Skip to comments.CNN Sinks To 21-Year Primetime Ratings Low.
Posted on 06/26/2012 12:57:14 PM PDT by sunmars
Coming off its least-watched month in primetime in 20 years in May, CNN has taken another big ratings blow: The cable news network has its lowest-rated quarter in primetime since 1991. For this years second quarter, CNN hit a low among total viewers and the key adults 25-54 demographic, with all primetime programs posting steep declines. The network averaged 446,000 total viewers and 129,000 in the 25-54 demo in primetime. Compared to last years second quarter, thats down 35% and 41%, respectively. Rival Fox New Channel, meanwhile, with 1.79 million primetime total viewers on average, was down 1% from its 2011 second-quarter numbers. FNC lost 14% in the 25-54, bringing in 355,000 viewers. MSNBC was down 13% in total primetime viewers, with 689,000 on average, and down 17% in the 25-54 with 217,000.
Individually, CNN shows hemorrhaged viewers heavily compared with last year. Wolf Blitzers The Situation Room, which airs from 4-6 PM ET, was down 42% in 25-54 and 26% in total viewers. His show is expanding to three hours beginning Friday, taking over CNNs recently cancelled John King U.S.A. At 7 PM, Erin Burnett OutFront, which debuted in October replacing a then-moving John King U.S.A., was down 45% in 25-54 from last years second quarter and down 33% in total viewers. Piers Morgan Tonight, which replaced Larry King Live in January 2011, was down 33% in the 25-54 and 29% in total viewers. Pulling double duty, Anderson Cooper took a double hit: Anderson Cooper 360 at 8 PM was down 23% in the 25-54 and 19% in total viewers, and its 10 PM airing was down 48% in the demo and 44% in viewers. The top-rated cable news shows were all FNC shows, with The OReilly Factor and Hannity sitting at No. 1 and No. 2.
(Excerpt) Read more at deadline.com ...
If it weren’t for airports having them on (and few bother to watch), just who in their right mind would want to be exposed to their caustic, inaccurate reporting? What a waste of frequency.
We don’t even know the channel number of CNN on our new Dish box. And MSNBC, NBC, ABC, and CBS as well. If we didn’t love sports, we wouldn’t subscribe at all.
What is this “CNN?”
Yep no doubt about it CNN needs MORE Candy Crowley.
I really enjoyed Trump’s latest interview on “birthing” with Wolf Blitzer when Trump told him how few people were watching this because it was on CNN.
The hilarious thing is that they actually believe they are suffering because they play it right down the middle with no bias.
If they hire some conservatives, and some newsreaders with British accents, they would shoot to the top in 6 months.
“The network averaged 446,000 total viewers and 129,000 in the 25-54 demo in primetime. Compared to last years second quarter, thats down 35% and 41%, respectively. Rival Fox New Channel, meanwhile, with 1.79 million primetime total viewers on average,”
One QUARTER of FOX.
Somewhere in there is a lesson for the producers...
I guess they are all on a “righteous mission” and therefore justified in proudly supporting their agenda of communism.
Well, I’m dashed.
you’re joking, right?
“Wolf Blitzers The Situation Room, which airs from 4-6 PM ET, was down 42% in 25-54 and 26% in total viewers. His show is expanding to three hours beginning Friday, taking over CNNs recently cancelled John King U.S.A.”
That should help /sarc
They cannot get the right look for Erin. One minute she looks “too earthy” and the next she too made up.
Half of cnn’s viewers are at the Atlanta airport.
Very strange business behavior. CNN must really believe in Obamanomics. Maybe they're hoping for an Obama bailout?
Shall I say it ...?
"How's that Hope & Change working for you CNN?"
Either way she's hot.
She has a big throat.
I’m curious, have the hits for FR gone up in that same time? Seriously, I get more news here than I do on CNN and I wonder if there’s a lot more people doing the same thing.
I am so glad she left CNBC. She was an insufferable, arrogant leftist princess.
They need that flaming homosexual on more time slots, that’s what the viewers want!
One thing about adherents to liberal orthodoxy - it is not possible for them to entertain the thought that they might be wrong.
This is why Keynesian economic theory just won’t die despite continual failure.
OK, in what economic system does this make any sense?
P-H-B #1: We're down 26% overall, and 42% in the prime demographic! What do we do? Ideas, number 2?
P-H-B #2: Well, the reason they've quit watching this show is that there's not enough of it !
P-H-B #1: You mean it's not long enough?
P-H-B #2: That's right, Chief.
P-H-B #1: Ok, we'll expand it to THREE hours.
P-H-B #2: Brilliant, Chief.
An increasing number of people just don’t appreciate the built-in bias. Money talks, BS walks.
Quick! Print up some gay pride tees for all the CNN people to wear on camera. That solved all of Gay C Penney’s sales issues!
The arithmetic police will get you for that one. Oh, look - here they are now:
446000/1790000=0.2492 = 24.92%
They are always on every airport and cruise ship lounge I’ve been on, including Carl’s Jr burgers. And they still can’t make up the numbers? LOL
They don’t do enough stories about how great the Obamas are.
CNN is still on the air...? Who knew? There must be televisions out there stuck on CNN’s channel. Turn them off, and let’s bury this maggot infestation.
Unfortunately, Fox is going down the same road with hiring lots of extra lefty mouth-pieces. Aside from catching a few minutes of Fox & Friends during breakfast, I hardly watch them at all.
Last time we flew, we had a stop in Phoenix. One terminal had soccer and Fox news. Most had the communist news network.
Shows that people won't watch propaganda even if it's free.
i hope they keep their bias , let them shut the doors
At least, with Larry King, I could bear it if the guest was good.
But with Morgan hosting, I wouldn't watch even if they had Cam Newton as a guest!
CNN = ANN (Airport Nuisance Network)
That's still on the air?
I believe most people would like to watch a news program that is unbiased and presents the news and not their view of it.
When half the country doesn’t watch because they see bias, then the potential audience is cut in half. It’s as simple as that. MSNBC is even worse if that’s possible. Fire some of their radical Democrats and their ratings may come back.
The dreaded decimal point police!
Actually, I just copied it out of CCCalc, a very handy program.
The programmers must have left out the mind reading feature!
Looks as though Anderson Cooper couldn't....um....suck in enough viewers.
Dying or flying is the old mantra. Doctors offices seem locked into that infernal channel.
Well, the County Courthouse jury room has CNN on. My wife complained about it the last time she was called up.
I just had Municipal Court jury duty. They had Fox News on there.
Just think if the Saturday night Live skit with.. We need more Cowbell!!
I just love it when you talk dirty.
Thanks for the data. Glad to see the Liberal Agenda Media losing audience and $ $.
Ha - new meanings for:
Anderson Cooper 360
Wolf Blitzer unplugged
Larry King Live
Erin Burnett OutFront
Yeah, the only time i ever see cnn is at the airport. And I am almost never there. Been years since I’ve had to be in an airport.
And it would be lower but for the TV’s in airports above a captive audience waiting at the gate for their flight out of town. How many people actually tune in to CNN? Not a great deal.