Skip to comments.Bono Discovers Sustainable Development Isnít Sustainable
Posted on 05/20/2009 10:08:24 AM PDT by SeekAndFind
The big problem with renewable energy is that it just doesnt renew itself. The sun does not shine enough and the wind doesnt blow enough to power the towns, cities, factories, hospitals and schools that make our lives so livable. No environmentalist would ever allow their child to be treated in a hospital fully powered by renewables. They would not take the risk that the wind might stop whilst their baby was on the operating table. They would insist that the hospital and the life support systems had a fossil fuel powered back-up.
And so it is with sustainable development. It just isnt sustainable. At least it does not sustain a lifestyle that those who promote it would consider acceptable for themselves. But of course that is the key. Renewable energy and sustainable development are for other people. Even though environmentalists come from societies and very often families that became rich because of their use of non-renewable energy and unsustainable development they will not allow these opportunities to be extended to the poor in the developing world.
Environmentalists come from wealthy societies and families who cut down forests and burned coal and oil to make their families and societies healthy and prosperous. But, nowadays, for the poor in Africa and Asia and even middle America their path out of poverty must be sustainable. No fossil fuels or factories for them. But what this really means is sustainable poverty. It is a system that condemns people to a lifetime of drudgery and subsistence farming because modernity and industrialisation is unsustainable.
Which brings me to Bono, the lead singer of rock band U2 and more lately a campaigner for sustainable development in Africa, Asia and south America.
In 2005 Bono and his wife Ali Hewson set up Edun a clothing range that was going to prove there is a different way to end poverty. It was going to be a non-corporate and of course sustainable.
At he time MSNBC said it would be clothing with a conscience. Vogue magazine said Edun was going to flip capitalism on its head.
But now it seems that Bono has now discovered that big companies with their big carbon footprints are useful if you want to keep paying the wages and produce the goods and sell them. Last week the rock star announced he has sold out to LVMH, the worlds largest luxury goods company. Announcing the deal Bono all but admitted that his touchy feely version of capitalism and development just didnt work. Selling out to LVMH was a great deal, said Bono, and would bring greater and longer-term stability to our manufacturers and the communities they support.
In other words my Clooneyesc view of business is plain wrong and I now have to admit that I cant pay the workers salaries without a proper business running the company. They, with their international marketing skills and economies of scale will make the business truly sustainable that is they will ensure that the workers have work and a salary every week and for years to come.
It is an admission that capitalism works and is the only way to ensure a better future for some of the worlds poorest people. And now Bonos clothes with a conscience will be marketed and sold by a company that also sells Louis Vuitton, Donna Karan and Givenchy. LVMHs also make and sell the delightfully unsustainable Moët & Chandon, Dom Pérignon and Veuve Clicquot. It also makes and sells parfum Christian Dior and Givenchy and luxury jewellery and watches such as TAG Heurer, Christian Dior and De Beers Diamond Jewellers.
Neither side felt it necessary to say how much Bono got for selling half the company to LVMH. Edun has, in the past, made much of the companys transparency. However it seems that the transparency only extends to poking our noses into what the workers earn. Bono and his wife are exempt from such questions. But good luck to them. It is really not important to know how much money they have.
But it is important for them to stop keeping people in poverty in the name of sustainability. We used our resources we burned coal and oil and chopped down our forests. We drove our cars and flew our planes. We have used capitalism to conquer disease and poverty and as a consequence our children are the best-educated and healthiest in history.
But it seems that now some of these children want to stop the poorest on the planet from having what we have. Bono loves sustainable development but only for other people. U2s latest album was recorded in separate sessions in France, the UK, Morocco, the US and Dublin. The band is now going on a worldwide tour to promote it.
This is not sustainable but it is necessary to keep people in work and to keep Bonos bank balance healthy. And this is a good thing. U2 will provide employment for hundreds if not thousands through selling the album and going on tour. But it is being done the old fashioned way through unsustainable but wealth creating capitalism.
If it is good enough for Bono and his band of Irish multi-millionaires then it should be good enough for the poorest on the planet.
Co-written with Ann McElhinney and originally published on May 20 at Andrew Breitbart's Big Hollywood blog.
I guess boner isn’t as boneheaded as he appears at first.
He should marry Yoko and take on her last name.
Duh! Everyone with a brain knows it’s just a way to get government more involved or otherwise funnel money to liberals.
Never cared for U2 anyway, even before I learned what a pompous ass Bono is.
Nuclear Power stations should be built and yesterday.
Bono is as good an economist as I am a singer!
I think Bono Ono would sound better.
Overhauling a coal or nuclear plant, required periodically by law at least for nuclear plants, can shut them down for months on end, and often does. A crack in a pipe or a failed weld can shut them down with no warning for months of overhaul, inspection and rescertification.
This is why we are using many forms of energy and flowing it all into the grid. Wind and solar, ocean and river currents, waves and tides. Now we are starting to build plants that take our garbage and sewer sludge, farm manures and factory wastes and gassify it into a synthetic gas for generating electricity that feeds the grid. These waste materials can also be made into crude oil and refined into gasoline and diesel fuel, farm fertilizers and industrial chemicals by the thousands.
All these efforts and resources are building factories and employing hundreds of thousands of Americans today in good paying technical jobs. The millions of dollars in taxes from these energy plants and their suppliers build schools and communities all across America, and it all comes from buying made in America goods and services.
We need to support Made in America energy, not fight it.
Why not just use his whole name — bonobo
And will someone P-L-E-A-S-E give him some shampoo as a present. His head is a mobile Petri Dish. God only knows what's living in his hair.
The cure for cancer may be growing in one of those greasy clumps.
That’s just bunk. Ask Bono.
Environmentalists are textbook hypocrits. They ALL proclaim “Do as I say, NOT as I do!” (see Algore and Leonardo DiCaprio, Babs Streisand, Prince Charlie, et al).
Don’t worry, at least one FReeper got your joke (me).
I prefer Yoko Bono :)
Wonder what country Plegm McAlee's children live in...
Howbeit since I'm already very GREEN in my personal environmental efforts plus I dont have enough left-over GREENBACKS after paying my bills and the fact that the solar plant would be in the other side of my state made me think it was all a political ploy.
On further thinking over the years it very plain to me that the huge drawback that practically all these GREEN energy have in common are: 1) they are almost 100% vulnerable to the weather 2) since they are mostly exposed to the environment they pose as a huge target for any would be terrorist attack, 3) they do not produce energy 100% of the time (see reason 1), 4) the cost per kilowatt is 2-20x more expensive than the proven existing oil & coal burning technologies.
“Live and Learn” Mr. Bono.. “Live & Learn”