think of all the trees that were saved...
Posted on 09/13/2011 8:07:33 AM PDT by abb
Newsstand sales are down 50%..but I suspect that total pages, especially ad pages are down lots more. I can remember when an issue of Forbes or Fortune, in the 90's..was about as many pages as t he manhattan phone book.
Lots of women's mags are sold at the supermarket checkout line...the impulse buy..and with food prices going through the roof..no wonder they're not flying off the racks.
There's a huge disconnect between the single issue newsstand price, and the cost of a paid subscription..some subscription rates are obvious money losers..90% off the regular rate, AND a promo prize...it makes no sense whatsoever...
Next time you're at a newsstand, say at an airport, and have some time to kill...if it's quiet, talk to the attendant, ask him how many copies get sent back each month. I've done this..and many times hardly any get sold..This is very expensive for the publishers..
In my three-parish (county) area, the weeklies are managing to hang on because of the legal ads that are paid for with tax dollars. Consequently, if there is news that might upset too many local politicians, it doesn’t get reported unless I do it at Lincoln Parish News Online.
http://www.latimes.com/news/opinion/la-oe-muller-weeklies-20110913,0,3782815.story
Where newspapers thrive
At a time when doomsayers are predicting the death of traditional journalism, thousands of small-town weeklies are doing just fine, thank you.
And the reason why the small-town weeklies are doing just fine is that they practice traditional journalism. They report facts, leave their editorializing to that section of the paper, and dig up news rather than rehash some AP garbage.
The sage advice that Sam Goldwyn had for the movie business applies in spades to journalism: "If you want to send a message, call Western Union."
think of all the trees that were saved...
“Any Freeper feedback on why these numbers are so drastically lower?”
I do not pay much attention to the automotive rags anymore because it seems like all of the reviews are really just big suck-ups to their advertisers. They seem to skip over the warts and flaws all together.
I used to subscribe to some of the rags like Classic Trucks,
Hotrod, Car Craft, and Truckin’. In the olden days they had some pretty good tech articles on chopping tops and clipping frames and real custom work. Now it seems the tech articles are something like “Part 1 of 5 on installing your new bug shield.”
I don’t know if I outgrew them or if we just passed each other going opposite ways.
The only mags I get now is the NRA and TSRA and would probably opt out if it was available.
Let’s see,
I subscribe to World Magazine, it is a good biweekly that doesnt insult my intelligence or my faith.
I also subscribe to First Things, and Chronicles, and occasionally to the New Oxford Review.
I get an NRA magazine, Downeast, and Yankee as well as the AAA mag that comes with my subscription
Country Living and Small Stock Journal and Backwoods Home are both in the mailbox.
I send subscriptions to the Smithsonian to an elderly relative.
My son gets Field and Stream, we canceled Outdoor Life and Peterson’s Hunting.
We also get Farm and Ranch.
And a billion catalogs.
The only mag that we know of is conservative is Popular Science and Popular Mechanics. We met the founder and some of his staff who hilariously tried to “debate” 9/11 truthers on a forum. Our company subscribes to it.
And believe it or not, there are conservatives working at the Hollywood Reporter. We “know” them as well here in Hollywood.
I don't see how magazines holding onto 50% of their sales is good news. I would have prefered that number be closer to 10% and heading toward zero.
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