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Newsweek May Stop Weekly Circulation
NewsMax ^ | 1/17/09

Posted on 01/18/2009 11:02:26 AM PST by Sammy67

Battered by a one-two punch of declining readership and ad pages, Newsweek magazine is getting an extreme makeover this year that will include a large circulation reduction, deep cuts in operating costs, and a new effort to attract advertisers by concentrating on an elite audience.

According to The New York Times, executives at Newsweek say the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news, rather than telling people what happened in the last week. The plan, similar to the editorial outlook espoused by The Economist magazine, is aimed at helping the newsweekly better compete in the face of competition from cable TV and the Internet. The transformation will likely include more analysis, commentary, and news-related feature articles.

“We’re not in the business of telling people the news,” Richard Stengel, managing editor of Newsweek's rival Time, told the Times. “News has become a commodity. They already

(Excerpt) Read more at newsmax.com ...


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KEYWORDS: bias; cable; internet; liberal; liberalmedia; magazine; media; networks; news; newsmonth; newsweak; newsweek; print; publications; publisher; reporting; tv
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1 posted on 01/18/2009 11:02:26 AM PST by Sammy67
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To: Sammy67
Newsweek is still in business? Who knew?
2 posted on 01/18/2009 11:03:28 AM PST by 2ndDivisionVet ("Don't confuse what you got a right to do with what's right to do." Bill Bennett)
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To: Sammy67

They can stop all their circulation as for I’m concerned!!


3 posted on 01/18/2009 11:04:00 AM PST by ontap (Just another backstabbing conservative)
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To: Sammy67

Newsunweek


4 posted on 01/18/2009 11:04:53 AM PST by SolidWood (Sarah Palin - America the Beautiful)
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To: Sammy67

And so intensifies the Obama propaganda machine.....

I don’t want to be told “what to think” about the news; I think what I think about the news, thank you very much!


5 posted on 01/18/2009 11:05:12 AM PST by wk4bush2004 (SARAH PALIN, 2012!!!!!!!)
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To: Sammy67

Newsdecade, Newscentury or Newsmillenium?


6 posted on 01/18/2009 11:05:22 AM PST by Paladin2 (No, pundits strongly believe that the proper solution is more dilution.)
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To: Sammy67
...and a new effort to attract advertisers by concentrating on an elite audience.

There's the problem, elitist mentality.

7 posted on 01/18/2009 11:05:33 AM PST by mountn man (The pleasure you get from life, is equal to the attitude you put into it.)
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To: Sammy67

Is Newsweek that magazine that goes to Doctor and Dentist offices?

Is Highlight still around too?


8 posted on 01/18/2009 11:05:46 AM PST by libertarian27 (Never has so many been owed so much by so few)
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To: Sammy67
. . .similar to the editorial outlook espoused by The Economist magazine. . .

If they want to imitate The Economist, first, they'll have to fire all the journalism majors and hire actual educated people to write for them, then actually undertake a commitment to objective reporting and confining editorial opinion to editorials and identifiably subjective analysis columns.

9 posted on 01/18/2009 11:06:22 AM PST by The_Reader_David (And when they behead your own people in the wars which are to come, then you will know. . .)
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To: Sammy67

US News and World Report did this a few months ago. It’s kind of hard to keep on top of stories that might be a fortnight old by the time you report on them. It’s quite possible that in a world where we have three 24/7 news channels, and Internet news available at literally every second, even the idea of a weekly news magazine is looking rather dated.


10 posted on 01/18/2009 11:06:39 AM PST by hunter112 (We seem to be on an excrement river in a Native American watercraft without a propulsion device.)
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To: Paladin2

Actually, it probably means going to a 50 or 49 issue per year format.


11 posted on 01/18/2009 11:07:09 AM PST by The_Reader_David (And when they behead your own people in the wars which are to come, then you will know. . .)
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To: Paladin2
Newsdecade, Newscentury or Newsmillenium?

I imagine in the next millenium, they'll still be singing the praises of Obama's latest perceived accomplishment.

12 posted on 01/18/2009 11:08:15 AM PST by mountn man (The pleasure you get from life, is equal to the attitude you put into it.)
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To: Sammy67
Battered by a one-two punch of declining readership and ad pages, Newsweek magazine is getting an extreme makeover this year that will include a large circulation reduction, deep cuts in operating costs, and a new effort to attract advertisers by concentrating on an elite audience.

Why?

Is the readership of that rag now all of the sudden demanding unbiased and truthful conveyance?

13 posted on 01/18/2009 11:08:49 AM PST by EGPWS (Trust in God, Question everyone else)
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To: Sammy67

What kind of “elite audience” needs to be “told how to think about news”. Elite of drooling a**hats?


14 posted on 01/18/2009 11:08:58 AM PST by SolidWood (Sarah Palin - America the Beautiful)
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To: wk4bush2004

“...executives at Newsweek say the retooled magazine will focus on being a “thought leader” that focuses on telling readers how to think about news, rather than telling people what happened in the last week...”

Can you believe it? That was a real knee-slapper!


15 posted on 01/18/2009 11:09:05 AM PST by Joann37
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To: libertarian27
Is Highlight still around too?

Saw it a few months ago at my dentists office.

16 posted on 01/18/2009 11:09:44 AM PST by mountn man (The pleasure you get from life, is equal to the attitude you put into it.)
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To: mountn man

...and a new effort to attract advertisers by concentrating on an elite audience.

And where do you suppose they are going to drum up an elite audience from? They don’t have one now.


17 posted on 01/18/2009 11:09:52 AM PST by johnnycap
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To: libertarian27
Yes and I rather read Highlight than news week. Those hidden picture games is a lot more informative.

FIRST STEP, NO WEEKLY DISTRRIBUTION, SECOND STEP, NO MONTHLY DISTRIBUTION, FINAL STEP....SHUT THE DOORS.

18 posted on 01/18/2009 11:10:44 AM PST by nbhunt
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To: libertarian27

Highlights is still around but last time I looked at it I got the definite impression it had gone PC.


19 posted on 01/18/2009 11:11:18 AM PST by Lizavetta
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To: Sammy67
My daughter receives Newsweak for school debate prep, so I browse through it once in a while. In a recent issue, well after the election, they had three separate references to Sarah Palin's alleged wardrobe expense.

I guess that's the kind of news they want to get away from?

20 posted on 01/18/2009 11:11:58 AM PST by hinckley buzzard
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To: Sammy67

Time is worse...if that’s possible


21 posted on 01/18/2009 11:12:11 AM PST by wardaddy
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To: Sammy67

Credit God and Bush.


22 posted on 01/18/2009 11:12:16 AM PST by TET1968 (SI MINOR PLUS EST ERGO NIHIL SUNT OMNIA)
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To: Sammy67
Battered by a one-two punch of declining readership and ad pages, Newsweek magazine is getting an extreme makeover this year that will include a large circulation reduction, deep cuts in operating costs, and a new effort to attract advertisers by concentrating on an elite audience.

That's what they've been doing.

It's why they're in such well-deserved financial trouble now.

23 posted on 01/18/2009 11:12:25 AM PST by Allegra ( I've decided that being in a state of denial for the next 72 hours will be good for my health.)
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To: Sammy67
Propagandaweek would be a better name for them.
24 posted on 01/18/2009 11:12:38 AM PST by alaskamomma
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To: Sammy67

“Telling readers what to think about news”...

I think that’s been quite evident for as long as I can remember.


25 posted on 01/18/2009 11:12:58 AM PST by KStorm ("Man sees government as beautiful and worships it, but God views governments as beasts.")
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To: Sammy67
executives at Newsweek say the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news

That has been their 'focus' for over two decades now...I guess with King Obama ascending the throne they no longer feel a need to keep up the pretense of being 'reporters'.

A "thought leader" that tells readers how to think. Mr. Orwell, please pick up the white courtesy phone. Mr. Orwell...
26 posted on 01/18/2009 11:13:12 AM PST by LostInBayport (The press and the Barackolytes view you as a miracle worker...so turn the economy into wine, Barry.)
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To: johnnycap
And where do you suppose they are going to drum up an elite audience from? They don’t have one now.

I'm sure the ones who read flip through it, view themselves as elites.

27 posted on 01/18/2009 11:13:26 AM PST by mountn man (The pleasure you get from life, is equal to the attitude you put into it.)
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To: Sammy67; abb
focuses on telling readers how to think about news, rather than telling people what happened in the last week.

so whats the difference??

Let them go out nof business... sounds like their going to be even more liberal.

28 posted on 01/18/2009 11:13:47 AM PST by GeronL (A woodchuck would chuck as much wood as a woodchuck could chuck if a woodchuck could chuck wood)
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To: 2ndDivisionVet
Newsweek "thought leader"
29 posted on 01/18/2009 11:14:10 AM PST by y6162
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To: Sammy67

Wasn’t Josef Goebbels a “thought leader”? IIRC, Pravda and TASS were “thought leaders” also.


30 posted on 01/18/2009 11:14:17 AM PST by FlingWingFlyer (CIA Director!....So easy, a caveman can do it!)
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To: Sammy67

translation: Newsweek to become an editorial blog with no audience interaction.


31 posted on 01/18/2009 11:14:26 AM PST by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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To: mountn man

“concentrating on an elite audience.”

Should be “effete audience!”


32 posted on 01/18/2009 11:15:06 AM PST by Dr. Bogus Pachysandra ("Don't touch that thing! I'm a doctor, and I won't touch that thing!)
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To: libertarian27

They keep sending it to MY (doctor) office and I told them to knock it off. I didn’t order their crummy socialist rag and I wasn’t going to help them “channel stuff” in order to artifically inflate their circulation numbers. Elite my ass it’s a magazine for morons.


33 posted on 01/18/2009 11:15:10 AM PST by eartotheground
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To: Sammy67

So now they are going to quit slanting the news or selectively printing the news or selectively presenting facts of the new and are going to start telling us how to interpret the news. Great! Their past business model has worked out so well they are going to dig into it really deep. These guys are as smart as the executives at Circuit City and GM.


34 posted on 01/18/2009 11:16:08 AM PST by dirtymac (Now is the time for all good men to come to the aid of their country. Really! It's time; NOW)
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To: Sammy67
According to The New York Times, executives at Newsweek say the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news, rather than telling people what happened in the last week.

LOL! They already do this and that's why they're failing! It's truly unbelievable. These people are such foolish IDIOTS.

35 posted on 01/18/2009 11:17:16 AM PST by sirchtruth (Gravity Of The Situation...)
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To: mountn man
Saw it a few months ago at my dentists office

Butg those had Jimmy Carter on the cover didn't they? /sarc

36 posted on 01/18/2009 11:17:19 AM PST by GeronL (A woodchuck would chuck as much wood as a woodchuck could chuck if a woodchuck could chuck wood)
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To: Sammy67
Deck chairs.

Titanic.

37 posted on 01/18/2009 11:18:03 AM PST by Pharmboy (Democrats lie because they must...)
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To: Sammy67

Thump. Thump. Thump. Another one bites the dust.


38 posted on 01/18/2009 11:19:22 AM PST by Nick Danger (www.swiftvets.com)
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To: Sammy67

If the elite need to be told what to think, they better be ensuring (monetarily) that their mind-molding magazine does well.

Who will tell them what to think if Newsweek is gone?

THis could be critical.


39 posted on 01/18/2009 11:22:29 AM PST by SusaninOhio
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To: Paladin2

Newsnanosecond.


40 posted on 01/18/2009 11:23:26 AM PST by Attention Surplus Disorder (Mr. Bernanke, have you started working on your book about the second GREATER depression?")
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To: Sammy67

I’m glad they announced it because otherwise I’d have never known.


41 posted on 01/18/2009 11:24:41 AM PST by Republic of Texas (Socialism Always Fails)
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To: Sammy67
re: the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news, rather than telling people what happened in the last week. )))

har har har... Who'll pay for that, when you can watch Jon Stewart for free?

42 posted on 01/18/2009 11:25:16 AM PST by Mamzelle (Boycott Peggy Swoonin')
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To: Sammy67

Oh, so they’ll only have his face on the cover once a month instead of once a week.


43 posted on 01/18/2009 11:25:58 AM PST by youturn (Ping me when he's gone.)
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To: wardaddy

“Time is worse...if that’s possible”

It’s funny, because I pay zero attention to these pieces of trash except for (fortunately) rare visits to doctor’s/dentists offices when I’m just looking for something, anything to read. So, maybe I see these mags every 8 or 9 months or so. And it’s just amazing, to see these magazines submerge themselves, quantum by quantum, to intellectual levels at or below that of “Us” or “People” magazine. Seriously, these things are turning into 5th-grade review sheets for “current events” reports, and I don’t mean to insult any 5th graders.


44 posted on 01/18/2009 11:29:09 AM PST by Attention Surplus Disorder (Mr. Bernanke, have you started working on your book about the second GREATER depression?")
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To: eartotheground

Good for you for canceling an unwanted subscription!

I had a feeling these magazines arrived free of charge at Doctor/Dentist and tire changing stores.

Every time I need to go in for service or a tune up I’m hit with this propaganda!


45 posted on 01/18/2009 11:30:55 AM PST by libertarian27 (Never has so many been owed so much by so few)
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To: SolidWood

>>What kind of “elite audience” needs to be “told how to think about news”. Elite of drooling a**hats?<<

They can go to Hell.


46 posted on 01/18/2009 11:31:03 AM PST by unkus
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To: Sammy67

If they genuinely adopt this plan, it really will be the end for them.


47 posted on 01/18/2009 11:33:25 AM PST by Secret Agent Man (I'd like to tell you, but then I'd have to kill you.)
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To: Sammy67

Some heartening news during inauguration week.


48 posted on 01/18/2009 11:34:12 AM PST by CriticalJ
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To: EGPWS

I love this business model. Do more of what is causing you to fail in the first place. Focus MORE on elites and MORE on telling people what to think. Yep, that’s the ticket.


49 posted on 01/18/2009 11:34:24 AM PST by The Right Stuff
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To: Sammy67

Aaawwwwwwwwwww

What a shame!

not


50 posted on 01/18/2009 11:36:49 AM PST by Carley (Remember when we had a real President)
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