Posted on 12/21/2009 9:39:35 AM PST by abb
The advertising hits just keep on coming for TV stations, networks and programmers -- and not in a good way.
Overall, broadcast television ad revenues were down 22.6% to $8.8 billion in the third quarter, versus the same time period a year ago, according to the Television Bureau of Advertising.
Local TV stations slipped 28.1% to $3.1 billion, with network TV off 21.5% to $4.7 billion. The best news came with syndicated TV, which dropped a modest 7.2% to $1.0 billion.
The period was particularly rough compared to the broader nine-month period in 2009 to date, per TVB. Over this period, network TV dropped 10.7%, syndicated TV was off 2.8%, and local broadcast TV plummeted 27.4%. This brings an overall nine-month loss for broadcast TV to 15.7%, at $28.9 billion.
The big three categories continue to show declines in the third quarter: automotive, down 49.8%; communications/telecommunications, off 22.3%; and restaurants, cutting back 14.8%.
Other major categories went in the same direction: Car and truck dealers declined 32.6%; furniture stores pulled back 19.8%; insurance marketers were down 21.0%; schools, colleges and camps shrank 11.0%; and food and food products were off 7.0%.
Only three of TV's top 25 ad categories showed gains in local broadcast. This group included legal services advertisers -- the 10th-biggest local TV advertiser -- up 3.3%. Supermarkets and other food stores improved 3.7%, and household products such as soaps and cleaners were up 6.4%.
Political advertising, in 19th place, lost 83.9% to $28.4 billion during the period.
Remember “Lash LaRue?”
“Cannon” and “Barnaby Jones”. C’mon, a fat man and an old geezer? How about the Peter Falk series or even Mannix?
Yeah, but Cannon had a carphone - one of the first that was an integral part of the plot. And the Lincoln Mk IV was too cool!
Yeah, but Cannon had a carphone - one of the first that was an integral part of the plot. And the Lincoln Mk IV was too cool!
Canon had a car phone because he had difficulty getting into a phone booth. He drove a Mark IV because is was big enough to carry his girth. Harry-O had an MG Midget that never ran so he always borrowed a Jag XKE from his nextdoor neighbor Farah Fawcett. Who would you rather look at fatboy Canon or Farah Fawcett? There is no comparison. Who wou
Two reasons I loved that show as a kid.
Well, hell - if we’re gonna do David Jansen, let’s dial up “The Fugitive” and “Richard Diamond, Private Detective.”
And then there is “77 Sunset Strip.”
I do share your like for “The Rockford Files.” I have the entire series on VHS. One of the greatest TV shows of all time.
http://tpmlivewire.talkingpointsmemo.com/2009/12/wash-times-cuts-sunday-paper-will-publish-five-times-per-week.php
Wash Times Cuts Sunday Paper, Will Publish Five Times Per Week
http://www.minnpost.com/braublog/2009/12/21/14463/owner_praises_pioneer_press_but_cuts_still_loom
wner praises Pioneer Press, but cuts still loom
Why doesn’t Murdoch by the WashTimes..he could probably get it for next to nothing...and use the staff..great reporters and columnists..to immediately compete with the Slimes and the ComPost..
Why doesn’t Murdoch buy the WashTimes..he could probably get it for next to nothing...and use the staff..great reporters and columnists..to immediately compete with the Slimes and the ComPost..
Why doesn’t Murdoch buy the WashTimes..he could probably get it for next to nothing...and use the staff..great reporters and columnists..to immediately compete with the Slimes and the ComPost..
Hollywood should flood their programming with MORE leftist propaganda, more bleeding-heart environmentalism, retreads of tired old standbys and PLENTY of gratuitous homosexuals in EVERY SHOW!
That's SURE to make everything better!
Here's hoping 2010 will be even better.
BUMP! BUMP!
http://www.miamiherald.com/opinion/other-views/story/1392157.html#Comments_Container
Don’t throw out all old-media values
“Remember “Lash LaRue?””
You didn’t ask that of me, but I do. I don’t think I missed a Lash LaRue film when I was a kid.
Few do remember him, though.
Rockford was one of the best shows of any decade. I esp. enjoyed episodes with Angel. He was unreal. I am glad he wasn’t used every episode. I love the Fugitive as well. For the most part, I like every QM production. How about some Honey West with Richard Diamond?
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