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Apple HDTV is coming
Market Watch ^ | November 17,2012 | John Dvorak

Posted on 11/18/2012 2:24:20 PM PST by Hojczyk

The debate rages on as to whether this product will be a success. Some people argue that Apple should not even attempt to bring out such a device in a crowded market.

Apple needs this item for one reason and one reason only: to sell in the Apple stores. There is room for it there, and the company can get the full benefit of not sending the device through distribution channels, affording it price competitivity and high margins.

Other companies have smartened up their TV offerings with some amazing capabilities. It’s not unusual for any of the brands including Sony SNE

But none of these companies has a clue how to promote or even demo these nifty features. Worse, there is no standard way of doing any of the special features. Apple can fix that with this unit.

Soon everyone will be riding Apple’s coattails extolling the virtues of features that they had all along.

Apple should be able to maintain product differentiation with the design team not only making what will probably be a gorgeous TV but one with unique and easy-to-use capabilities. This means the transition to IPTV and other streaming mechanisms will be seamless.

Meanwhile, once released it will have a secondary impact: People will want to see the device but will have to go to the stores to do so. This increases store traffic, resulting in higher and higher numbers. If shoppers buy the TV, great; if not, maybe they will buy something else. You now have them in the store.

So the naysayers who continue to think that Apple should not bring out this device because the market is too crowded with cheap TVs are all missing the point. This is part of an elaborate money-making strategy.

(Excerpt) Read more at marketwatch.com ...


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1 posted on 11/18/2012 2:24:25 PM PST by Hojczyk
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To: Hojczyk

Hey, if Apple fanboys want to pay $1000.00 for what is otherwise a $500.00 TV on the normal market, they should be free to do so. You certainly won’t catch me buying a horribly overpriced TV though. Nice to still have choices - until the gubmit takes over the consumer electronics market.


2 posted on 11/18/2012 2:32:26 PM PST by MCH
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To: Hojczyk
What Apple and Google is slowly becoming.


3 posted on 11/18/2012 2:59:02 PM PST by KC_Lion (Build the America you want to live in at your address, and keep looking up.-Sarah Palin)
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To: MCH

Well, I am an Apple “fan granny”, living on a minimal income. I have given up the “cable packages”, because there isn’t much worth watching.

Depending on how this TV is structured, how they offer channels (individually vs. packaged), it might pay for itself in just a few months.

We shall have to wait and see.


4 posted on 11/18/2012 3:05:44 PM PST by jacquej
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To: jacquej

In the words of John Kerry(who served in Viet Nam) I say:”Bring it on.”


5 posted on 11/18/2012 3:18:33 PM PST by DIRTYSECRET
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To: Hojczyk
What a bizarre idea. Tie Apple's distribution channel up with huge products that degrade in shelf value faster than desktops? Apple already has HDTV - they are these ‘Apple TV’ boxes that you hook up to your television. You put these two items next to each other, and you're going to sell ten pucks to one TV - or more accurately, you're going to take away a salesperson who could, with the same effort, sell 2 laptops, 4 nanos, 3 iphones, 2 ipod touches and 2 ipads. All of which have higher margins and higher follow on sales income for Apple.

Heck, even a rumor of such a venture should send the stock spiraling downward.

6 posted on 11/18/2012 3:19:33 PM PST by kingu (Everything starts with slashing the size and scope of the federal government.)
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To: jacquej

We cut the cable cord about 4 years ago. Streaming options from NetFlix and Amazon Prime handle most of our requirements, with a network DVR to record and play any over the air shows we want to watch. I think the only thing really missed is Food Network.

With a current generation TV, it’s already set up to stream video from a wide variety of sources and sites using wireless home networking.


7 posted on 11/18/2012 3:22:57 PM PST by kingu (Everything starts with slashing the size and scope of the federal government.)
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To: jacquej

I so agree. They charge you a fortune for the same programs they rerun over and over making it look like its something new. They also run movies you already have seen on your movie channels included in movie packages on the premium pay channels. Can we say fraud?


8 posted on 11/18/2012 3:28:43 PM PST by freekitty (Give me back my conservative vote; then find me a real conservative to vote for)
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To: kingu

It’s about as stupid as coming out with an oversized smartphone with data but no voice, isn’t it? Will those rubes never catch on? Jeez.


9 posted on 11/18/2012 3:32:22 PM PST by RegulatorCountry
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To: kingu

They oughta hire people who know everything. Like yourself.


10 posted on 11/18/2012 3:33:49 PM PST by Revolting cat! (Bad things are wrong! Ice cream is delicious!)
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To: DIRTYSECRET

Vietnam? Does that rhyme with Genghis Khan?


11 posted on 11/18/2012 3:36:50 PM PST by goodwithagun (My gun has killed fewer people than Ted Kennedy's car.)
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To: kingu

Yeah, one stupid product decision after another has gotten Apple into the mess it’s in today. Apple never gets it right — they have no idea how to produce products people want, and they have no idea how to market anything.

Oh wait ....


12 posted on 11/18/2012 3:38:13 PM PST by USFRIENDINVICTORIA
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To: kingu

How long have you worked for Microsoft?


13 posted on 11/18/2012 3:41:28 PM PST by milkncookies (Molon Labe)
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To: Hojczyk
I've never bought an Apple product and never will.Sony and Samsung sell TV’s of breathtaking quality and the Samsungs,at least,give much more bang for the buck than overpriced Apple products would.
14 posted on 11/18/2012 3:44:04 PM PST by Gay State Conservative (Benghazi: What Did Baraq Know And When Did He Know It?)
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To: kingu

There are a lot of value in locking people in Apple’s garden. In the short term, it may be better for margins to sell other things.

However, by getting them signed up for Apple TV, people will have to buy those things anyway, it’s better oclver the long term.

Same idea when Kodak used to give their cameras away so people buy the film.


15 posted on 11/18/2012 3:52:03 PM PST by Jonty30 (What Islam and secularism have in common is that they are both death cults.)
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To: USFRIENDINVICTORIA

Just flinging poo and hoping it sticks, happens with every new product intro from Apple. If Microsoft can be said to have an “ecosystem” at all, it’s populated with MS Certified cranks who come running like lemmings to trash the very product of which they’ll be extolling the virtues once somebody other than Apple figures out how to do it like Apple did.

Like clockwork, every time.

They still haven’t quite figured out how intentionally disruptive Apple is, in any new market segment they choose to enter. All they see is TV? How stupid, there are tons of TV manufacturers. They do not look at the Rube Goldberg contraptions requiring multiple remotes, they do not look at the ancillary uses into which a very large, very high quality monitor could be applied, they do not look at the content delivery that everyone loves to hate.

I think they’ll do quite well with it, but not in the established, orthodox ways that “television” and “cable” are viewed. They’re all about reslicing the pie, disintermediation of middlemen and delivering a revolutionary improvement in the experience, utility and ease of use of the device as well as the content.

There’s a very big “duh” moment coming, from several quarters, none of which have the capacity to capitalize or even compete without major acquisitions and scrambling.

How long have we been waiting for *the* iPad killer now? Three years?


16 posted on 11/18/2012 4:07:27 PM PST by RegulatorCountry
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To: RegulatorCountry
Just flinging poo and hoping it sticks, happens with every new product intro from Apple. If Microsoft can be said to have an “ecosystem” at all, it’s populated with MS Certified cranks who come running like lemmings to trash the very product of which they’ll be extolling the virtues once somebody other than Apple figures out how to do it like Apple did.

Like clockwork, every time.

Yes, Microsoft fans nitpick and trash-talk every Apple device that comes out. And then when Microsoft copies it two years later it's a wonderful idea. I've seen this from the early days. MS fans trashed the mouse and GUI, saying it was for kids and would never be on a real PC. On and on over the years. iPod, a toy; then the Zune comes out. iPhone, likewise; now Microsoft phone. iPad, no one will buy it; now the Surface. If Apple is so bad why does Microsoft continually copy them? Success breeds imitation.

Anyway, I agree with another poster. Just get a TV box like Apple TV or Roku, and connect to any HD TV for under $100. You don't need to buy a new big HD set from Apple to get the features with your existing HD TV.

17 posted on 11/18/2012 5:14:42 PM PST by roadcat
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To: MCH
Hey, if Apple fanboys want to pay $1000.00 for what is otherwise a $500.00 TV on the normal market, they should be free to do so.

The thing is, there is no $500 alternative on the market. At least not yet. Look at the retina display capabilities on Apple laptop computers. That resolution far exceeds that of regular HD TV sets. I would expect a new offering from Apple to have capabilities mirroring their high-end monitors. You can hook up a computer to an HD TV and use it as a monitor, but you will be limited to inferior HD or 700i resolution. Samsung sells some excellent HD TVs that work well as monitors for computers. But if you want retina display quality with four times the resolution as HD or better, then Apple may be the ticket for now. I may be wrong; if so, please point out existing higher than HD resolution TVs on the market for $500.

18 posted on 11/18/2012 5:27:57 PM PST by roadcat
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To: Gay State Conservative

How strange. No I-Pad? No MacBook Pro? No I-Pod? No I-Phone? You need to reevaluate your life. How do you live without some of those? I am actually serious. The I-Pad and IPod specifically?


19 posted on 11/18/2012 6:50:53 PM PST by napscoordinator (GOP Candidate 2020 - "Bloomberg 2020 - We vote for whatever crap the GOP puts in front of us.")
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To: napscoordinator
How strange. No I-Pad?

Nope,Sony laptop.Great machine.

No MacBook Pro?

Nope,see above

No I-Pod?

Nope,Creative MP3 player.Great machine.

No I-Phone?

Nope,Samsung Anroid.Love it.

Plus I have 2100 songs burned onto my car's hard drive,very handy.

In fact,I live quite nicely,electronically speaking.

20 posted on 11/18/2012 7:08:13 PM PST by Gay State Conservative (Benghazi: What Did Baraq Know And When Did He Know It?)
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To: Gay State Conservative

That’s cool. I was most interested in how you listened to music. MP3 Player I forgot about. I did have a Sony laptop before I got the Apple but it had way too many virus’. In the last two and a half years, I have had zero virus’ with my MacBook Pro. If not for the virus’ I probably would still have Sony....I agree they are a good company.


21 posted on 11/18/2012 7:19:39 PM PST by napscoordinator (GOP Candidate 2020 - "Bloomberg 2020 - We vote for whatever crap the GOP puts in front of us.")
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To: roadcat
I love the way that fanbois breathlessly pronounce terms like "retina" as if it has any quantitative meaning beyond actual screen resolutions. A quick search on newegg.com will give you several monitors with the same resolution as a retina display at a much larger size (27"+) for hundreds of dollars less than the $1000 mentioned in a previous post. But that's neither here nor there.

First, Apple will no more waste time on 2560 x 1440 TVs than they would waste time on an IPhone with no screen. There's NO broadcast or cable signal source that can push that many pixels. Most "HD" TV is broadcast in 720p in the first place, with only a few specialty channels and sporting events ever actually in 1080p. Even Bluray is capped at 1080p. You would have to be a moron of epic proportions to by a TV for thousands of extra dollars with a resolution twice what your signal actually provides.

Nope... Apple will sell 1080p TVs for twice or three times normal cost, with the up-sale based on control features (think TV + Siri) or content addons (AppleTV builtin, plus subscriber agreements, etc.). And fanbois (and the "trendy" technologically illiterates) will lap it up...

22 posted on 11/18/2012 7:29:36 PM PST by Charles H. (The_r0nin) (Hwaet! Lar bith maest hord, sothlice!)
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To: Charles H. (The_r0nin)
Nope... Apple will sell 1080p TVs for twice or three times normal cost, with the up-sale based on control features (think TV + Siri) or content addons (AppleTV builtin, plus subscriber agreements, etc.). And fanbois (and the "trendy" technologically illiterates) will lap it up...

If this is just a AppleTV puck built in, it is utterly doomed to failure. If it's instead like the Microsoft technology on display for the last three years at Disneyland, it's sure got a chance of taking off. I was thinking about this post while watching a demonstration of video calling with an HDTV, of a TV defaulting to lovely artwork rather than sitting there like a black hole when not being used. A notepad in the corner of the screen noting the fictional owner of the house on display had to leave in twenty minutes due to traffic to reach the 8pm movie.

It's funny that I had forgotten such an old display at the park, with it's touch screen and obvious integration of multiple technologies. The funny thing was that I was mildly proud of my cheap TV which streams Netflix and the like wirelessly, and ignoring that it was effectively just a computer with a really big screen.

Well, if Apple delivers, kudos for them to bring the technology to home first.

23 posted on 11/18/2012 11:57:35 PM PST by kingu (Everything starts with slashing the size and scope of the federal government.)
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To: Charles H. (The_r0nin)
Why the personal attacks? So unbecoming of a Freeper. People resort to attacks when their arguments have no substance. First of all, I'm not a "fanbois". I have worked on many computers since the mid-60s, mainframes, minis and micros. I own many different brands of machines. I just say it the way facts present themselves.

Secondly, we don't know exactly what TV monitor that Apple will announce. But we do know they will firstly sell in the Apple Store alongside their other devices. So would Apple waste time on a high-resolution TV monitor? I certainly would hope so, in order to support the resolution of their devices. And does newegg.com sell HD TV monitors with retina resolution and internet capabilities for $500? I don't think so. That was the question which you avoid and give twisted responses, just like Obama. Having a resolution higher than normal HD TVs results in additional capabilities like banners, split-screens and other information without losing TV image quality that is also displayed. Will Apple incorporate such additional features? Unknown. But it is likely to become standard in the near future.

So drop your name-calling, as you are a moron to think the resolution that is standard now, won't be upped in the near future. Standards change continually. The only thing certain, is that the price will be high. You get what you pay for. If you don't want it, don't buy it, settle for less. I did that for some of my computers, like buying a Samsung HD TV monitor for $200 for a Mac Mini Server, even though the Mini resolution is higher than HD. It suited my needs. Other PCs have higher resolution monitors, for Photoshop and video-editing work that I do. Wait until the product comes out, evaluate your needs, then discuss it on what it won't do for you at a price you're willing to pay. And discuss it intelligently.

24 posted on 11/19/2012 12:06:43 PM PST by roadcat
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To: kingu
The funny thing was that I was mildly proud of my cheap TV which streams Netflix and the like wirelessly, and ignoring that it was effectively just a computer with a really big screen.

I forgot about Disneyland and their use of tech. Will have to pay a visit there with my grandchildren to see the new stuff. Yes, these devices are just computers with screens. But so many are limited by having crippled interface capability. For a long time, people were buying HD TVs and thought they were viewing great stuff; alas they had no HD signal hookup. Now people are discovering what is possible and they are salivating. I've got Roku and Apple pucks for streaming internet content to the TV, but I want more. Smart TVs are going to be common soon, but people will get confused by all the different offerings. For a start, I want simultaneous display and operation of multiple feeds (video-chatting, streaming video, off-the-air TV, video gaming, security camera video, internet browsing and telephone calling).

25 posted on 11/19/2012 12:48:08 PM PST by roadcat
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To: roadcat
Did I call you a name? I said "fanbois" like to use retina as a buzzword. Nowhere did I say you did. You assumed (probably because I hit too close to home).

BTW, if you dislike ad hominems, what's with "That was the question which you avoid and give twisted responses, just like Obama"? Physician, heal thyself...

26 posted on 11/19/2012 2:06:08 PM PST by Charles H. (The_r0nin) (Hwaet! Lar bith maest hord, sothlice!)
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To: Charles H. (The_r0nin)
"You would have to be a moron of epic proportions to by a TV for thousands of extra dollars with a resolution twice what your signal actually provides."

You're the one throwing out ad hominems - attacking one's character rather than answering the argument (look it up in a dictionary). Again, does newegg.com sell HD TV monitors with retina resolution and internet capabilities for $500? No one knows what the price will be of any such Apple device, let alone that it will be thousands of dollars more than other TVs. That's a stretch. We don't even know if Apple will sell a TV. It's still a rumor. Speculate if you wish, but don't attack one's character. I responded in kind to cast attention on what you did. The only fact we know, is that Apple is working to incorporate remote control functions in iPad minis and other Apple handheld devices, to control Smart TVs. (I know, because Apple filed for patents.) I think it is likely that they will offer an upgraded Apple TV puck to attach to existing HD TV sets, that can then be controlled by other handheld devices like the iPad Mini or iPhone.

27 posted on 11/19/2012 10:39:15 PM PST by roadcat
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