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Obama's media blitz to sell healthcare carries big risks
The Hill ^ | September 18, 2009 | Sam Youngman

Posted on 09/18/2009 2:38:58 PM PDT by jazusamo

President Barack Obama will dominate the nation’s airwaves Sunday morning in another attempt to sell his vision of healthcare reform after other major White House pushes have failed.

In the president's last two major attempts to influence the healthcare debate -- a prime time press conference and a joint address to Congress -- his message was obscured by remarks about race and a member's outburst.

Analysts agree that much of that is Obama's own fault. His refusal to draw lines in the sand or give further detail in what he wants to see in a reform bill creates a vacuum that is easily filled with stories about Henry Louis Gates or Rep. Joe Wilson (R-S.C.).

And Obama could find himself embroiled in additional controversies this weekend if he continues the same talking points on healthcare.

The president's Sunday show interviews -- taped at the White House on Friday afternoon -- come at the end of a week that has seen former President Jimmy Carter raise the stakes of the race debate; Speaker Nancy Pelosi (D-Calif.) comparing current civic unrest to 1970s San Francisco violence; a controversial change in missile defense policy; and a nearly universal panning of Sen. Max Baucus's (D-Mont.) healthcare bill.

Obama will do interviews with all of the Sunday talk shows, excluding Fox News Sunday, and on the popular Spanish-language channel Univision.

Analysts predict that if the president doesn’t say something new about healthcare, he will likely end up in the Monday morning papers being quoted on one of controversies from earlier this week.

"He's going to be on the front page of every newspaper in America on Monday morning," said Dan Schnur, director of the Jesse M. Unruh Institute of Politics at the University of Southern California. "The outstanding question is whether it's about healthcare or something else."

Schnur, who was communications director for Sen. John McCain's (R-Ariz.) presidential campaign in 2000, said if Obama doesn't come to the table with news he wants to make, then he will lose control of what the message is that comes out of the shows.

"The president can go on C-SPAN at four in the morning and drive the news, if he has news to make," Schnur said. "But he can eat fire and juggle on American Idol, and if he doesn't have news to make on healthcare, then he's going to end up making news on something else."

White House press secretary Robert Gibbs hinted that the president would say new things about healthcare reform.

"I don't think that we're going to look back at a series of interviews as a game-changing moment," Gibbs said. "I think it is important that the president continue to speak to a host of different audiences to reach as many people as possible to talk about the benefits of health care reform."

Democratic strategist Brent Budowsky, a contributor to The Hill's Pundits Blog, said if Obama doesn't make news about healthcare, he will find himself sucked further into the debate about race as it relates to the high emotions and tension that are surrounding the issue.

Budowsky said that there will undoubtedly be questions, on every show, about Carter's, Wilson's and Pelosi's comments, but the president would be wise to respond to each by saying he is a champion of all Americans and the healthcare debate affects everyone regardless of race.

Particularly, Budowsky said, Obama needs to connect with blue-collar white voters and independents in outlining why his healthcare plan is important to them.

"Whatever the question, that's the answer," Budowsky said. "It's not to get into some arcane discussion about Jimmy Carter."

Budowsky questioned the wisdom of doing five interviews on one day, noting that "you've got five times the likelihood of making a controversial comment."

Budowsky said the White House is failing to realize that if the president doesn't advance the debate with a fortification of what his policy is, then he creates a news vacuum.

"I think they overestimate the value of words as opposed to policies and actions," he said.


TOPICS: Culture/Society; Government; News/Current Events
KEYWORDS: 111th; bho44; bhohealthcare; obamacare; riskyscheme; sundayshows
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Obama will do interviews with all of the Sunday talk shows, excluding Fox News Sunday

That figures! lol

1 posted on 09/18/2009 2:38:59 PM PDT by jazusamo
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To: jazusamo

I think he’s doing the coin toss at new Cowboy’s stadium and
selling Obama quarters on HSN!


2 posted on 09/18/2009 2:41:24 PM PDT by Dr. Ursus
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To: jazusamo
Gee! I'm so happy that I never watch tv. Think of all I'm missing--LOL! I also don't read newspapers, so I guess I'll just miss out on his charming words of wisdom.

If it's not on FR, or if Rush doesn't mention it, I never hear about it. Life can be very good that way......

3 posted on 09/18/2009 2:45:04 PM PDT by basil (It's time to rid the country of "Gun Free Zones" aka "Killing Fields")
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To: jazusamo

Overexposure Hall of Fame


4 posted on 09/18/2009 2:48:07 PM PDT by vamoose
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To: jazusamo

This consummate narcissist still thinks his Big “O” symbol can rule the world. Time to tell him, “nO”.


5 posted on 09/18/2009 2:49:09 PM PDT by Don Corleone ("Oil the gun..eat the cannolis. Take it to the Mattress.")
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To: Dr. Ursus

he’s also going to streak the field wearing only a healthcare sandwich board during the Vikings game.


6 posted on 09/18/2009 2:53:57 PM PDT by WOBBLY BOB (ACORN:American Corruption for Obama Right Now)
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To: jazusamo
HA! Fox News has been bragging about being excluded all week long.

Chris Wallace has an exclusive interview with the top woman from acorn. Should be interesting.

Talk about a sissy administration. If Obama wanted to sell his health agenda, he'd be on Fox. He's preaching to the choir on those other shows.

7 posted on 09/18/2009 2:54:40 PM PDT by mombonn (God is looking for spiritual fruit, not religious nuts.)
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To: basil
Gee! I'm so happy that I never watch tv. Think of all I'm missing--LOL! I also don't read newspapers, so I guess I'll just miss out on his charming words of wisdom. If it's not on FR, or if Rush doesn't mention it, I never hear about it. Life can be very good that way......

Same here, although I do have TV. I have satellite, so I can block channels. The "major" networks are banned from my lineup, as are the liberal "news" stations and anything else I know I will never find interesting. Basically it leaves me with Fox News, C-Span and a few special interest channels about food, science or history. I prefer DVDs on my own schedule.

You're right...life can be very good this way...I won't change a thing and have an Obama-free weekend except for what I read here on FR or hear talked about on Fox. So he's basically going to waste his time preaching to the choir. Which makes me wonder, has he found a church yet?
8 posted on 09/18/2009 2:54:44 PM PDT by LostInBayport (The magnetic strip on the back of the Race Card is worn out from overuse.)
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To: vamoose

LOL Good one!


9 posted on 09/18/2009 2:55:26 PM PDT by jazusamo (But there really is no free lunch, except in the world of political rhetoric,.: Thomas Sowell)
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To: jazusamo

And not on Univision? Well, that makes it obvious that 0bama has something against Latinos... right Jimmy?


10 posted on 09/18/2009 2:55:43 PM PDT by ushr435
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He won’t get ONE difficult question. He is dodging the last TV network that really does journalism rather than rewriting White House/DNC/ACLU/LEFT WING NGO press releases.
He is talking to UNIVISION, the Spanish language channel. Proof, if proof were needed ,that he intends to extend subsidized health insurance to the illegals. Hispanics who are citizens speak English and can follow the debate in our common national language. The UNIVISION interview is a way to say to the illegals, “hang on, I’m with you, it will be OK.” He obviously thinks the rest of us are fools.


11 posted on 09/18/2009 2:57:32 PM PDT by Godwin1
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To: mombonn

Exactly, the enemedia and their viewers are already in the tank for him.


12 posted on 09/18/2009 2:58:34 PM PDT by jazusamo (But there really is no free lunch, except in the world of political rhetoric,.: Thomas Sowell)
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To: vamoose

IMHO, you forgot the “Can you hear me now?” guy :—)


13 posted on 09/18/2009 3:04:08 PM PDT by upchuck (New sign on my pickup: Are you a "Hope and Change" regretter?)
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To: mombonn
If Obama wanted to sell his health agenda, he'd be on Fox. He's preaching to the choir on those other shows.

Yep exactly, you nailed it.

14 posted on 09/18/2009 3:11:52 PM PDT by Extremely Extreme Extremist ("It (Gov't) can't make you happier, healthier, wealthier, and wise" - Sarah Palin 07/26)
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To: jazusamo

I’m glad his face won’t be plastered all over Fox on Sunday. Tired of looking at his lying mug.


15 posted on 09/18/2009 3:12:28 PM PDT by dajeeps
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To: jazusamo

I don’t think that we’re going to look back at a series of interviews as a game-changing moment,” Gibbs said.

###

They sure built it up that way. When it didn’t work, they say they didn’t expect it to work wonders. Yeah, whatever. They thought Bammy’s charm would fool the undecided citizens like they did in the election but now everyone knows he’s a genuine domestic enemy of the nation.

I hate to say this, but Bill Clinton looks downright patriotic compared to this Marxist.


16 posted on 09/18/2009 3:24:16 PM PDT by reaganbooster (The democrat party symbol should be the grim reaper instead of the donkey.)
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To: jazusamo

Why are Nancy Pelosi and Arlen Spector coming to Houston this evening? What are they doing here at the North Cypress Medical Center? What business do they have here in the State of Texaa?


17 posted on 09/18/2009 3:28:24 PM PDT by freekitty (Give me back my conservative vote; then find me a real conservative to vote for)
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To: dajeeps

He’ll have a hard time remembering which lies he told and the next lies to cover the previous lies.


18 posted on 09/18/2009 3:29:21 PM PDT by Rodm
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To: jazusamo

He’s already over exposed - smart of him to stay away from the cable ratings champ FOX.

:-)


19 posted on 09/18/2009 3:29:53 PM PDT by Let's Roll (Stop paying ACORN to destroy America! Cut off their government funding!)
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To: reaganbooster
Bill Clinton looks downright patriotic compared to this Marxist.

Yes he does and I never thought I'd say that about a president either.

20 posted on 09/18/2009 3:33:57 PM PDT by jazusamo (But there really is no free lunch, except in the world of political rhetoric,.: Thomas Sowell)
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