This very much strikes me as an ad campaign for DragonSkin body armor.
Create controversy, make the claim that the body armor is so much superior that troops are willing to pay big bucks to get and use it, make the unsupported claim that generals are using it. In other words, a perfect advertisement.
Did you notice how much they stressed the "The Brand", while the brand is totally unnecessary to the story!
Not knowing if the story is true or not........I have to disagree with your comment that the brand is not germain to the story. It's everything to the story.
posted on 01/15/2006 10:13:56 AM PST
(The Dems enABLEd DANGER and 3,000 Americans died.)
Indeed. Just as in PR "news releases," the brand name is mentioned in almost every paragraph. This isn't a story, it's an ad.
posted on 01/15/2006 10:14:44 AM PST
good catch. it does read like pinnacle paid for this to be run.
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