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After Tree Months, Only 35 Subscriptions For Newsday's Web Site
The New York Observer ^ | 1/26/10 | John Koblin

Posted on 01/26/2010 12:34:37 PM PST by jdfromny

In late October, Newsday, the Long Island daily that the Dolans bought for $650 million, put its web site, newsday.com, behind a pay wall. The paper was one of the first non-business newspapers to take the plunge by putting up a pay wall, so in media circles it has been followed with interest. Could its fate be a sign of what others, including The New York Times, might expect?

(Excerpt) Read more at observer.com ...


TOPICS: Culture/Society; News/Current Events; US: New York
KEYWORDS: ecommerce; liberalmedia; newsday
I hate Newsday, Cablevision, and ,especially, Jimmy (The Douche) Dolan.
1 posted on 01/26/2010 12:34:38 PM PST by jdfromny
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To: jdfromny

“Tree” months? :)

Get back to me after “Bush” months.


2 posted on 01/26/2010 12:36:57 PM PST by Pessimist (u)
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To: jdfromny

Only tree takers for the web site?

Wooden’d that bee a great tragedy if they failed? 8<)


3 posted on 01/26/2010 12:37:23 PM PST by Robert A. Cook, PE (I can only donate monthly, but socialists' ABBCNNBCBS continue to lie every day!)
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To: jdfromny

Oh, give ‘em a break...it’s only been tree months.


4 posted on 01/26/2010 12:37:33 PM PST by Puppage (You may disagree with what I have to say, but I shall defend to your death my right to say it)
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To: jdfromny

“Tree” months?

Maybe they shouldn’t have hired the “Tree” Stooges to manage their online circulation.


5 posted on 01/26/2010 12:39:06 PM PST by rightwingintelligentsia
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To: jdfromny

They’d do better if they’d branch out more.


6 posted on 01/26/2010 12:39:11 PM PST by ShadowAce (Linux -- The Ultimate Windows Service Pack)
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To: jdfromny

Is Ray Barone still a sports writer for them?


7 posted on 01/26/2010 12:39:53 PM PST by Overtaxed Patriot (Lock and load.)
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To: Robert A. Cook, PE

Ha
Shouldn’t post when in a hurry...


8 posted on 01/26/2010 12:40:32 PM PST by jdfromny (At what point are we officially "North Americans"?)
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To: jdfromny

Cost
****
Purchase Price of Newsday: $650 million
Website Redesign: $4 million

Gross Income
**************
35 subscribers: $9,000

Estimated time to break even: 72,666 years.


9 posted on 01/26/2010 12:42:02 PM PST by 6SJ7 (atlasShruggedInd = TRUE)
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To: jdfromny
so basically, the 35 losers that post on DU bought a subscription?

ROFL

10 posted on 01/26/2010 12:42:13 PM PST by TexasFreeper2009 (Obama lied, the economy died)
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To: jdfromny; stephenjohnbanker
The web site redesign and relaunch cost the Dolans $4 million, according to Mr. Jimenez. With those 35 people, they've grossed about $9,000.

Bwaaaaaaaaaaahhhhh!!!!!

11 posted on 01/26/2010 12:43:49 PM PST by 1776 Reborn
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To: jdfromny

I’ve heard of dog years, but never tree months. It’s nothing to Pine over, though. Willow you correct it? I’d better stop before I make an Ash outta myself.


12 posted on 01/26/2010 12:44:01 PM PST by OB1kNOb (Q: What's the difference between Obama and his dog, Bo? A: Bo has papers.)
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To: jdfromny
That astoundingly low figure was revealed in a newsroom-wide meeting last week by publisher Terry Jimenez when a reporter asked how many people had signed up for the site…Mr. Jimenez was in no mood to apologize. "That's 35 more than I would have thought it would have been,"

LOL! Great stuff. How is this guy not working for the New York Times?!

13 posted on 01/26/2010 12:46:25 PM PST by dead (I've got my eye out for Mullah Omar.)
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To: 6SJ7

I don’t think they’d make it on “Shark Tank”.


14 posted on 01/26/2010 12:50:41 PM PST by Secret Agent Man (I'd like to tell you, but then I'd have to kill you.)
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To: jdfromny

Nobody on Long Island wants to pay for news. Nobody off LI wants Newsday.


15 posted on 01/26/2010 12:51:25 PM PST by GeronL (http://tyrannysentinel.blogspot.com)
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To: dead; abb

this is an awesome story


16 posted on 01/26/2010 12:52:59 PM PST by GeronL (http://tyrannysentinel.blogspot.com)
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To: GeronL

Indeed. It says that Newsday’s product has no value to customers. All this chatter about ‘paywalls’ is just so much gobbledygook. It’s not a matter of the newspaper ‘charging for content,’ it’s a matter of what the customer will pay.


17 posted on 01/26/2010 12:57:39 PM PST by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: 1776 Reborn

That is one helluva ROI


18 posted on 01/26/2010 12:58:38 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: Secret Agent Man

“I don’t think they’d make it on “Shark Tank”.”

ROTFLOL!!


19 posted on 01/26/2010 12:59:44 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: abb

There would have to be a very limited source of free news before people will pay for it.


20 posted on 01/26/2010 1:04:32 PM PST by GeronL (http://tyrannysentinel.blogspot.com)
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To: GeronL

http://www.crainsnewyork.com/article/20100126/FREE/100129911#

Newsday up against pay wall pittance

By Matthew Flamm

Published: January 26, 2010 - 3:32 pm

Here is one paid model for online journalism that isn’t exactly setting the world on fire: Nearly three months after Newsday put its Web site behind a pay wall, Newsday.com has attracted only 35 subscribers.

In addition, traffic to the Long Island daily’s site has dropped by half, according to Nielsen.

Newsday executives have said all along they never expected an onslaught of paying subscribers. Cablevision Systems Corp. bought the paper from Tribune Co. for $650 million in 2008, and sees it as a way to compete with Verizon FiOS, which has been rolling out Internet and video service on Long Island. Access to Newsday.com became an added benefit of being a cable customer.

A Newsday spokeswoman declined to comment about the number of online subscribers.

Newsday.com can be accessed free by the paper’s home subscribers, as well as by Cablevision customers and subscribers to the cable operator’s Optimum Online broadband service.

According to the paper, that means about 75% of Long Island households just have to register to have access. Anyone else who wants to read the paper online has to pay $5 per week.

Still, the number of online subscribers shocked members of Newsday’s union—Local 406 of the Graphic Communications Conference of the International Brotherhood of Teamsters—which is in a bitter fight with the paper’s management over a proposed contract offer that would cut pay by 10%.

Newsday Publisher Terry Jimenez disclosed the number during a meeting with employees last Thursday in which he presented management’s case for its latest offer.

The offer was turned down on Sunday, and the number has become one more example to a demoralized staff of the ways in which Cablevision and the paper have different interests.

Writers and reporters have been unhappy with their diminished influence, now that readers in New York City, Washington, D.C., and Albany no longer see their stories on the Web. To find out that the pay wall wasn’t contributing any revenue added insult to injury.

“People were expecting it to make money,” said a Newsday staffer who was at the meeting. “If it’s not, why are we doing it?”


21 posted on 01/26/2010 1:05:21 PM PST by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: jdfromny

Newsday is one of the worst newspapers in the entire world and should be buried alive.


22 posted on 01/26/2010 1:05:39 PM PST by Nonstatist
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To: GeronL

Which is exactly what the situation was pre-internet. All the distribution systems belonged to the MSM.


23 posted on 01/26/2010 1:07:25 PM PST by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: stephenjohnbanker

Thanks, glad I made someone laugh today.

I mean, could you just see them grilling these guys about their numbers...? That would be priceless.


24 posted on 01/26/2010 1:11:14 PM PST by Secret Agent Man (I'd like to tell you, but then I'd have to kill you.)
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To: jdfromny

I wonder how many years they’d have to go, at one subscriber every three days, to catch up with where Rush is at right now. :)


25 posted on 01/26/2010 1:14:44 PM PST by MarineBrat (Better dead than red!)
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To: stephenjohnbanker

Did you catch how much he paid for the paper too?


26 posted on 01/26/2010 1:14:58 PM PST by 1776 Reborn
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To: jdfromny

They need a little business triage.


27 posted on 01/26/2010 1:23:16 PM PST by Anima Mundi (The trouble with trouble is it starts out as Utopia)
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To: jdfromny

Tree months?! Give it another turdy months!


28 posted on 01/26/2010 1:23:49 PM PST by albie
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To: jdfromny
Tree months?

Well,...'tis a most unfertunate ting, luv.


29 posted on 01/26/2010 1:31:33 PM PST by incredulous joe ("Left hand, right hand, it doesn't matter. I'm amphibious." ~ Charles Shackleford)
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To: jdfromny
Newsday.com can be accessed free by the paper’s home subscribers, as well as by Cablevision customers and subscribers to the cable operator’s Optimum Online broadband service.

Sounds like payments from Cablevision customers and Optimum Online cable subscribers are now being used to subsidizing Newsday.

30 posted on 01/26/2010 1:37:10 PM PST by hflynn (The One is really the Number Two)
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To: GeronL

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=121238

‘Newsday’ Web Traffic Drops Significantly
David Goetzl, Jan 25, 2010 05:21 PM

Newsday.com saw another major drop in both unique visitors and page views in December as the site continued to charge people for unlimited access to content. But executives at the paper may have some sense of where the bottom lies.

In December, unique visitors declined 47%, while page views fell 32% — both compared to December 2008.

In December, Newsday.com had 1.4 million unique visitors and 18.9 million page views, according to Nielsen. That was down from 2.7 million and 27.8 million, respectively, for the month in 2008.

December was the second full month where Newsday’s policy of charging people $5 a week for unlimited access to the site was in effect. People who subscribe to home delivery of the paper, or receive broadband service from its parent Cablevision, do not have to pay extra.

The December year-over-year declines, however, were largely in line with what happened in November — the first full month with the new pay wall. Unique visitors then fell 43%, and page views were down 35%.

Unique visitors last November were 1.7 million and page views were 18.6 million, compared to 3 million and 28 million the year before. (Newsday has said the traffic in 2008 was unusually high, partly as a result of the presidential election coverage).

The year-over-year falloffs are, of course, significant. But provided they do not accelerate markedly, executives may now be able to begin running long-term analyses on revenue impacts.

Newsday’s decision to adopt a pay model last fall came several months before The New York Times announced earlier this month that it would institute one in 2011.

Newsday, the Long Island, N.Y.-area paper, veered away from the industry trend of free Web content on Oct. 28 with its $5-per-week plan.

Page views may be a more critical metric than unique visitors, since prices attached to ad buys are often attached to them. Newsday is betting, in part, that added revenue from subscription fees will offset any lost ad dollars that come from reduced traffic.

The newspaper has not released figures on how many people are paying for access to content, but a top company executive has said he does not expect the new pay model to “materially” impact revenues in the “near term.” One reason: many people interested in the site also receive the paper at home or get Cablevision high-speed Internet service, the executive said.

Separately, Newsday employees rejected a three-year contract with 10% pay cuts, a longer work week and other concessions. The union local said Newsday, owned by Cablevision Systems, lost at least $7 million last year.


31 posted on 01/26/2010 1:56:56 PM PST by abb ("What ISN'T in the news is often more important than what IS." Ed Biersmith, 1942 -)
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To: Secret Agent Man

“I mean, could you just see them grilling these guys about their numbers...? That would be priceless.”

Panelist 2

“Based on your initial investment, and the resulting cash flow, I believe you should get 20 years in Levenworth”


32 posted on 01/26/2010 1:57:04 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: jdfromny

Why don’t they have their site free for readers and SELL advertising?


33 posted on 01/26/2010 2:00:49 PM PST by Slyfox
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To: Pessimist

LOL! Tree Months...He writes like Bwarny Phrank talks.


34 posted on 01/26/2010 2:01:53 PM PST by Cuttnhorse ("Peace" is that brief, glorious moment in history when everybody stands around reloading. (Anon))
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To: Secret Agent Man

Panelist 4. “After careful consideration, your talent could best be utilized in the federal government”


35 posted on 01/26/2010 2:02:48 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: abb; Jim Robinson

I am kind of glad they seem to be failing so badly, wouldn’t want to give too many other websites ideas.... like Free Republic (Fee Republic doesn’t have the same ring to it). heh.


36 posted on 01/26/2010 2:04:21 PM PST by GeronL (http://tyrannysentinel.blogspot.com)
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To: 6SJ7

Gross Income
**************
35 subscribers: $9,000

Estimated time to break even: 72,666 years.

ROTFLMAO!! I love FReeper humor!


37 posted on 01/26/2010 2:05:20 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: jdfromny
But it was 35 quality subscribers. Doggone it, some of those people have degrees from Harvard!
38 posted on 01/26/2010 2:16:55 PM PST by Billthedrill
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To: OB1kNOb

If they had more branches, they’d be more poplar. Yew could bet on it.


39 posted on 01/26/2010 2:19:00 PM PST by tanuki (The only color of a leader that should matter is the color of his spine.)
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To: Pessimist

I was going to go there but decided to leaf it alone.


40 posted on 01/26/2010 2:21:01 PM PST by steveo (2010 never again)
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To: stephenjohnbanker

That bald guy who sits next to the woman would rip them to shreds. He’d just crush them.


41 posted on 01/26/2010 2:23:31 PM PST by Secret Agent Man (I'd like to tell you, but then I'd have to kill you.)
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To: Secret Agent Man

It was he I first thought of.


42 posted on 01/26/2010 3:06:18 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: Billthedrill

“But it was 35 quality subscribers. Doggone it, some of those people have degrees from Harvard! “

35 Manhattan dentists can’t be wrong!!


43 posted on 01/26/2010 3:07:25 PM PST by stephenjohnbanker (Support our troops, and vote out the RINO's!)
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To: jdfromny
The web site redesign and relaunch cost the Dolans $4 million, according to Mr. Jimenez. With those 35 people, they've grossed about $9,000.
A Newsday spokeswoman sends in the following statement: "Our strategy is proceeding according to plan."
You just can't make this stuff up. As an aside ... my very first job in life was delivering Newsday many years ago.
44 posted on 01/26/2010 3:55:25 PM PST by oh8eleven (RVN '67-'68)
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To: jdfromny

ROTFLOL!!!


45 posted on 01/26/2010 3:56:28 PM PST by Jet Jaguar
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To: Nonstatist
Newsday is one of the worst newspapers in the entire world and should be buried alive.

How can you say that about something that has 35 subscribers. 35!

(US$9000 revenue from 35 subscribers is over US$200 per person. That's pretty good actually. Maybe they should just double or triple their rates or something).

46 posted on 01/26/2010 4:19:29 PM PST by altair (I hope he fails)
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To: jdfromny
Tree months?

Is that like "Dog Years?"

47 posted on 01/26/2010 4:20:25 PM PST by Publius6961 (He is not America; he is an employee seemingly unable to rise to minimal expectations.)
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To: jdfromny
And now the paper is in the middle of a labor dispute in which it wants to extract a 10 percent pay cut from all employees. The cut was turned down by a lopsided vote of 473 to 10, this past Sunday.

Heh. Obamanomics at its finest. 35 people supporting 483(+) employees. Suck it up guys. Spread the wealth around. How's that hope and change working out for you?

48 posted on 01/26/2010 4:24:12 PM PST by altair (I hope he fails)
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To: abb
“People were expecting it to make money,” said a Newsday staffer who was at the meeting. “If it’s not, why are we doing it?”

LOL! Ya think?

(Liberals....they're so cute when they figure out something for the first time.)

49 posted on 01/26/2010 4:27:30 PM PST by fanfan (Why did they bury Barry's past?)
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