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Katie Couric's 'Today' Plummets; GMA Gains
News Max ^ | May 17, 2005 | Carl Limbacher and NewsMax

Posted on 05/17/2005 8:42:02 AM PDT by COUNTrecount

Katie Couric's days as America's leading morning lady may be coming to an end.

The New York Times reported Tuesday that Couric's "Today" show saw its lead over ABC's rival "Good Morning America" fall sharply - to about 70,000 viewers last week. The paper said the estimates are based on preliminary information from Nielsen Media Research.

"Today" has led the ratings pack since 1995. But the latest numbers show that momentum may be on the side of ABC.

"In recent years, the lead by 'Today' over 'Good Morning America' has been as much as two million viewers. Thus far, for the season that began in September, 'Today' (average audience about 6 million viewers) has led 'Good Morning America' (about 5.4 million) by more than 600,000 viewers."

NBC has moved to improve ratings by dumping the show's executive producer last month. But NBC's troubles may be deja vu, when its ratings fell at "Today" as its then host Bryant Gumbel went from likable to politically correct and nasty.

Couric's reputation as a liberal diva hasn't washed well with the public, and may be the real cause behind "Today"'s woes.


TOPICS: News/Current Events
KEYWORDS: couric; gma; nbc; today; todayshow

1 posted on 05/17/2005 8:42:02 AM PDT by COUNTrecount
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To: governsleastgovernsbest

ping


2 posted on 05/17/2005 8:43:13 AM PDT by Behind Liberal Lines ("I say we take off, nuke the site from orbit. It's the only way to be sure."--S. Townsley on Ithaca)
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To: COUNTrecount

Katie MAY be the cause with her liberal rants? Gosh do ya think?!!!


3 posted on 05/17/2005 8:43:48 AM PDT by LYSandra
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To: COUNTrecount
as its then host Bryant Gumbel went from likable to politically correct and nasty

And why was that?

It was around the time that Bryant's devout Catholic wife confronted him about his adultery and refused to do the Hilary Clinton song-and-dance.

4 posted on 05/17/2005 8:44:01 AM PDT by wideawake (God bless our brave soldiers and their Commander in Chief)
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To: COUNTrecount; governsleastgovernsbest
You may want to know...Ping.
5 posted on 05/17/2005 8:44:28 AM PDT by demlosers (Rumsfeld: "We don't have an exit strategy, we have a victory strategy.'')
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To: COUNTrecount

NY POST/MICHAEL STARR...
'GOOD Morning America" has cut the gap with top-rated "Today" to a mere
70,000 viewers - the closest the two shows have been in nearly a
decade.

"GMA" averaged 5.6 million viewers last week, compared to 5.67 million
for "Today," according to Nielsen fast nationals. The last time the two
shows were this close was the week of Dec. 4 1995 (when "GMA" won the
week).


6 posted on 05/17/2005 8:44:36 AM PDT by COUNTrecount
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To: COUNTrecount

Isn't this the second report in the NYTimes about Katie losing ratings? Wonder how they became disenchanted with their ont-time favorite media princess.


7 posted on 05/17/2005 8:45:26 AM PDT by sarasota
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To: COUNTrecount

In television the big salaries usually come at the sunset of a person's ratings. Katie is an example of a tv personality (such as hers is) who exemplify the "Peter Principal".


8 posted on 05/17/2005 8:46:11 AM PDT by capt. norm (Rap is to music what the Etch-A-Sketch is to art.)
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To: COUNTrecount
Couric's reputation as a liberal diva hasn't washed well with the public, and may be the real cause behind "Today"'s woes.

That, and the whole thing just plain sucks!

9 posted on 05/17/2005 8:46:30 AM PDT by Bullish
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To: sarasota

She can hear the footsteps..............


KATIE Couric isn't so sure that "Today" will always be a part of her
tomorrows.

"I just don't know," she tells the latest edition of TV Guide.

"I love my job. I love NBC. When the time comes when I feel it's right
for me, I'll figure out what I want to do, whether it's continuing to
do what I'm doing or try something new or do something crazy and
totally different."

Couric, 48, confirms that she was approached by CBS News about taking
over "The Evening News" after Dan Rather retired.

But "there were no serious talks," she says.

The NBC News diva - the highest-paid news anchor in TV history -
says that she's tired of comparisons between her and archrival Diane
Sawyer at ABC's "Good Morning America."

To compare the two female anchors constantly is "sexism" she says.

"It's interesting that they never compare ['Today' co-anchor] Matt
Lauer and ['GMA' co-anchor] Charlie [Gibson]," she says. "There is a
level of sexism in these discussions.

"I hate to pull that card because you don't want people rolling their
eyes. It's just a fact of life you have to deal with. Diane is great. I
don't know her very well, but she seems like a great person who has a
good perspective on all of this."

"Today" recently hired a new executive producer, Jim Bell, and Couric
says since he's come on board, the show has been better.

"I think the show was overly scripted," she says. "It didn't give us
enough down time to chat, relax and be ourselves because [the
producers] were trying to cram in so much."

Going forward, Couric says she wants "Today" to focus less on "splashy,
tabloidy stuff" and more on serious issues.

But "TV seems to shy away from things that seem dry," she says. "But I
think it's our responsibility to make it interesting and to engage
people."
* * *


10 posted on 05/17/2005 8:47:19 AM PDT by COUNTrecount
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To: COUNTrecount

Is it my imagination, or has the perky's male twin taken over the majority of ''in depth'' interviews?


11 posted on 05/17/2005 8:47:53 AM PDT by shadeaud (Liberals suffer from acute interior cornial craniorectoitis)
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To: COUNTrecount

Nows she's got a reason to wear black all the time!


12 posted on 05/17/2005 8:48:03 AM PDT by Dallas59 (" I have a great team that is going to beat George W. Bush" John Kerry -2004)
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To: capt. norm

Gumbel was also a pompous gasbag! He and Katie have that same pinched personality. I haven't watched Today Forever! Fox & Friends is where I go in the morning. I love Steve Doucy and Brian Kilmeade & E.D.


13 posted on 05/17/2005 8:48:15 AM PDT by LYSandra
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To: COUNTrecount
Bryant Gumbel went from likable to politically correct and nasty.

The huge egos of these people. They start out as talk show hosts and end up thinking they hold the highest office.

When the evil Katie goes, she will be quickly forgotten, like Dan Rather, Bryant Gumbel and all of the others.

They're like fixtures, a living room table that is quickly forgotten when replaced by a new one.

14 posted on 05/17/2005 8:48:15 AM PDT by Lijahsbubbe (Remember, once you're over the hill, you pick up speed.)
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To: COUNTrecount
"Hey Katie, why dontcha check wit' the folks at 60 Minutes?"

Bwahahahahahhahahahahahah!

15 posted on 05/17/2005 8:50:11 AM PDT by Smokin' Joe (Grant no power to government you would not want your worst enemies to wield against you.)
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To: LYSandra

Fox & Friends is where I go in the morning

Me too, except the weekends...I can't stand their crew on the weekends!


16 posted on 05/17/2005 8:50:52 AM PDT by cweese (Hook 'em Horns!!!)
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To: COUNTrecount

Revenge is mine! :~)


17 posted on 05/17/2005 8:51:47 AM PDT by peacebaby (I am a marvelous housekeeper. Every time I leave a man, I keep his house. Zsa Zsa Gabor)
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To: COUNTrecount
I'm THE GREAT KATE!
Click the Pic J

18 posted on 05/17/2005 8:51:53 AM PDT by Fiddlstix (This Tagline for sale. (Presented by TagLines R US))
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To: shadeaud
Is it my imagination, or has the perky's male twin taken over the majority of ''in depth'' interviews?

I've noticed that too and I think it's an improvement.

19 posted on 05/17/2005 8:53:03 AM PDT by jennyjenny
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To: COUNTrecount

There's always some kind of -ism bothering the liberal left. sexism, racism, heterosexism, conservatism, you name it, it bothers them.


20 posted on 05/17/2005 8:54:18 AM PDT by timtoews5292004
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To: COUNTrecount
Ya think it could have anything to do with this????

Today: Did Bush Admin Force Newsweek to Retract True Story?; Today Propagates More Ugly Rumors

Or this???

Survey: News Media Voted for John Kerry Over President Bush (MEDIA BIAS ALERT!)

21 posted on 05/17/2005 8:55:03 AM PDT by Arrowhead1952 (Give Byrd the Byrd option now.)
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To: COUNTrecount

"PEACE ON YOU KATIE COURIC MY BROTHERS!"


22 posted on 05/17/2005 8:57:06 AM PDT by DainBramage
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To: COUNTrecount

"Katie Couric's days as America's leading morning lady may be coming to an end."

Can't come soon enough.


23 posted on 05/17/2005 9:01:32 AM PDT by Polyxene (For where God built a church, there the Devil would also build a chapel - Martin Luther)
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To: LYSandra
Both shows are painfully liberal. The last time I watched GMA just happened to be the day that Curt Schilling said "vote Bush". Not boycotting it because of that, just don't watch tv much.

They were so horrified by that, it was like they ( the whole crew was groaning in agony ) just got kicked in the nads and Gibson said it was "divisive". It really is something to watch over and over again for those who want to get into the mind of Democrats. They influence thru "message spell"...even one lone dissenting voice can break the spell. Similar to their reaction to that "Jeff Gannon" reporter, they got nothing if they lose the lockstep.
24 posted on 05/17/2005 9:04:04 AM PDT by Jim_Curtis
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To: COUNTrecount; xsmommy

How desperate is TODAY?

They've bought advertising time on FOX NEWS -- during BRIT HUME'S show!

(Had they bothered to WATCH Brit's show, they'd know that they're routinely a laughingstock thereon)


25 posted on 05/17/2005 9:04:15 AM PDT by martin_fierro (< |:)~)
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To: martin_fierro

brit must be guffawing while the commercial plays...


26 posted on 05/17/2005 9:05:13 AM PDT by xsmommy
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To: COUNTrecount

Pooor Kewpie. From high priced diva to just cheap table-top entertainment.


27 posted on 05/17/2005 9:07:14 AM PDT by theDentist (The Dems are putting all their eggs in one basket-case: Howard "Belltower" Dean.)
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To: COUNTrecount
The Today Show and Good Morning America?

Talk about quality programming.

Why toss in a little Ellen DeGeneres, a few Tampon and Viagra commercials, a bag of chips and a liter of Coke and we have entertainment!

28 posted on 05/17/2005 9:08:11 AM PDT by G.Mason ( Save the Republic from the shallow, demagogic sectarians.)
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To: COUNTrecount

Have Ann Coulter do the Today show. I guarantee twice the viewership.


29 posted on 05/17/2005 9:15:42 AM PDT by BJClinton (Newsweak Lied, People Died)
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To: demlosers; Behind Liberal Lines
Thanks for the ping. I guess Katie & Co. haven't figured out the subliminable reason for their ratings drop - our FR threads ;-)
30 posted on 05/17/2005 9:27:32 AM PDT by governsleastgovernsbest (Watching the Today Show since 2002 so you don't have to.)
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To: COUNTrecount

Guess what? I'm on the Neilson rating thing this week and Fox News is getting a big hit from me this week. Not Greta but OReilly, Hannity and Fox and Friends in the morning.


31 posted on 05/17/2005 9:29:59 AM PDT by ozarkgirl
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To: BJClinton

A wimp against the master. That would be entertaining. Probably why it will never happen.


32 posted on 05/17/2005 9:35:45 AM PDT by dhs12345
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To: COUNTrecount

She went from Perky to Pugnacious.


33 posted on 05/17/2005 9:37:44 AM PDT by I'm ALL Right! (www.teach-your-kids.com)
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To: sarasota

I hope they take her off the Macy's Thanksgiving Parade coverage so I can enjoy it again.


34 posted on 05/17/2005 9:39:15 AM PDT by MrLee
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To: COUNTrecount

" . . . about 70,000 viewers . . . "

That isn't a large enough number to justify keeping the show on. Couldn't happen to a more deserving person.


35 posted on 05/17/2005 9:41:58 AM PDT by Old Grumpy
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To: MrLee

Isn't that the truth. And let's remove Katie from the Olympics coverage as well.


36 posted on 05/17/2005 9:49:49 AM PDT by sarasota
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To: BJClinton

I really like what Ann says and writes, but (and I know this is going to be blasphemy on FR) she acts a bit like a left wing looney much of the time. Instead of being calm and professional (the big edge conservatives have over lefties) when on the scream-over shows, she screams over just like the lefties and resorts to lefty tactics like name calling and off subject sarcasm. Sort of diminishes her message a bit (IMHO)


37 posted on 05/17/2005 9:56:01 AM PDT by observer821
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To: G.Mason

C'mon the tampon commercials have more depth and meaning than Katie anymore.


38 posted on 05/17/2005 9:58:41 AM PDT by niobe527
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To: niobe527
"C'mon the tampon commercials have more depth and meaning than Katie anymore."


You will get no argument from me on that. ;)

39 posted on 05/17/2005 10:01:30 AM PDT by G.Mason ( Save the Republic from the shallow, demagogic sectarians.)
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To: COUNTrecount

To Katie....engage simply translates into "attack"....


40 posted on 05/17/2005 10:03:32 AM PDT by smiley
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To: COUNTrecount

Time to break the pom-poms out of mothballs...


41 posted on 05/17/2005 10:03:37 AM PDT by trebb ("I am the way... no one comes to the Father, but by me..." - Jesus in John 14:6 (RSV))
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To: observer821

I agree with you there. But my point still stands, put her on the Today show and they double viewers.


42 posted on 05/17/2005 10:12:28 AM PDT by BJClinton (Newsweak Lied, People Died)
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To: COUNTrecount

Mercifully I work five days a week, so I don't have to watch such tripe.


43 posted on 05/17/2005 10:14:53 AM PDT by fatnotlazy
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