At first, I interpreted "rubbish" to mean its more common definition of "nonsense." Then I realized they were using it to mean "trash." It makes a lot of sense the way I first (mis)read it.
In Newcastle-under-Lyme Council, north Staffordshire, residents are asked to dump food waste in a silver slop bucket for food waste, which is then emptied into a larger, green outdoor bin every week.
I can see some major health issues here. Throughout history, epidemics have been initiated and maintained by poor sanitation conditions that allow pathogens and disease carrying pests to fluorish. It's nice to see that England has forgotten its disease-ridden past and is going back to the old ways (/sarc).
That's the way I read it too. I still read it that way. No other interpretation makes any sense.