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CBS CEO Les Moonves Talks Candidly About the Future of Broadcast News, Katie Couricís Contract
TV Newser ^ | Oct. 6, 2010 | Alex Werpin

Posted on 10/06/2010 4:27:16 PM PDT by Beaten Valve

CBS CEO Les Moonves spoke at the University of Texas Monday, where he accepted an award and addressed students.

While there, he commented candidly on the future of broadcast journalism, and the nightly newscasts in particular.

Among other things, Moonves said that the format of the nightly evening newscasts needs to change–and it will happen sooner rather than later.

He said that he could see the evening newscasts structured more like ABC’s “Nightline,” with an in-depth look at one or two subjects, or like the Sunday morning shows, with a round-table of panelists.

Why change them? It is too expensive to support the newscasts as it stands now, and by the time 6:30 PM rolls around, potential viewers already know the days news.

“People are getting the news elsewhere,” he said. “When there were only three networks, you did have that public service component, where we were informing America. Now, there is nothing that Katie Couric is saying that everybody doesn’t know already.”

He also talked about Couric’s nearly $40 million contract:

“The Katie Couric deal will be the last big deal of that kind ever done. … Those days are over, because the news no longer generates the kind of revenue or success that’s worth doing [those contracts].”


TOPICS: News/Current Events
KEYWORDS: cbs; katiecouric; lesmoonves; news
I can find out just about everything that is going on in the news with just one or two clicks on my computer.
1 posted on 10/06/2010 4:27:16 PM PDT by Beaten Valve
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To: Beaten Valve

“Now, there is nothing that Katie Couric is saying that everybody doesn’t know already.”

Well we know she is a liar and slants the news. Good riddance.


2 posted on 10/06/2010 5:03:37 PM PDT by Parley Baer
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To: Beaten Valve

I think a man in her position that had the same ratings she has would have been fired long ago.


3 posted on 10/06/2010 5:10:37 PM PDT by antidemoncrat
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To: Parley Baer

Some of my greatest laughs is Rush playing word for word what these clowns repeat.

There is plenty of money for a real nightly news, Just report it for real.

Or

F/U Les, You have pretty much wrecked every thing you have touched.
You have done for CBS what zer0 is doing to the Country


4 posted on 10/06/2010 5:14:12 PM PDT by reefdiver ("Let His day's be few And another takes His office")
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To: Beaten Valve

Les Moonves went to my high school years ago. The thing is I’m pretty sure he went there before the junior high was built and as a result he had what we called split sessions.

I remember thinking how can a high school only have half days? They actually shared time with the junior high. And obviously very successful people had that schedule.

It was a beautiful high school. It’s art deco auditorium is a treasure.


5 posted on 10/06/2010 5:27:46 PM PDT by I still care (I miss my friends, bagels, and the NYC skyline - but not the taxes. I love the South.)
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To: Beaten Valve
“The Katie Couric deal will be the last big deal of that kind ever done. … Those days are over, because the news no longer generates the kind of revenue or success that’s worth doing [those contracts].”

… on broadcast TV. Radio generates such in a Rush!

6 posted on 10/06/2010 5:27:56 PM PDT by JohnBovenmyer (Tear down that BARACK-ade!)
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To: JohnBovenmyer

Another derivative will follow.
Count on it.


7 posted on 10/06/2010 6:00:15 PM PDT by Eric in the Ozarks (Impeachment !)
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To: Beaten Valve
“The Katie Couric deal will be the last big deal of that kind ever done. … Those days are over, because the news no longer generates the kind of revenue or success that’s worth doing [those contracts].”

They are just finding out? Most of us knew that when Couric was signed.

Just sad!

8 posted on 10/06/2010 6:05:01 PM PDT by BunnySlippers (I love BULL MARKETS . . .)
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