I realize that NH is dominated by the Boston media market, but I am surprised that it is not possible to buy targeted advertising on local cable providers in NH without also spending money advertising to Boston.
Of course, I am sure the rates on advertising are bid up in NH so much in the next few weeks that the tail is probably wagging the dog by this point.
I read someplace yesterday that he was doing just that. Some influential mayor endorsed him so he is buying in that market which is not the Boston mdeia market. He is hoping to get a large share of that market.