California Brewery Faces Federal Fines for Telling Consumers to 'Try Legal Weed'

FoxNews.com ^ | Apr 23,2008 | Associted Press

[microgood]

WEED, Calif. — Vaune Dillmann thought the wording on his bottle caps was just a clever play on the name of the Northern California town where he brews his beer — Weed.

Federal alcohol regulators thought differently. They have ordered Dillmann to stop selling beer bottles with caps that say "Try Legal Weed."

While reviewing the proposed label for Dillmann's latest beer, Lemurian Lager, the Alcohol and Tobacco Tax and Trade Bureau said the message on the caps he has been using for his five current beers amounts to a drug reference.

[microgood]

Thank God the Federal Government bureacracy is there to protect me.

[BullDog108]

The nine most terrifying words in the English language
are, ‘I’m from the government and I’m here to help.’

Ronald Reagan (1911 - 2004)

[JRandomFreeper]

Beer needs a fair-trade-practice notice on it, informing the consumer that they can't buy it, they can only rent it. /sarc

What a nanny state.....

/johnny

[Hegemony Cricket]

Not only that, but they should prohibit sales of root beer to minors, because it is obviously only a gateway substance to the ‘harder stuff’...

[trumandogz]

I am thankful that we are not in a war, the economy is great, we are only paying $1.00 a gallon for gas and we have a budget surplus so that the Federal Government can confront the enemies of the state that disguise themselves as bottle caps.

[Dr. Bogus Pachysandra]

“”We protect consumers of alcohol beverages against misleading advertising and labeling,” he said.”
This petty twit shouldn’t even be allowed to be a street sweeper!

[microgood]

Not only that, but they should prohibit sales of root beer to minors, because it is obviously only a gateway substance to the ‘harder stuff’...

Later in the article, it talks about the connotations of "This Bud's for you".

[bolobaby]

I doubt many on FR support smoking marijuana, but this is ridiculous. I would like to see the specific law that “empowers” the agency to take this action.

[dmz]

LOL. I’m surprised the fed didn’t step in when Southwest Airlines was negotiating to make Baltimore one of their hubs, and one of the slogans was ‘Baltimore is high on Herb’, a reference to Herb Kelleher.

[lastchance]

Oh no does this mean Dandelion wine, poke salad, cattails, lambs quarter, milk thistle and purslane are gonna make a person start snorting Heroin? What about wild onion, or day lilly tubers or dare I say it wild scuppernogs? Is Euall Gibbons the father of a drug cult ala Timothy Leary?

[95 Bravo]

This is what you get when you combine no brains with an overabundance of authority....

[R. Scott]

[toddlintown]

This guy’s a moron. If this brewer doesn’t know how the old ABT, now TTB treats labels and advertising that blatently says or insuinuates anything doing with “high-strength,” extra-kick,” claims of nutritional benefits, so-called vulgarities or “Try Legal Weed,” then I suggest he goes back and looks at the TTB guidelines on labeling and advertising material or go back through some old brewing industry trade journals. He’s either stupid or looking for trouble/publicity. Since the passing of the Federal Alcohol Administration Act of 1935, this stance by federal regulators has been well known by the brewing industry.

This is a poor business decision, not some frat house prank.
This isn’t cute; it’s stupid. “I’ve never tried marijuana in my life.” Sure.

If I was an investor, I’d be pissed for this very poor business decision.

[fr_freak]

This guy’s a moron. If this brewer doesn’t know how the old ABT, now TTB treats labels and advertising that blatently says or insuinuates anything doing with “high-strength,” extra-kick,” claims of nutritional benefits, so-called vulgarities or “Try Legal Weed,” then I suggest he goes back and looks at the TTB guidelines on labeling and advertising material or go back through some old brewing industry trade journals.

What the ATTTB has been doing for years is irrelevant. What is relevant is what they are authorized to do, and by "authorized", I mean what the law allows them to do. The government and its various bureaucracies have been doing a number of things over the years that they are not authorized to do. It is only because citizens have been too lazy or apathetic to resist them that these bureaucracies have amassed so much power. So, who is the bigger moron, the guy who acts as if he thinks he still lives in a free country, or the guy who thinks that anyone who tries to act like a free man is a moron?