Skip to comments.Advertisers Pull Ads From Unrepentant Rush Limbaugh
Posted on 03/03/2012 11:34:22 AM PST by DestroyLiberalism
By the time the clock was about to hit midnight on FRIDAY, MARCH 2nd, a half-dozen advertisers had used TWITTER to notify their clientele that they had pulled their advertising from RUSH LIMBAUGH's syndicated program.
CALIFORNIA mattress store chain SLEEP TRAIN was the first to announce via TWITTER that it has pulled its ads from LIMBAUGH's syndicated PREMIERE NETWORKS show after the host referred to a college student testifying about contraceptive availability as a "slut," then demanded that women on the pill provide sex videos since the government mandates insurance pays for the pill -- comments LIMBAUGH asserted were made as a form of absurd humor.
The chain, which operates in the SACRAMENTO, SAN FRANCISCO, SAN DIEGO, CENTRAL VALLEY and INLAND EMPIRE markets, tweeted, "We don't condone negative comments directed toward any group. In response, we are currently pulling our ads from RUSH with RUSH LIMBAUGH (sic)."
National advertiser SELECT COMFORT, which advertises its SLEEP NUMBER mattresses on the show, also pulled its ads from the show, tweeting, "Recent comments by RUSH LIMBAUGH do not align w/our values, so we made decision to immediately suspend all advertising on that program." Neither company's tweets indicate for how long the suspension of ads will last.
Later in the day, QUICKEN LOANS sent out the following Tweet: Due to continued inflammatory comments -- along w/valuable feedback from clients & team members -- QL has suspended ads on RUSH LIMBAUGH program."
Apparently, LIMBAUGH only fueled the controversy over his comments about activist law student SANDRA FLUKE and her attempts to testify before Congress in favor of government-funded contraception, saying on FRIDAY, "when the left wants to pretend they have no sense of humor, they are excellent at it. Yesterday in the riff about it, 'Okay, okay, fine. If we're gonna pay for this, at least let us have something for it. How about some sex videos?' If anybody doesn't realize that we are illustrating absurdity here by being absurd and that that is the trademark of this program ... But oh, no! 'Oh, of everything else you've said, that's the lowest of the low. Demanding sex video? Who do you think you are?' Lighten up. I remember using that phrase all the way back in 1989: Lighten up."
He later added, "now, at the end of this week, I am the person that the women of AMERICA are to fear the most. What can I do to the women of AMERICA? Do I have the power to raise their taxes? I do not. Do I have the power to regulate their behavior? I do not. Do I have the power to make health care decisions for them? I do not. Do I have the power to withhold birth control pills from them? I do not. Do I have the power to audit their tax returns? I do not. Do I have the power to take their little four-year-old kindergarten student's lunch and throw it away and make 'em eat something else? I do not. Do I have the power to look into their personal life and leak the information to the media? I do not. Is there one bit of freedom that I can deny them? Can I raise their taxes? They want to blame me as being the person they should fear, when in fact the people doing all these things I just said I have no power to do, the DEMOCRAT PARTY (sic) is doing."
Once The Dominoes Start Falling....
LIMBAUGH'S rant certainly didn't quell the furor, as LEGALZOOM then tweeted that it "has suspended all advertising on the RUSH LIMBAUGH show."
Next to be heard was CITRIX, which went on FACEBOOK to announce, "We have listened to our customers & have decided to cease our advertising on The RUSH LIMBAUGH Show immediately."
But that may not be all, as PRO FLOWERS tweeted to its followers: "Rest assured, your feedback is heard. We heard about the comments and we will reevaluate our marketing plan."
What's more, CARBONITE CEO DAVID FRIEND posted this open letter to his customers:
Over the past two days we have received a tremendous amount of feedback on RUSH LIMBAUGHs recent comments. I too am offended and very concerned about his comments. LIMBAUGHs remarks have us rethinking our future use of Talk radio.
We use more than 40 Talk show hosts to help get the CARBONITE message out to the public. The nature of Talk radio is that from time to time, listeners are offended by a host and ask that we pull our advertising. This goes for conservatives like LIMBAUGH and progressives like STEPHANIE MILLER and ED SHULTZ. We even get customers who demand that we pull the plug on NPR. As an advertiser, we do not have control over a shows editorial content or what they say on air. CARBONITE does not endorse the opinions of the shows or their hosts.
However, the outcry over LIMBAUGH is the worst weve ever seen. I have scheduled a face-to-face meeting next week with LIMBAUGH during which I will impress upon him that his comments were offensive to many of our customers and employees alike.
Please know your voice has been heard and that we are taking this matter very seriously.
SELECT COMFORT QUICKEN LOANS CITRIX CARBONITE PRO FLOWERS LEGAL ZOOM SLEEP TRAIN (California Mattress Store)
Well, I think we ought to counter and NEVER buy any product from any company that pulls advertizing that infringes on Rush or any other talk show hosts freedom of speech.
This is a concerted effort to SILENCE speech and I for one will not participate in it.
The same leftwing organizations that were proudly holding Slut Walks and Sluts for Choice ralles a year or two ago are now outraged and offended that someone called them sluts.
We should remind the advertisers of this fact
Letterman lost dozens of advertisers, didnt do anything to his show..Rush will be just fine. He doesn’t need these advertisers, let them bow down to the left wing freaks. Rush will gain another million viewers out of this
Stupid whores... who can’t afford condoms...
What’s the big problem?
I’m thirsty. I think I’ll order some ice tea.
“Recent comments by RUSH LIMBAUGH do not align w/our values,’
Why is a company with your values advertising on Rush in the first place?
Don’t go all wobbly.
Rush’s audience will skyrocket with all this publicity.
The free market will replace any advertisers overnight. Rush is the single largest radio audience out there.
Pick the target, freeze it, personalize it, and polarize it.
"One acts decisively only in the conviction that all the angels are on one side and all the devils on the other."
Huh? A take out of Limbaugh that has some chance, Beck relegated to the boondocks, Brietbart dead, and Romney seeing a rebirth. The economy is giving signs of a rebound (likely manipulated). The Republicans are losing ground in the congressional races. A perfect storm or large scale manipulation?
And watch Rush's show be completely unaffected by any of this.
Do we have the actual tweets? I don’t know your source. My Select Comfort bed, which I bought after hearing about it on Rush’s show, is beginning to fail. Was looking to replace it soon. Their bowing to pressure from the liberal left would be enough to cause me to save my money.
Beck relegated to the boondocks?
He’s got his own network now.
I’ll be glad to see Carbonite go. I detest the commercials because he reads them off as part of the normal show, and I feel like I’ve been “gotcha’ed” every time I realize it’s an ad. That’s when I go off to a music channel for the rest of my drive.
Mattress makers can’t afford to offend women who spend most of their time on their backs.
I can see the new Select Comfort Georgetown Mattress debuting soon.
These advertisers are nuts. With Rush’s audience? I’m sure he’ll have no problem lining up new advertisers who don’t cave to pc-ism. Another good thing is that maybe I can listen to some new ads during the show. I can find him on the dial by just listening to the ads. But please, NO Pos-t-vac!
Do these advertisers know that Sandra Fluke is a fraud? A scam artist? That she is NOT a 23 year old student but a 30 year old activist lawyer?
I was thinking of using carbonite. Not any more.
This Fluke broad IS a slut. The libs can’t handle the truth.
Seems to me that Rush isn’t going anyplace, and that’s because his audience isn’t going anyplace.
Therefore, other advertisers are going to find ad space on the most listened to radio program in America.
LOL! Good one...
I just called Carbonite, 877-665-4466, (couldn’t find an email address) and told the young lady that I wouldn’t do business with the firm.
Their CEO could have just kept his mouth shut, but instead, showed he was a hypocrite of epic proportions, not condemning anyone for the attacks on Sarah Palin, Meg Whitman, etc.
I love it when my enemies paint a target on themselves.
If you lose your advertisers, you lose your show. It’s what happened to Glenn Beck. I am contacting all companies that I like that if they pull their advertising, then I pull my support for their products.
I was literally just calling up Rush advertisers. The ones that have pulled ads are making a huge mistake. We have a select comfort bed, Easy Water softner and buy only Pro Flowers because of Rush. I just got off the phone with Easy Water and they said they are a conservative company who has no plans to pull ads from Rush..so I would encourage people to call and support them. In a couple of days the Fluke people will go back to their parent’s basement or their OWS tent and we need to make these companies understand that we will not spend our money with them. I am now off to buy some Tea.
yes, keep listing the names of the former advertisers so most of america knows who to avoid.
The left’s assault on Rush Limbaugh is utterly predictable but will fail, as they always do. His audience is huge and I suspect that the majority of these sponsors - who can’t afford to deliberately ignore ‘offended’ customers - will quietly return to Rush’s stable of advertisers when the media heat dies down. Meanwhile, Rush’s ratings will soar and the left’s heads will continue to explode.
This is an e-mail message I sent to Select Comfort’s Media Relations department a little bit ago:
I first learned about Sleep Number beds and mattresses through your advertisements on Rush Limbaugh’s radio program. My wife and I were planning to purchase our first Sleep Number bed and mattress sometime this year. But after learning of your recent and hasty decision to pull your sponsorship of Limbaugh’s program in the wake of the Sandra Fluke controversy, we will no longer be purchasing a bed and mattress from Sleep Number. While you are free to make any business decisions you choose, we oppose your decision to cower to left-wing pressure and “political correctness” by throwing Mr. Limbaugh under the bus. After all, he is the reason my wife and I and millions of other Americans ever learned of your company and products in the first place.
Im thirsty. I think Ill order some ice tea.
It’s fine. For every advertiser that pulls out, there will be one waiting in the wings.
I have done thousands of dollars in business with ProFlowers and their affiliated sites over the years - I use them for gifts as well as sending thank you arrangements to my clients. I just emailed them to advise that my business will cease should they decide to bow to the coordinated efforts of the minority. I realize that I am just a drop in the bathtub in terms of their business, but I will be damned if they see another cent if they pull their ads.
Beck lost his show because Fox News is more wobbly by the day.
Beck STILL has a huge radio show, and his own growing online network with true independent programming. I listen to his radio show most mornings.
Rush owns his time slot. Nobody comes close. He’s going nowhere.
In fact he’ll gain audience from all this publicity.
I too am offended !!!!1111!11!!!1!1!!1 By Mr Rush Limbo!!!11!!!!1!!1!1!
Let's roll...we can never rest, and we must be as persistent as the enemy.
Just sent an email to carbonite saying that I will cancel my subscription if they cancel advertising on Rush’s show.
What’s with the shifty punctuation?
Whoever wrote this ARTICLE has a real PROBLEM using too much UPPER CASE. I find it VERY ANNOYING.
That being said, I’m sure Rush isn’t too worried about this brouhaha.
Carbonate offers a free trial offer. I am going to order the trial (have been putting off doing it anyway since I need the backup) and I’ll say that I will continue with an ongoing account only if and when I see that they are still a sponsor for Rush.
I hope some of you will join me on this.
Bill Mahr said worse than that about Palin. Rush doesn’t need those sponsors or the radio gig for that matter. I just woulnt pay them any mind. In fact, I think this is a perfect opportunity for Rush to address sherriff Arpaio’s findings.
Easy now. Rush has over 600 affilate stations, meaning he is an ad salesman’s wet dream. The stupid liberals just bought even more ad time from Rush..
HA! I think the exact same thing.
I know Rush sort of mastered the art of including the commercials in various parts of his monologue, but I find it really irritating. I realize it is one of the things that makes him successful and keeps him on the air, but I can't help feeling tricked every time he, Hannity, etc, pull these increasingly seamless transitions from talk about economic/political issues into advertising for Carbonite, Goldline, etc.
I just cancelled my Citrix (GoToMeeting) account and sent them this message:
Just dropped your service. If you decide you want to rethink your Rush Limbaugh decision please let me know and we will consider using your product again. I don’t think it is appropriate for you to bring politics into your business relationships. Especially when it is in support of a woman that completely misrepresented herself and her issues.
His upcoming Monday show will be historic. That is, if he doesn’t take the day off.. I don’t see how anyone can stand in defense of a 30 year old POLITICAL HACK lawyer who misrepresents herself and LIES about using contraceptives while being LESBIAN. WTF?
Let them pull their ads. They took that profit to support Obama and other Liberal causes anyway. Legal Zoom is owned by Shapiro, the famed OJ Lawyer who helped a brutal murderer walk off Scott free.
Rush will pick up ten more better sponsors, for every one of these rats that abandon a perfectly good ship.
Stand your ground Rush! (I have a hunch that is exactly what he intends to do.)
Well, it is interesting that all of the GBTV shows we watch seem to have new advertisers every week, as well as the original underwriters.
Compare the reach he has now with what he had with Fox. What I’m saying is that the progressives in government, business and the MSM are engaged in a full court press that is seeing results. Media Matters is stronger today than in the past. It is just dandy to call Israel a terrorist entity but Callanetics activist a slut when she talks like one merits the death penalty.
We had one of those monstrosities, lasted two years then started to leak. Was a big disappointment even when it worked.
You’ve been misinformed. Glenn Beck didn’t lose his advertisers. He left cable stations to start his own TV station, GBTV. BTW if you’re not already subscribed to it you should. It’s great and very informative and growing by leaps and bounds.
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