Skip to comments.The 'Oprah' Ratings Continue to Plummet (Hussein's fault?)
Posted on 07/28/2010 4:18:47 PM PDT by Libloather
'Oprah' Ratings Continue to Plummet
Talker hits series low for third time in five weeks
By Paige Albiniak -- Broadcasting & Cable
7/27/2010 2:13:33 PM
Oprah is having one tough summer.
In the week ending July 18, CBS Television Distribution's The Oprah Winfrey Show sunk to an all-time ratings low for the third time in five weeks, dropping 13% from the prior week to a 2.8 live plus same day household average, according to Nielsen Media Research. That almost moved Oprah out of syndie's top-ten, tying for overall ninth place with CTD's Inside Edition and reruns of the off-net hour CSI: New York. Compared to last year at this time, Oprah is down 20%.
That said, Oprah, which was in repeats all week except for Monday, remained the top talker for the 585th week in a row, according to CTD.
Meanwhile, the fortunes of access magazines rose while those of actor Mel Gibson fell, as recordings of him hurling profanities and threats at his ex-girlfriend spread across the Internet.
CTD's Entertainment Tonight led the magazine race, gaining 3% to a 3.7. In second place, CTD's Inside Edition added 4% to a 2.8. NBCU's Access Hollywood and Warner Bros.' TMZ were unchanged at a 1.9 and 1.8, respectively. CTDs' The Insider jumped 7% to a 1.6, tying Warner Bros.' Extra, which was flat.
Also in access, four of the five game shows were flat, with CTD's Wheel of Fortune and Jeopardy!, Debmar-Mercury's Family Feud and Twentieth's Are You Smarter Than a Fifth Grader? all staying put at 5.8, 5.0, 1.5 and 1.2, respectively. Disney-ABC's Who Wants to be a Millionaire was the only game show to gain, moving up 5% to a 2.3.
(Excerpt) Read more at broadcastingcable.com ...
RUSH: It's a sad thing. Everybody in broadcast worries about this. Everybody -- well, I'm sorry, not everybody. People at CNN and MSNBC do not worry about it because they can't lose ratings. There is nowhere else to go. But most everybody in broadcasting worries about losing ratings. It's not as bad as it used to be. Success used to be you had to earn it. Now you don't. You just have to be a member of the ruling class.
But I tell you, Oprah, for the second time or third time in a month, her ratings have reached an all-time low. And I don't think it's any coincidence that her ratings are tumbling along with Obama's. As Obama goes, so go his supporters. Meanwhile, our ratings are not falling. We are growing by leaps and bounds. (interruption) No, no, no. I did not say to Oprah, "I hope you fail." I've not said that. I said it of Obama, "I hope he fails." I've said it since January 16th of 2009. But Oprah's got a good capitalist enterprise going out there. She's getting out of broadcast TV. She's going to cable now. She knew it was coming. She's a smart businesswoman. She's still got another season to go of this. She's not going to be hurt financially. She'll be supported out of tradition. She's Oprah. But still, as Obama goes, so go his supporters. It's not, I don't think, a coincidence.
I think her viewers might just be getting bored, but then, she’s always had that effect on me.
The idiotic left has never believed in under selling and then over delivering after the sale. Without a fawning media, Obama would have been forced to resign in disgrace by now.
Who knows for sure? Speaking for myself, I was watching the day she trotted out the Obama Family; saw “the handwriting on the wall” and Vowed at the time to never watch Oprah again. Thus far, I haven’t-—not even once!!!
A sign of starving the beast?
Her enthusiastic endorsement of the failed Zero administration has called into question her judgment about every other subject...even some of her most devoted fans are starting to figure that out...
A sign of starving the beast?
You actually WATCH that garbage? PLEASE say you heard it on da street!
I saw a clip of it on YouTube.
give it more of that ‘hopey and changey’, Oprah....... =.=
I have sometimes wondered if tv ratings go along with the blue state/red state dichotomy. I wonder if Oprah does much better in the large metropolitan areas and I have wondered if the advertisers value the viewers from the blue metropolitan areas more than viewers from smaller communities. Ophrah, the View and many other tv shows reflect the values of liberal metropolitan areas. Yet there are large areas of the country that are socially conservative but the tv programming does not seem to reflect this. What gives with this? Does one metropolitan viewer equal two rural viewers in value to the advertisers?
I once saw a tv documentary about the Beverly Hillbillies show. The actress who played grannie said that one year any show that had a tree was cut off. The network was concerned with “demographics”. Even though the Beverly Hillbillies was still getting high ratings, the show was dropped. I seems that what she was saying was that the network did not want any rural themed programming. I don’t know what this was all about. I know that not all comsumers are created equal, people who are of a younger age group are valued more by advertisers than older consumers, so it may be possible that advertisers value urban viewers more than rural viewers. This could explain why the values of many tv shows go against the traditional values of the country.
Things will change for her when Obama picks her for his running mate in 2012. What Republican can top that?
I was having enough trouble keeping my Cherrios down thinking of Hillary running again. ;-)
Like Rush, I respect Oprah as a smart businesswoman, but she really stepped in it when she became an Obamaton. My wife quit watching her (on the rare occasions she has nothing better to do that view daytime TV) after that.
Which means she isn't cured. I look forward to seeing the whole famn damily on the TV screen.
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