Skip to comments.Apple Promotes IPhone 5 with an Unshaven, T-Shirt Clad Exec (no class)
Posted on 09/13/2012 12:55:13 AM PDT by Loud Mime
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With the grace of an accented vacuum cleaner salesman, Apple's promotional video star delivered a point by point sales pitch on the new IPhone 5. But why did they use a person whose appearance contrasted so heavily with a new product? Isn't he paid well enough to dress well enough?
The video is of high professional quality. Beautiful, rotating video images of the new product were interspaced with cuts of a human who hadn't shaved in four days, but sported a newly buffed cranium. His dress was a simple, gray t-shirt. It appeared to have been recently pressed, and, thank God, it had sleeves! But, what is Apple telling us with this strange, disrespectful presentation?
It may be as simple as this: We make shotloads of money, but still have no class.
T-shirt clad, please correct
Why isn’t the title in the preview pane?
But it's actually not as good as the Galaxy S III in my opinion - especially once you mod the software.
Pssst - Apple’s now-deceased prior CEO presented all the prior iPhones unshaven and in a turtleneck longsleeve T.
I would also point out that in the tech world, it seems that the more interesting/popular/innovative a product is, the more casually dressed the company’s dress code permits. It’s almost as if not having to be strangled by a suit and tie means that they can be more creative...
Research in Motion (maker of Blackberry) has been all button-down, suit and tie, business-formal since almost its inception. Where are they now, again?
Tonight I was the MC at an event. I dressed up for the occasion. It was a sign of respect for my audience and the organization that I represented.
From all the excuses I have read, I’m not mainstream.
I suppose you also complained bitterly when JFK didn’t wear a hat and completely torpedoed that piece of clothing as ‘standard business attire’ too.
You are correct ;-)
But, but, but, but Loud Mime says that their suited executives show respect for themselves, their organization and their customers through their dress! How can this be?????? It is UNPOSSIBLE!!!!! :rolleyes:
It’s about the engineering, the product, not what sheaths of plant / animal fibre that the CEO wore.
Stop being so obnoxiously superficial. Deeds over appearance, please.
Why does it matter? If the product performs, he can present it in a bunny suit with a pancake on his head.
Got root? /G Yeah, you can have a new phone every week. Send txts, make phone calls, make notes, all via voice command, face recognition, themes, tons of software, big and bright screen... I had four iPhones, now I am a Galaxy man. iPhones were the greatest for quite a while, now they are just one of the great ones. And I never much cared for the Apple culture.
Well, I believe in wearing a neatly tied necktie, long sleeved shirt, dress slacks and dress shoes to work every day, and have done so for going on thirty years.
Nobody forces me to. I could wear a polo shirt, and people wouldn’t say a word.
But that is me, it is my choice. I think you are making much ado about nothing. Besides, you apparently aren’t their target market. That is probably a good thing for you.
Whether anyone likes or dislikes Apple products, it is universally agreed that Jonathan Ive (the unshaven guy with a three day beard and curly chest hair spilling out of his shirt) is a legend in the industry, so he could probably wear a dirty t-shirt with holes in it and get away with it.
Besides, I think if he came out in a suit, it would be disorienting to many of their customers.
They do make boat-loads of money and are set to become the world’s first trillion dollar company. They must be doing something right.
At one point about 10 years later, I decided to go to coat and tie. The patients started complaining that I seemed more approachable in the pants and shirt.
So I changed back. They liked it better.
I must say, I never see a doctor wearing a tie without wondering when he washed it last....
But, we work damn hard and make a good buck, as I know the people at Apple do. Wearing casual clothes has become trendy in some of today's workplaces, especially tech. And the guy in the video is Jony Ive, he designed the iPhone, iMac, iPad, and just about every other successful Apple product in the last decade. The t shirt, 5 o clock shadow, and jeans is his trademark, just....
As the turtle neck and jeans were Jobs. You don't have to wear a suit to be serious in the workplace and successful firms such as Apple and Google have shown us that.
I just don’t see the mystique or appeal of being addicted to Apple products. I have a Samsung galaxy II S, it works fine for me.
fanboyz have kept me away from them since their (Apple’s laptops/ipads/etc..) inception...
About the dress/wear of them.. well, it’s their money and their choice.
(OT: I started with a TRaSh 80... moved onto a Lazer.. then Apple II... switched to IBM after that)
Yeah, what’s wrong this clown? Where were his spats and top hat?
What a stupid article.
Blame the Apple fanboys as much as you want, but Samsung is a Class A criminal company, known for scandals in its native South Korea, as well as for the recent court revelations regarding patent theft.
That said, Android is about to hit a boatload of trouble for stealing from Apple, and you will hear more about it soon. Besides, plasticky Samsung can’t come close to the physical engineering that goes into making the iPhone, but that may be acceptable to some depending on how much they prioritize having their egos massaged to suffer through an inferior product.
“Google’s Chairman Eric Schmidt made a potentially incriminating admission at Motorola’s new phone launch in publicly admitting that “we were late to tablets” and that only 70,000 of Google’s 1.3 million daily Android activations are tablets. That’s potentially incriminating because during 2008-2009, when Mr. Schmidt was still on Apple’s board, Steve Jobs made sure to keep Eric Schmidt in the dark about development of the iPad. Isn’t it interesting that when Mr. Schmidt was on Apple’s board and aware of the iPhone, Google was not “late” to the smart phone market (Google-Android now has dominant market share), but when Google’s Schmidt was out of the loop as a board director on the existence of the iPad, Google is somehow “late” to the tablet market?
The big overall takeaway here is that if Google’s leadership is willing and comfortable stealing from longtime personal friends and colleagues who have given generously to them and greatly helped them succeed at most every stage, Google could be expected to have no compunction stealing from people they don’t know. This also helps explain why Google has by far the worst intellectual property infringement record of any major American corporation and why so many companies and people are suing Google around the world for intellectual property infringement.”
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It’s mostly geographic. The southwestern part of the country (where Silicon Valley is, and lot of non-SV tech hubs) just isn’t into suits and ties and layers. If you see somebody in a suit and tie here there’s a good chance they’re in either the financial or funeral industries.
As an engineering Geek - what impressed me most about the entire presentation yesterday wasn’t the iPhone, nor the iPod. Sure, they are bigger, faster, better battery, and show improvements in scores of areas. The A6 may be the first appearance of the ARM Cortex a15 processor - which, while neat; is EVOLUTIONARY, not REVOLUTIONARY.
What impressed me was the EarPods. That was perhaps the neatest piece of re-engineering a tried-and-true product as I have seen. I gotta get a pair of those.
Do you know, LM, I once heard of a study that showed more than 45% of American men DO NOT OWN a suit?
I’d much rather be respected via the delivery of a great smartphone, than a lousy one by a suit.
Also, when iPhones start flying planes into buildings, then you can talk to me about iPhones. [RINOmney supporters favorite line...]
If he has only t-shirts in his wardrobe..... I can’t say it.
I simply believe that his dress indicates his respect for his audience. I doubt that the camera crew just dropped by his house on a Sunday morning and asked him to wing it. He dressed that way on purpose.
Somewhere, in my readings of Plato or Aristotle, the philosopher cited the decline of personal appearance as an indicator of a society in its downfall.
Those that want to modify their phones so that they resemble nothing that the general public can use, then please feel free to do so. Apple learned long ago that 98% of computers are never modified. 98% vs 2% where do you invest your labor?
I had a buck saw once to cut firewood then along came a chain saw, which to choose? Marcell did not use a buck saw :)
Why do they come in a box along with their product?
Speaking of boxes, Apple probably puts more design thought in their package than most PC manufactures put into the product in the box.
Freedom is a great thing.
I assume this post is a joke....... If serious its one of the dumbest ever on FR and that’s saying something.
Me too, and for another $170.00 I can get a free iPhone with them.
You sound old and miserable.
Wonder if my new iphone will run better if the CEO wears a nice tie? People let the weirdest stuff effect their shopping decisions. Maybe I’ll wear a suit to verizon to pick one out.
You do realize that guy is Jony Ive, the $10,000,000/year designer of all iDevices? He has other things to worry about than dress and whiskers while earning more than $1/second.
So, he could afford a better T-shirt?
Let’s review his options:
- earn a dollar a second
- fuss about shirts.
I’d just throw on a t-shirt.
Lets review his options:
dress like a homeless bum
dress like someone who cares about his appearance
Regardless of what he wears, he STILL MAKES MONEY.
Why do you care about his appearance so much?
The hyper-successful tend to wear what’s comfortable and focus on being hyper-successful. Steve Jobs, George Lucas, Stanley Kubrick, etc - the list goes on - all cared little about their appearance (in your terms), often unshaven and always wearing the same bland outfit. Jony works in a machine shop all day, so the appropriate outfit is a gray t-shirt and jeans and shaving only when stubble gets annoying; dressing up to impress you derails his thought process.
Methinks you don’t understand how utterly obsessed such people are. Changing mental gears to dress up is a problem when you’re juggling million-dollar thoughts all the time. Changing his outfit is, in a sense, lying: anything other than his daily norm attire isn’t who he is.
The issue is how someone cares for their personal appearance. You say that other people dress down; sure they do! What if all the the successful software engineers wore only their underwear?
Well, they are, on top, anyway. Hence, this thread.
Earlier I made the comment that dress revealed the respect that you had for your audience. When I do public appearances, which I do, I dress properly. Next month will be a coat and tie appearance to a group of about four hundred people. Am I wrong for dressing up for my audience? Or, should I tell them to stick it; I’m dressing how I want to because my ego demands you accept me as I am?
Tell me, would you think any less of a person who dressed in a nice shirt, possibly with a tie? Or, does the T-shirt thing get your gears turning?
Apple execs dress for the Cool. They may even have used focus groups. The Cool of all ages buy Apple products, just visit any Apple store to see.
If you’re good enough, your audience won’t care how dress. They’ll even consider it a sign of your excellence.
If your’re not that good (not a put down, just reality for most of us), you’ll have to dress up.