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Diet Coke Wins Battle in Cola Wars
Wall Street Journal ^ | March 17, 2011 | Mike Esterl

Posted on 03/17/2011 8:45:24 AM PDT by ConservativeStatement

U.S. sales of Diet Coke overtook those of Pepsi-Cola for the first time in 2010, making the diet soda the No. 2 carbonated soft drink in the country behind Coca-Cola, industry data are expected to confirm Thursday.

Occupying the top two rankings would mark a historic win for Coca-Cola Co. (NYSE: KO - News) in its decades-old rivalry with PepsiCo Inc. (NYSE: PEP - News), which has seen its market share slip in recent years and is trying to retool its marketing.

(Excerpt) Read more at finance.yahoo.com ...


TOPICS: Business/Economy; Culture/Society
KEYWORDS: 2010review; cocacola; colawars; dietcoke; pepsi; softdrinks

1 posted on 03/17/2011 8:45:28 AM PDT by ConservativeStatement
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To: ConservativeStatement

I always get a kick out of some porker ordering a double-double, chili fries.....and a diet Coke.


2 posted on 03/17/2011 8:46:38 AM PDT by ErnBatavia (It's not the Obama Administration....it's the "Obama Regime".)
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To: ErnBatavia

3 posted on 03/17/2011 8:48:01 AM PDT by ErnBatavia (It's not the Obama Administration....it's the "Obama Regime".)
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To: ConservativeStatement

Just my personal tastes but I consider Diet Coke the nastiest tasting of most all diet sodas. To me it has a tinny taste. Coke Zero I like, but Diet Coke I have to put a shot of Regular Coke or vanilla flavoring in it to kill the taste.


4 posted on 03/17/2011 8:49:14 AM PDT by OB1kNOb (It's good to know by removing the effects of food and fuel inflation, my paycheck won't suffer.../s)
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To: ConservativeStatement

Diet coke with aspartame = poison....


5 posted on 03/17/2011 8:49:18 AM PDT by databoss
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To: ConservativeStatement

That stuff is brutally disgusting. Diet Dr Pepper or Coke Zero are at least reasonably alright. Yuck!


6 posted on 03/17/2011 8:50:25 AM PDT by Tolsti2
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To: ErnBatavia

Diet Coke is like carbon credits, it helps to offset the bad stuff, donchaknow? ;-)


7 posted on 03/17/2011 8:51:17 AM PDT by OB1kNOb (It's good to know by removing the effects of food and fuel inflation, my paycheck won't suffer.../s)
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To: ErnBatavia
I always get a kick out of some porker ordering a double-double, chili fries.....and a diet Coke.

I do...it just tastes better to me. Some don't necessarily drink it for the "diet". I prefer Diet Pepsi, but I go with whatever is on sale.
8 posted on 03/17/2011 8:53:17 AM PDT by mmichaels1970
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To: ConservativeStatement

Ugh. Diet soda. I’d walk around drinking watered-down, unsweetened tea before I drank diet soda. I’ve never found a non-sugar sweetener that didn’t have a horrid aftertaste. Granted, I haven’t tried truvia yet.


9 posted on 03/17/2011 8:57:24 AM PDT by arderkrag (Georgia is God's Country.----------In the same way Rush is balance, I am consensus.)
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To: mmichaels1970

I agree, Diet Coke tastes better.

Been drinking it for 25+ years and loving it.

Being from Georgia I have to ask. What is this “Pepsi?!” and why should I care?


10 posted on 03/17/2011 8:57:47 AM PDT by Conan the Librarian (The Best in Life is to crush my enemies, see them driven before me, and the Dewey Decimal System)
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To: Conan the Librarian

Coke Zero FTW!


11 posted on 03/17/2011 9:01:05 AM PDT by Wright Wing
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To: OB1kNOb

I couldn’t stand both of them: Pepsi and Coke. Coke was a sponsor of the Daily Show mock protest in DC and pepsi logo looks exactly like the idiotic obama hopeychangey logo.

I just head to the 99C store and get either a 3 liter pop or 6 cans for 99C.


12 posted on 03/17/2011 9:03:00 AM PDT by max americana
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To: ConservativeStatement
It could have something to do with Pepsi's logo

Just a thought.

13 posted on 03/17/2011 9:07:58 AM PDT by kcvl
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To: max americana

I’ll probably get flamed by WalMart haters for saying this, but I much prefer Sam’s Diet Cola over Diet Coke. To me it has just a hint of cinnamon-like flavor, and it’s $2.50 a 12 pack vs. $3.98 for DC.


14 posted on 03/17/2011 9:11:20 AM PDT by OB1kNOb (It's good to know by removing the effects of food and fuel inflation, my paycheck won't suffer.../s)
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To: ConservativeStatement

Pepsi Max!


15 posted on 03/17/2011 9:12:55 AM PDT by Salo
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To: OB1kNOb

Aldi’s has a great diet cola, cheap too.


16 posted on 03/17/2011 9:23:11 AM PDT by dangerdoc (see post #6)
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To: Salo

Pepsi Max lover here, too. Pepsi One is pretty good as well.


17 posted on 03/17/2011 9:27:09 AM PDT by reagan_fanatic (A communist is just a liberal in a hurry)
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To: Salo

Definitely Pepsi Max. I rarely go near Diet Coke anymore. Max is the best thing since Jolt Cola but without the sugar.


18 posted on 03/17/2011 9:29:46 AM PDT by RJS1950 (The democrats are the "enemies foreign and domestic" cited in the federal oath)
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To: ConservativeStatement
Diet Coke a winner?

Even better than this?

19 posted on 03/17/2011 9:34:14 AM PDT by N. Theknow (A gun in the hand, beats a cop on the phone.)
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To: ConservativeStatement

COKE ZERO is way better than Diet Coke!


20 posted on 03/17/2011 9:36:24 AM PDT by LeonardFMason
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To: ConservativeStatement

Diet Coke has been my drug of choice for the last 20 years but there are periods of time I just have to switch to something else just to kick start my taste buds again. Diet A&W Root Beer is currently my choice.


21 posted on 03/17/2011 9:44:20 AM PDT by Cyman
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To: ConservativeStatement

Always drank Diet Coke w/Lime, can be hard to find in stores, until Coke Zero came out. Now Coke Zero is my soft drink of choice.

Have always disliked Pepsi of any flavor. Syrupy, sugar water, tin can flavor to me.


22 posted on 03/17/2011 9:55:55 AM PDT by CharlesMartelsGhost
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To: ErnBatavia

My hubby does that but it is because the regular coke is too sweet for him plus the regular sugar sweetened drinks give him heartburn. If he would QUIT DIPPING!!! he wouldn’t have it. he stopped before and could have any sugar he liked. But did he stay quit? noooooooo LOL


23 posted on 03/17/2011 10:03:54 AM PDT by gopheraj
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To: kcvl

http://www.slashfood.com/2011/03/16/new-pepsi-bottle-is-100-percent-plant-based/

I think it has to do with the fact that Pepsi apparently makes their soda bottles out of garbage.


24 posted on 03/17/2011 10:06:44 AM PDT by sportutegrl (Nah, it's not gonna affect the taste. Ya think!)
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To: ConservativeStatement

I switched from Diet Pepsi to Diet Coke because of Pepsi’s unacceptably inconsistent quality control. Whole batches were undrinkable. I prefer Diet Pepsi’s taste to Diet Coke, but Pepsi’s quality control killed the product for me. It sounds like lots of people feel the same way.


25 posted on 03/17/2011 10:10:43 AM PDT by Thud
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To: ConservativeStatement
This little Italian girl still prefers Pepsi.

http://www.youtube.com/watch?v=G_fmGyK1Gns&NR=1&feature=fvwp

26 posted on 03/17/2011 10:12:46 AM PDT by Broker (Mabuhay!)
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To: databoss
'Diet coke with aspartame = poison....'

Isn't that a hoax?
27 posted on 03/17/2011 10:18:13 AM PDT by jaydubya2
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To: N. Theknow

Tab was great until they replaced the saccharine with aspartame. It lost its unique flavor and rat cancer appeal.


28 posted on 03/17/2011 10:28:21 AM PDT by newzjunkey (Obama, recreating-in-chief until Fri, Jan. 20, 2017.)
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To: sportutegrl

Besides the fact that it tastes horrible.


29 posted on 03/17/2011 10:29:46 AM PDT by kcvl
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To: kcvl
The current Pepsi logo is hideous, looking like an undershirt peaking out from a pair of blue jeans on a fat person bent over.
30 posted on 03/17/2011 10:32:02 AM PDT by newzjunkey (Obama, recreating-in-chief until Fri, Jan. 20, 2017.)
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To: ErnBatavia
chili fries.....and a diet Coke.

got to cut the calories somewhere!

31 posted on 03/17/2011 10:35:31 AM PDT by latina4dubya ( self-proclaimed tequila snob)
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To: newzjunkey

LOL! I have never noticed that until you mentioned it!


32 posted on 03/17/2011 10:49:52 AM PDT by kcvl
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To: N. Theknow

TAB is gross .. and SO 1960’s ,,, The name TAB is an anacronym ,, it stands for “totally artificial beverage” ...

Diet Coke is OK , Coke Zero is far better ,, I’d rate diet Pepsi ahead of diet Coke ... Pepsi MAX is the best of the bunch .. If you run across a store brand and it’s produced by COTT beverage ,, buy it ,, it is at least as good as the national brands.


33 posted on 03/17/2011 11:09:13 AM PDT by Neidermeyer
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To: Thud

I switched from Diet Pepsi to Diet Coke because of Pepsi’s unacceptably inconsistent quality control.
****************************************************
I haven’t had a taste issue but I have noticed that the carbonation bubbles in Coke are consistent and tiny whereas the bubbles in Pepsi are usually much larger?? Why?


34 posted on 03/17/2011 11:12:19 AM PDT by Neidermeyer
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To: jaydubya2

Not at all...know a lady diagnosed with ms drank 2-3. Diet cokes a day...went off cokes was cured on 6 weeks...also might be elevating stroke risks in people especially the young


35 posted on 03/17/2011 12:16:34 PM PDT by databoss
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To: dangerdoc

I’m drinking an Aldi’s Diet GT Cola as I type this. At $1.99 for a 12 pack, or $0.59 for 2 liters, it does the job. I still prefer Coke Zero when I can get it on sale, though. The Aldi’s stuff doesn’t have any bite.


36 posted on 03/17/2011 12:56:17 PM PDT by Eepsy
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To: Neidermeyer

Diet coke has more CO2 in it. I don’t mind the taste of diet Pepsi from a fountain but from the can, it is too flat for my taste.


37 posted on 03/17/2011 1:10:08 PM PDT by dangerdoc (see post #6)
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To: ErnBatavia

Heh, when I go into “Five Guys”, I get a ‘little’ burger, regular fries and a LARGE Diet Coke. Sadly, the Coke is the kind sweetened with Aspartame. I much prefer the Coke sweetened with Splenda, but it’s nowhere to be found in fast food restaurants.


38 posted on 03/17/2011 1:48:47 PM PDT by SuziQ
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To: kcvl; newzjunkey
LOL! I have never noticed that until you mentioned it!

Neither did I, so I went back up the thread. It kinda looks like the guy with the crack problem in the cartoon at the beginning of the thread. ;o)

39 posted on 03/17/2011 1:53:07 PM PDT by SuziQ
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To: databoss

May not be the aspartame, but some other substance in the drink.


40 posted on 03/17/2011 1:55:09 PM PDT by SuziQ
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To: Cyman

I prefer Coke Zero and Diet A&W Root Beer, too.


41 posted on 03/17/2011 2:02:02 PM PDT by ConservativeStatement (Obama "acted stupidly.")
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To: SuziQ

Aspartame is the culprit....Monsanto nightmare drug


42 posted on 03/17/2011 2:23:50 PM PDT by databoss
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