Skip to comments.Ford's Trade-In: Truck to Use Aluminum in Place of Steel
Posted on 07/27/2012 2:33:00 PM PDT by Responsibility2ndEdited on 07/27/2012 2:39:50 PM PDT by Admin Moderator. [history]
ALLEN PARK, Mich.—In this suburb just west of Detroit, Ford Motor Co. is working on one of the biggest gambles in its 108-year history: a pickup truck with a largely aluminum body.
The radical redesign will help meet tougher federal fuel-economy targets now starting to have wide-ranging effects on Detroit's auto makers. But Ford will have to overcome a host of manufacturing obstacles, plus convince die-hard pickup buyers that aluminum is as tough as steel.
(Excerpt) Read more at online.wsj.com ...
And just why are they taking this chance? The answer is given in the excerpt.
If you can't actually make it Ford Tough, make it look Ford Tough...
We put some extra pounds in the trunk in winter time.
Well, as long a the fender wells say “Body By Budweiser” on the inside’ it’ll sell......
Similar to what Germany employed to circumvent the tonnage restrictions imposed especially upon them by the 1926 bilateral arms ‘agreement”.
This brought you the so-called ‘Pocket Battleship” the Bismarck, among others.
They sacrificed armour for speed. But guns are faster than ships and it took a pounding and sank.
UPS has been using Aluminum for years, and is now looking at plastic.
Do they even think they make an aluminum that is as tough as steel?
If those things crash and catch on fire, I bet they will burn hotter than the surface of the sun.
plus convince die-hard pickup buyers that aluminum is as tough as steel.
It’s not... steel and aluminum don’t mix. Salt eats it worse than steel.
But the truck will be lighter... It might cost them the “longest lasting pick up in America” title.
Guess if I want a new ford I better buy it before the switch.
Bismarck wasn’t a “pocket battleship. Just the opposite, it was a full-sized battleship with increased armor protection. Germany had disgarded the restrictions by the time Bismarck was launched. German warship theory was heavier armor and smaller, more accurate guns. Had they been able to produce sufficient numbers of ships, this might have worked. Bismarck wasn’t sunk by the British which reall pissed them off to this day. She was pounded into a useless hulk, but still floated until her own crew scuttled her. The Brits got their revenge for Bismarck sinking the Hood by leaving over 1,000 German survivors to drown. Fair play and all that, eh, chaps? Naturally, they have a different version.
You're just looking at the negative side. Look on the positive side - Alcoa closed at $8.45/shr today. Buy, buy, buy!!
The Ford F150, if they do it correctly, could be a hit. The reason is the CAFE standard, but FORD will make a truck that AMERICANS will buy.
On the plus side, no worries about rust in the wheel well or fenders. Sound-wise, Aluminum should aborb and “deaden” any road noise. From a crash-worthines perspective, Aluminum should have minimal rebound, thus absorb the damage better than steel.
On the down side - depending upon how Ford impliments this, the body could be too week for regular heavy use, and painting Aluminum is going to be an issue.
How long before GM and Chrysler get a waver and/or loophole in millage requirements to be able to build a steel bodied truck?
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