Eric Fehrnstron just repeated what his boss said in their strategy or staff meeting, laughing their heads off, they just got a little carried away. I still believe, NEWT!!!!
A communications director is not going to go to the press and introduce a whole new concept (that he invented)...he is going to simply repeat what the boss told him!
Mitt might purchase the nomination (which is exactly what he and his LDS supporters have done)...but he will NEVER win the election.