Persona Definition: The aspect of someone’s character that is presented to or perceived by others.
I understand the gist of the article. When this guy was pushed in front of us as the only alternative to obama, there was something about him I just did not like (asside from the fact Romney is a RINO), and I realized it was his persona.
So I agree many viewed his persona as uncaring.
But I see persona as more emotional than logical and got over it, realized of the two choices, Romney would be the better of the two for the country.
Libs allow emotion to trump logic, so of course they would not vote for him.
Yep, the words "plastic" and "phoney" come to mind.