Kerry's race to lose, John Zogby told us so, why does Kerry need to worry at all?

6 posted on 09/22/2004 8:25:04 AM PDT by KellyAdmirer
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To: Kenny Bunk

Yeah, Kerry is really telling it like it is now. Never mind that it's different than what he said last week...or the week before...or the week before that...or last year...

When will these libs learn that consistency matters? Kerry sounding like Howard Dean isn't going to impress anybody.


7 posted on 09/22/2004 8:25:14 AM PDT by KerryWillBeCrushed
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To: Kenny Bunk

Dear Susan:

Be sure on your way home tonight to have a forth highball instead of your usual three. Maybe if you're lucky you'll get one of your college male students to buy you one and in return you can slobber your nonsense into his ear as he throws your sorry *ss into a cab. Obviously, you write this crap when you're buzzed.

After November 2nd, I predict that you and Bill Maher types in this country will be ancient history.

A college professor? What course do you teach?

nick


8 posted on 09/22/2004 8:25:48 AM PDT by nikos1121
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To: Kenny Bunk

I can just imagine Ted Kennedy, half-drunk screaming, "John Kerry the comeback kid, part deux"


9 posted on 09/22/2004 8:25:56 AM PDT by frog_jerk_2004
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To: Kenny Bunk
Does the country want an anti-war leader? In the war on terror?

I didn't think so.

10 posted on 09/22/2004 8:26:08 AM PDT by sinkspur ("John Kerry's gonna win on his juices. "--Cardinal Fanfani)
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To: Kenny Bunk
Which is more evidence, if more were needed, of the other truth, which is that it's always "the candidate, stupid" - particularly when you're talking about John Kerry.

She's right but in Kerry's case it's about "the stupid candidate". I think we haven't seen the last of the flip-flops yet.

11 posted on 09/22/2004 8:26:33 AM PDT by eggman (With CBS and lies as with cats and hairballs - expect the unexpectorated.)
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To: Kenny Bunk
the whole "Kerry is a closer" mantra is absurd. he has only run in massachusetts, so these people don't KNOW how he will play nationally in the closing weeks of the campaign, when he is exhausted, stressed out, and angry.

I've got an idea that "kerry is an exploder" will be closer to the truth.

12 posted on 09/22/2004 8:28:13 AM PDT by smonk
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To: Kenny Bunk

Susan Estrich is a delusional woman. Forget anything she is saying.


13 posted on 09/22/2004 8:28:21 AM PDT by jveritas
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To: Kenny Bunk

I have talked to many people and the message Kerry has settled on is one that will work well for them. He is going to make this about Iraq and I believe that he will scare people into voting for him. Yes. I am worried. It will all really hing on the debates.


14 posted on 09/22/2004 8:28:31 AM PDT by foolscap
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To: Kenny Bunk

Oh, so FINALLY, Kerry's vaunted "close" commences.

This is when he stops flip flopping and starts repeating the same speech.

Only in the deluded mind of Estrich and her ilk will this be effective.

If you repeat a lie enough...and all that.....GG


15 posted on 09/22/2004 8:28:36 AM PDT by GatorGirl (Donate to the SwiftVets!)
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To: VisualizeSmallerGovernment
In ONE SENTENCE, please explain John Kerry's position on Iraq.

I predict a lot of commas and parenthetical comments.

16 posted on 09/22/2004 8:30:04 AM PDT by IMRight ("Eye" See BS)
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To: Kenny Bunk

Kerry's close.... to getting a new coat and a free ride in a rubber truck to the Happy Meadows Sanitarium.


17 posted on 09/22/2004 8:31:17 AM PDT by Hatteras
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To: Kenny Bunk
Even Ronald Reagan stumbled in the debates in his reelection campaign; no sitting president has handled them without stumbling except x42.

But there will be three debates, so Bush will have ample opportunity to recover from whatever stumble he may encounter in the first one. In the long run - and probably even in the short run - Kerry's arrogance and Bush's sincerity will come across.


18 posted on 09/22/2004 8:31:55 AM PDT by conservatism_IS_compassion (The idea around which liberalism coheres is that NOTHING actually matters but PR.)
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To: foolscap

Kerry lost credibility with the majority of voters, it is too late to change this. He is known as a flip floper with the "majority" of voters. He cannot recover from this. The majority of voters will not trust him and they do not consider him a strong leader. We are at war, the majority of voters will vote for a strong and decisive leader and this man is President Bush.


19 posted on 09/22/2004 8:33:17 AM PDT by jveritas
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To: VisualizeSmallerGovernment
All Kerry apologists should be asked a simple question:
In ONE SENTENCE, please explain John Kerry's position on Iraq.

Oddly enough, they already have it down to one sentence: "We'd do it better." They just never explain HOW, in any (even remotely) concrete way.

20 posted on 09/22/2004 8:35:59 AM PDT by Teacher317
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To: IMRight

Kerry is going back to his roots, the only thing he truly trusts and knows, and what he made his career on --- the anti-war movement. MSM will play along with all Iraq, all the time news coverage until the election. When the message is pro-America, such as the Olympics, Bush wins, when it is all Iraq, all the time, Bush slips -- maybe not enough to lose, but banking on a Spain/Zapatero is the only hope that Kerry has.


21 posted on 09/22/2004 8:36:11 AM PDT by KFAT
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To: conservatism_IS_compassion

The first debate is about national security. This is President Bush strongest turf. Kerry will be crushed in this debate.


22 posted on 09/22/2004 8:36:16 AM PDT by jveritas
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To: KerryWillBeCrushed

Sounds as if Miss PMStrich is hormone deprived and needs that new patch, for women who don't get enough, which I read about on another thread this morning. God love us and save us from this ostrich.


23 posted on 09/22/2004 8:37:12 AM PDT by LakeLady (Twinkle, twinkle sKerry star, how we wonder who you are...today, tomorrow, next week, next month...)
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To: Kenny Bunk

Susan, you need to smoke another Camel or is that an unfiltered Marlboro?


24 posted on 09/22/2004 8:39:16 AM PDT by kevinm13 (4 More Years!!)
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To: Teacher317
they already have it down to one sentence: "We'd do it better." They just never explain HOW, in any (even remotely) concrete way.

They don't even define what "it" and "better" are.

If "it" is "removing Saddam Hussein from power", Kerry would not have done "it" AT ALL (according to his policy statement on Letterman).

"Better" seems to be defined as "with input from the French", which would make sense if the most important question facing America today was "which wine would go best with snails?"

25 posted on 09/22/2004 8:47:06 AM PDT by VisualizeSmallerGovernment (Question Liberal Authority)
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To: kevinm13
Susan, you need to smoke another Camel or is that an unfiltered Marlboro?

What she's been smoking involves a Coke can and a straw.

26 posted on 09/22/2004 8:49:05 AM PDT by VisualizeSmallerGovernment (Question Liberal Authority)
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To: Kenny Bunk

Congratulations Susan. Your candidate finally managed not to flip flop for a whole 48 hrs (I guess, the speech was a flip flop itself).

Kerry/Edwards: A Vote for Stability!

Yea, right.


27 posted on 09/22/2004 8:52:08 AM PDT by planekT
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To: smonk
the whole "Kerry is a closer" mantra is absurd. he has only run in massachusetts

EXACTLY.

28 posted on 09/22/2004 8:59:28 AM PDT by Hemingway's Ghost (Spirit of '75)
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To: Kenny Bunk

"the truth is, he really started today, taking questions and saying the same thing he did yesterday".

Thanks to Susan for catching us up on the truth. Too bad none of us could hear what those questions were. That was probably planned in advance because they knew there would only be one question. "Senator Kerry, is this yet another flip flop"?

"UHHEMMM: As I said in my speech yesterday..."




29 posted on 09/22/2004 8:59:56 AM PDT by planekT
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To: Kenny Bunk
.
What's amazing is that there might even be people who will vote for this idiot.

Mind you, even the most liberal people I know are not voting with enthusiasm, it's just "He's all I've got." I hope they have sense and stay home.

Check out the John F. Kerry Timeline. Email it to your friends.Post it on your blogs.
.

30 posted on 09/22/2004 9:00:49 AM PDT by christie (John F. Kerry Timeline - http://www.archive-news.net/Kerry/JK_timeline.html)
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To: Kenny Bunk

"As I said in my speech yesterday,"

This is her evidence that Kerry has "Begun to Close!!"
Pretty slender reed to be hanging on to. The fact he apparently said the same thing two days in a row is a gleam of hope? Sheesh.


31 posted on 09/22/2004 9:06:07 AM PDT by hinckley buzzard (I, the jury)
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To: VisualizeSmallerGovernment

"In ONE SENTENCE, please explain John Kerry's position on Iraq."

Cut and run, then blame Bush when the country inevitably becomes a terrorist state because we cut and ran.


32 posted on 09/22/2004 9:08:21 AM PDT by Uncle Vlad
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To: Kenny Bunk

Oh no! Two days in a row with the same "message"!! What she conveniently forgets is that Kerry cannot get away from all his previous statements that contradict his message over the last two days. There are so many holes in his boat he will be scooping from now until November 2 just to keep his head above water.


33 posted on 09/22/2004 9:11:05 AM PDT by Clump
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To: Kenny Bunk
God, I hope he keeps hammering at Iraq. Nothing would make this election better than for it to become a choice between someone who wants to seek defeat well after victory and someone who wants to clean up the mess long after victory has been achieved.
34 posted on 09/22/2004 9:13:43 AM PDT by kingu (Which would you bet on? Iraq and Afghanistan? Or Haiti and Kosovo?)
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To: Kenny Bunk
Kerry has developed a message he intends to stick with. The problem is the message is wrong.

His message is: I will throw in the towel and get out of Iraq, A.S.A.P.

The problem for him is, while many of the undecideds have questions and concerns about Iraq, the do not want us to snatch defeat from the jaws of victory by cutting and running.

35 posted on 09/22/2004 9:15:23 AM PDT by CharacterCounts
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To: Kenny Bunk

If you change your position often enough, statistics tells us that you've gotta end up back at the original flip sooner or later. Spin the wheel long enough and you'll hit the same number twice. What goes around, comes around (and with Kerry it just starts goin' around again). Boy spins worse than a Kansas twister. He'll never fall down - he's like a top whirling on a table.


36 posted on 09/22/2004 9:27:03 AM PDT by searchandrecovery (Socialist America - diseased and dysfunctional.)
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To: Kenny Bunk

Susan says he's closing the deal. On what his vote to go to Iraq and remove saddam? Does she think we won't notice how he voted?


Does Susan know Kerry was in Nam and when he got out he did the same thing to the troops that he did on Monday?

BTW Susan that was no press conference Kerry did'nt answer any questions,all he did was flick his tongue and ramble.


37 posted on 09/22/2004 9:33:48 AM PDT by linn37 (Have you hugged your Phlebotomist today?)
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To: Kenny Bunk
Isn't this, like, the ninth time during the campaign where someone has said, "Okay, okay, NOW Kerry is REALLY coming out swinging!"

It's like they're trying to coax him into moving forward, providing cover for his "new beginning". I've never seen such a tired-looking, LAZY campaigner. He seems to need to stop and rest every four days.

I expect to see him windsurfing like the metrosexual man-boy he is.

38 posted on 09/22/2004 9:34:59 AM PDT by Darkwolf377
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