Skip to comments.Ford's dilema: F-150 still outsells Camry (Dilemma??)
Posted on 06/30/2009 1:16:57 PM PDT by pissant
As Ford looks to reinvent itself with smaller, energy efficient vehicles they are faced with the stark reality that as of late May their Ford F-150 series continues to outsell the Toyota Camry.
Let that sink in for a moment. The best-selling truck in the U.S. still outsells the best-selling car, according to a report by the American Institute for Economic Research.
New car sales have generally declined through the 1990's to the present, while truck sales rose precipitously from the 70s until just a few years ago. Annual car and truck sales are now virtually even.
President Obama last month announced new fuel efficiency standards that will require all trucks to get 30 mpg and all cars 39 mpg by 2016.
Ford and other automakers, per the report, must now forecast whether energy prices will continue to rise and how that will effect the sales of new vehicles.
(Excerpt) Read more at mlive.com ...
Sounds like a plan.
Solution. Tell Obama to FO and keep selling what the people want.
Precisely what a heck of a lot of people/companies will have to do, or lose customers, money and rights.
When the time comes to replace the Dodge Ill be looking very close at the F150. So far it looks like Ford is the last man standing.
I’d love to have an F-150 that got 32 miles per gallon, but what I want and reality often clash with reality winning the battle.
I believe the F-150 will be popular for years to come....I own a 2006 myself...and buy a new one every 5 years...unless Obama outlaws them....
Instead of selling new vehicles, maybe Ford can just refurbish the old ones. Bring your truck to the dealer every 10 years or so for a new engine.
Actually, it is a problem. The majority of those F-150s are stripped out models sold to fleets. The profits on those variants is quite small and at times when gas is up, sometimes nonexistent.
I have a ‘73 F250, and to my eyes, it looks like the best plan is to begin stocking up on parts to keep that old bull running like a top long into the future.
Right on - I have an F350, a 1992 model and it still gets 17 / hwy. 351 Clev V8 with 199+K miles and still running strong.
Dilemma? It tells me the clown cars of the future aren’t going to be received well by Americans .. if at all. I look for those standards to change with a new Congress.
And how many useless camry’s are sold to fleets in the rent a car industry. I always make sure to request something other than a camry when I rent.
This just shows you how incredibly stupid the UAW is. They’ve helped to elect someone who’s primary intention is to put their employers out of business. So far, that person has been wildly successful at doing just that.
He doesn't care one bit about Ford's dilemma.
My generic white F-150 is sittin’ just outside my office door!
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