Posted on 04/26/2006 7:50:42 PM PDT by abb
SEATTLE Former Los Angeles Times Editor John Carroll urged editors Wednesday to guard against what he called a milking" of the industry and increased corporate ownership whose only purpose is to make money.
During a luncheon speech to the American Society of Newspaper Editors conference here, Carroll, who serves as a guest lecturer at the Shorenstein Center at Harvard University, told a roomful of editors that their business needs to defend the ideas of journalism and rock-turning against increased budget-cutting and bottom-line demands.
Under Carroll, the Times won a shelf of Pulitzers a few years back, but he exited the paper in the wake of Tribune Co.-ordered cutbacks.
Like many of you I have been worrying lately what will become of us. More importantly, what will become of our papers, Carroll said. What will the public know and what will the public not know if our poorly understood craft perishes?
He cited such coverage as the Philadelphia Inquirers uncovering of police beatings or the federal governments spying on U.S. citizens exposed by The New York Times. Who will make the checks at city hall, who will go down to the courthouse every day or the police station? he asked about a non-newspaper world. Who will inspect the tens of thousands of politicians who seek to govern?
I have been thinking about our craft and the commerce that sustains it. I have been standing back from newsroom life trying to take in the entire picture. The big picture is full of complexities and it changes daily, Carroll said. The economic rules that govern the newspaper business have changed, partly due to the online revolution.
But he said, there is a more subtle problem a crisis of the soul....
We know journalists who have lost their jobs on principle. Their first loyalty is to the reader," Carroll said. We work in large organizations that hold a different view of duty. Our corporate superiors are sometimes genuinely perplexed. What makes these people tick, they wonder. He noted a conflict between those who serve the reader and those who serve the shareholder, adding it "might seem a bit abstract, but it is important.
Carroll said bluntly that the goal of current newspaper owners is money, thats it....There were times when owners were actually identifiable human beings, he added. Unfortunately, the old owners are gone. If they did return, theyd be amazed at what has happened to the very idea of newspapers. Much of their work, unlike ours, is mathematical."
He cited a lack of time-honored editors in the business who could focus on news coverage solely, such as Ben Bradlee and Gene Roberts, at top newspapers: There is no such pride of lions roaming among us today. It is not entirely our fault, our jobs are harder then they were. Our corporate superiors regard our beliefs as quaint, wasteful. Our mission is more daunting than that of our predecessors. It is to save journalism. You and I know this isnt going to be easy.
Carroll then pointed to the movement toward somewhat automated news on the Web, on sites such as Yahoo or Google that often choose stories on the basis of popularity or reader interest rather then news value. It is not surprising that there is a backlash today against those who are presumed to be gatekeepers, he said. The question here is whether a newspaper ought to lead or follow.
He cited the example of a story about a man having sex with a horse in the Seattle area that received widespread Web attention: America already has enough cheesy consumer products. He also recalled seeing a headline on a newspaper that stated, Does Jessica Simpson have a butt double? declaring, this is a game we cant get into.
Carroll then linked such open decisions to editors being afraid to upset readers and give them what they need, instead of what the want. A newspaper ought to be willing to offend even its most loyal readers, he said, recalling his decision as an editor at the Lexington (Ky) Herald-Leader years ago to expose a scandal at the University of Kentucky basketball team, which drew complaints and cancellations. He said some newspapers take a marketing approach, seeking to make a product without complaints. Thats fine if you are making toasters, he said. But a newspaper that gets no complaints is a dead newspaper.
Carroll then stressed the need for newspapers to continue as news finders, not just news presenters. Never before have the American people been so lavishly provided with news. But where does it come from? he asked Some news announces itself, the rest is dug up by reporters. In my day, I almost never saw a television or radio reporter turning over rocks. New media are not creating their own staffs of reporters. Blogs, as noisy as they are, almost never have reporters. He estimated 80% of news originates in newspapers.
He then turned to the strategy of newspaper leaders. was. We should be lighting candles for McClatchy, and for the families that own the New York Times, The Washington Post and The Wall Street Journal, he said, noting that too many owners are going for milking a dying business for all it is worth. The symptoms of harvest are staring us in the face. He added that it is most especially, in high profit margins. He said that the average newspaper profit margin remains 19.5%.
Carroll cited the growing influence of fund managers and investors, such as Bruce Sherman, who pressured Knight Ridder into selling after complaining his investment was not paying off well enough. We have seen a narrowing in the purpose of newspapers in the eyes of the owner, he said. Gone is the notion that a newspaper must serve and lead, that it has an obligation to its community.
To be the editor of a newspaper is still a privilege and often a joy, Carroll added, then compared newspapers to doctors serving patients. I have every confidence that, over time, the doctors will prevail.
During a question and answer session with the audience, John R. Block, publisher of the Blade in Toledo and the Pittsburgh Post-Gazette, asked what Carroll thought about the Associated Press selling content to search engines. Is it time to think about having the Associated Press pay US? Block asked.
The trouble is that the Associated Press is us, Carroll answered, but added, I was troubled that the Associated Press started selling its stuff to Yahoo, I am not sure that is a good idea, it makes me uneasy.
AP Executive Editor Kathleen Carroll then jumped up to defend her organization, telling the room that AP does sell news to internet providers. In our states, 20% to 70% of any state wire contains copy from your newspapers, about 5% of that ends up on any national wire. But, she added, only 10% of the national wires goes to Yahoo and other internet aggregators. Very, very, very little ends up on those Internet wires, and when they do it is often good stories that you have already gotten credit for.
Joe Strupp (letters@editorandpublisher.com)
Ping
The problem w/ AP is that they've got their formulas, and the stories always fill that formula. That makes for boring, and usually inaccurate, reporting. Unfortunately, the name of the author is never included in the byline, let alone any contact info the the author or the AP to demand corrections.
Yep, This guy needs a comfy tarpit.
So what the hell is a guest lecturer at Harvard? Is that a bozo who wakes up from his drug stupor long enough to droll in front of an audience of brainless northeast morons?
How impressive.
"Under Carroll, the Times won a shelf of Pulitzers..."
That's like complimenting a bum who found platefuls of tossed foie gras in a dumpster.
Big deal.
What a load of self righteous, self important pomposity.
Attention, former Los Angeles Times Editor John Carroll:
There has been and will be a dwindling market for Marist Homosexual lunatic wet dreams posing as journalism or news.
Put some ice on. Get a piece of cardboard and write on it: "Will Lie for Food and pretend it is journalism!'
Then wear it in the jungle your old newspaper helped LA to become.
BTTT
I would say over 50% of reporters, and a much higher number of editors, are in the profession to earn money while pushing an agenda, with the agenda being of primary importance.
And this guy's snooty "concern for the readers" is pure bunkum. The only concern they have for the readers is the same as a con man's concern for his mark.
Pfft. I have no sympathy for them. None.
As if we believe that individuals who micro-manage every detail of their (gag) "craft" have no concept of the residual effect. Examine their motives---the craven proselytizing is so very obvious. They knew they are deliberately offending Middle American values. They gleefully chip away at Western civilzation under the guise of "The First Amendment."
I have some thoughts on this which I will post later this morning. Right now I am taking a rare opportunity to go back to bed.
I recall the losers from my college days who drifted to "journalism". The joke was they weren't smart enough to become teachers.
Our 30 to 40 something younger relatives say that those who went into journalism while they were in college were dumber than those who majored in social studies, and they were same low mental abilities/quality of those majoring in women's, black, or Hispanic studies.
Not to worry, we understand the liberal MSM "craft" perfectly.
The Democrats will still put out their daily talking points without the liberal MSM megaphone.
Several years ago, I heard an interview on talk radio with the former editor of a now defunct Shreveport, LA newspaper. He was asked to define the term "news." Replied he," News....is what your Editor says it is unless the Publisher says it isn't." So true not too long ago.
Since we're the Editors and Publishers here on Free Republic, just today I've adopted a new tagline to celebrate that fact. See below....
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