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Super Bowl sets record with 48 minutes of ads (3 minutes more than last year)
AP on Yahoo ^ | 2/8/10 | Emily Fredrix - ap

Posted on 02/08/2010 2:01:52 PM PST by NormsRevenge

NEW YORK – Think Sunday night's Super Bowl seemed like it had a lot of ads? You're right. Commercials took up nearly 48 minutes of the game — the most for any Super Bowl.

.. nearly 3 minutes longer than last year's total, the previous record holder.


Commercials typically come in 30-second blocks — which sold this year for between $2.5 million and more than $3 million. But Kantar says seven of this year's 66 ads were just 15 seconds long. That's the most since 2002.

(Excerpt) Read more at ...

TOPICS: Business/Economy; Culture/Society; Your Opinion/Questions
KEYWORDS: ads; advertising; nfl; record; superbowl; superbowlads; worldrecord
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To: R. Scott
I only watched the first half. When the halftime show started I was shocked at how bad The Who sounded. It would have been better if they had lip synced.

Oh it would have been so much better to watch some modern-day pop star sing their latest auto-tuned enhanced hit song. /s

21 posted on 02/08/2010 2:21:20 PM PST by dfwgator
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To: KarlInOhio

Just imagine you are trying to pass ..... well, let’s say a football for example and I’m not talking about during a game! You might let out a little bitty scream during the experience. Seriously, my sister-in-law has chickens & from all the cackling & carrying on that some hens do, laying eggs isn’t as easy as it’s cracked up to be! :-)

22 posted on 02/08/2010 2:25:48 PM PST by MissMagnolia (Obad. 1:15: As you have done, it will be done to you; your deeds will return upon your own head.)
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To: dfwgator
The best half-time entertainment has always been marching bands.

That's what they were designed to do.

23 posted on 02/08/2010 2:27:55 PM PST by HIDEK6
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To: driftdiver
5 minutes of commericals, 2 mins of lame talk, 30 seconds of game.

A recent study - too lazy to find the link - showed that there was 11 minutes of action (from snap of ball to end of play)in every football game.

24 posted on 02/08/2010 2:28:04 PM PST by FatherofFive (For the first time in my adult life, I am proud that Massachusettes is part of the United States!)
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To: NormsRevenge
Anyone remember free TV....When the cable TV industry surfaced with promises of commercial free, non-stop entertainment television?

Ya see what ya get now? Non-stop commercials...And your paying big to watch them!!!

This was one of the biggest scams in American history.

25 posted on 02/08/2010 2:28:07 PM PST by dragnet2
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To: dfwgator
"Even Hockey has TV timeouts, it’s really annoying when you watch an NHL game in person."

You're right. Maybe those breaks aren't as long as they are with football - which seem almost endless.

This is why I love high school football. They run the ball 75% of the time and they never break for commercials. The games go by like lightening.

26 posted on 02/08/2010 2:29:07 PM PST by OldDeckHand
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To: NormsRevenge

This was my last Super Bowl. Next year i’ll have something better to do. The hype and commercials are more than i can take.

27 posted on 02/08/2010 2:30:23 PM PST by dbrew2u
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To: dbrew2u
This was my last Super Bowl. Next year i’ll have something better to do.

I have to agree....It's just over the top...Like a free for for all gone bad...With logos plastered on everything, and every-time the ball stopped, bam...Here comes another series of non-stop commercials, selling garbage and alcohol, and whatever....

They've done the same thing to Christmas....It's just turned into one gigantic commercial, with red bows wrapped around $60,000 vehicles...

28 posted on 02/08/2010 2:36:03 PM PST by dragnet2
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To: dragnet2

Yep, the hype and commercials are too irritating. I much prefer watching the playoff games leading up to the Super Bowl rather than the Super Bowl itself. The whole atmosphere surrounding the Super Bowl is very different than a regular season game or the playoff games.

29 posted on 02/08/2010 3:22:47 PM PST by Dilbert San Diego
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To: Wee-Weed Up

I know what you mean, but all I saw were roosters, not chickens.

Perhaps I was wrong...

30 posted on 02/08/2010 3:32:16 PM PST by Leo Farnsworth (I'm really not Leo Farnsworth.)
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To: NormsRevenge

For the life of me, I can’t understand how tens of millions of Americans can watch 3 hours of commercials and guys standing around, and 10 minutes of football being played every week.

31 posted on 02/08/2010 3:40:14 PM PST by IDontLikeToPayTaxes
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To: FatherofFive

Yeah I saw that same story. Doesn’t surprise me in the least. I like hockey and baseball a lot better. College football is ok though.

32 posted on 02/08/2010 3:53:47 PM PST by driftdiver (I could eat it raw, but why do that when I have a fire.)
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To: FatherofFive; NormsRevenge

Wall Street Journal ^ | JANUARY 15, 2010 | DAVID BIDERMAN
the average amount of time the ball is in play on the field during an NFL game is about 11 minutes. In other words, if you tally up everything that happens between the time the ball is snapped and the play is whistled dead by the officials, there’s barely enough time to prepare a hard-boiled egg

33 posted on 02/08/2010 8:49:26 PM PST by tlb
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