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Time Inc. Will Lay Off 700 After 5% Ad Decline
Business Insider ^ | January 11, 2013 | Jill Goldsmith

Posted on 01/12/2013 5:36:01 AM PST by Zakeet

Time Warner's Time Inc. will lay off up to 700 staffers out of just under 8,000 total as the publisher's new chief struggles to transform famous titles and massive market share into a digital profit center.

The staff cuts will come sometime in the first quarter, said a person familiar with the company's plans, and will be across the board -- not just focused on editorial, where staffing has already been hard hit.

[Snip]

Time Inc. revenue fell 6% for the nine months ended in September to $2.5 billion. Profit dropped 14% to $220 million. During that period, it dominated 21.5% of overall domestic magazine advertising.

Time's stable of 21 U.S. magazines and 25 websites includes Time, In Style, Fortune, People, Entertainment Weekly, Sports Illustrated and Real Simple. It has over 100 titles worldwide.

(Excerpt) Read more at businessinsider.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: advertising; layoffs; liberalmedia; magazines; mediabias; msm; time; timemag

For some mysterious reason, their ad revenues and subscriptions are falling ...

1 posted on 01/12/2013 5:36:14 AM PST by Zakeet
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To: Zakeet

Jerks.


2 posted on 01/12/2013 5:38:21 AM PST by Psycho_Bunny (Thought Puzzle: Describe Islam without using the phrase "mental disorder" more than four times.)
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To: Zakeet

I guess two time man of the year didnt help them, ha!


3 posted on 01/12/2013 5:38:47 AM PST by ronnie raygun (Being Breitbart, Lexington / Concord, America's first gun grab attempt)
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To: Zakeet

I wonder if this has anything to do with their utter irrelevancy in the area of rational thought/reality.


4 posted on 01/12/2013 5:39:53 AM PST by snowrip (Liberal? You are a socialist idiot with no rational argument.)
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To: abb

Time in decline ... ping

5 posted on 01/12/2013 5:40:13 AM PST by Zakeet (Democracy is the art and science of running the circus from the monkey cage - Mencken)
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To: Zakeet

Wait, they made a profit and are still laying off folks? Maybe someone should notify the Unification Board, this seems very unprogressive.


6 posted on 01/12/2013 5:40:31 AM PST by Tea Party Terrorist (Those who work for a living are now outnumbered by those who vote for a living.)
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To: Tea Party Terrorist

Yeah...
What happened to “fairness” ?


7 posted on 01/12/2013 5:43:12 AM PST by Eric in the Ozarks (In the game of life, there are no betting limits)
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To: Zakeet
The 1960s Marxist-Alinsky campus radicals' and their ideological issue's goal: "Bring it all down, man!"

"No.. wait! We didn't mean us!"

8 posted on 01/12/2013 5:44:16 AM PST by WilliamofCarmichael (If modern America's Man on Horseback is out there, Get on the damn horse already!)
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To: ronnie raygun

Since Time is SUCH a Hussein Head supporter, I’m thinking they’re immune to the report reading that they’re doing the layoffs because of Hussein’s Death Care.


9 posted on 01/12/2013 5:48:27 AM PST by treetopsandroofs (Had FDR been GOP, there would have been no World Wars, just "The Great War" and "Roosevelt's Wars".)
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To: Zakeet

Because the pages are made of non-absorbant paper, their rag isn’t even worth wiping with.


10 posted on 01/12/2013 5:50:18 AM PST by broken_arrow1 (I regret that I have but one life to give for my country - Nathan Hale "Patriot")
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To: Zakeet

I’ve been absolutely giddy about the NYT and Time news.

I don’t see too many people crying over this news. Going by comments elsewhere (which 99% of the people are happy with the news) I can’t help but wonder how Time feels about being as popular as Congress


11 posted on 01/12/2013 5:56:42 AM PST by Babashane
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To: Zakeet
The MSM, I really give them too much credit. Before my eyes they are crumbling all of them. NY Times, Time, Newsweek the ratings for all 3 evening news are in the toilet.
News papers can't sell advertising because their circulations are so low, because people do not trust what they are printing and won't buy them. The fix for them is so obvious, get back your customer, report honestly, stop being an arm of the democrats. It ain't getting ya anywheres
12 posted on 01/12/2013 6:00:11 AM PST by reefdiver
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To: Zakeet

I hope all of them are registered Democrats.....gutterwhores and scumbags!


13 posted on 01/12/2013 6:14:38 AM PST by rrrod (at home in Medellin Colombia)
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To: reefdiver

I’ve heard people blame technology on the decline of print media. “Oooohhhh, young folks all use the Internet for news and papers are an artifact of the 1950s.”

Well that may be true to an extent, but these news rags have been declining for many decades before the net even existed. And Time Mag has plenty of ads and stories on tech and pop culture and hipster stuff, so their target audience clearly is meant to be a youthful one and not senior citizens who’ve been reading it since 1945. Yet their circulation still sinks like a rock.

Answer: It’s not demographics or the Internet, stupid. It’s the liberal garbage and Obama worship you fill your pages with each and every week.


14 posted on 01/12/2013 6:16:13 AM PST by Strk321
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To: Zakeet

Awwwww. I feel the same way about this that I felt about Ted Kennedy and Bin Laden becoming worm food.


15 posted on 01/12/2013 6:20:37 AM PST by I want the USA back
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To: reefdiver

The lack of sales precedes the loss of circulation. magazines and newspapers are no longer effective advertising vehicles and haven’t been since the advent of the internet


16 posted on 01/12/2013 6:25:54 AM PST by muawiyah
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To: Zakeet

Time’s up!


17 posted on 01/12/2013 6:42:23 AM PST by proudpapa (A school is supposed to be a safe place!' Yeah well so is a womb!)
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To: Zakeet

But according to Time, the Obama economy is roaring...


18 posted on 01/12/2013 6:45:10 AM PST by Tzimisce (The American Revolution began when the British attempted to disarm the Colonists.)
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To: Tzimisce

To all laid-off Time staffers: BwahahahahahahahahahahaHAHAHAHAHAHAHAHAHAHAHAHAHA...you couldn’t be a more deserving lot.


19 posted on 01/12/2013 6:48:42 AM PST by hal ogen (First Amendment or Reeducation Camp?)
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To: reefdiver

“Before my eyes they are crumbling all of them. NY Times, Time, Newsweek the ratings for all 3 evening news are in the toilet.”
******
Add to that the multiple failures in recent years of liberal radio and TV shows.

I long for the day when PBS loses the government subsidies that prop it up at the expense of the American taxpayers.


20 posted on 01/12/2013 7:08:24 AM PST by Starboard
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To: Strk321

“It’s the liberal garbage and Obama worship you fill your pages with each and every week.”
********
The problem for liberal outlets is that the garbage they spew is totally predictable and devoid of any entertainment value. Liberal talking points are like listening to a broken record. Same thing over and over again. Blame conservatives, expand government, and champion the Takers.


21 posted on 01/12/2013 7:23:39 AM PST by Starboard
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To: Starboard

i agree 100%

They could replace their whole news department with a fax machine directly connected to The white House and no one would notice the difference.

See my tagline


22 posted on 01/12/2013 7:25:31 AM PST by Mr. K (There are lies, damned lies, statistics, and democrat talking points.)
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To: Zakeet

Law of unintended consequences may play a role also-—the public school system has not been interested in teaching kids how to read or think critically for quite some time now. So who did they think would be their future customer base?

Besides, once a week news cycle is so 20th century-—Progress is where it is at.They are progressive but have made no progress in this arena.


23 posted on 01/12/2013 7:37:24 AM PST by vis a vis
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To: Zakeet; mickie; flaglady47; oswegodeee; aculeus; hoosiermama; Chigirl 26; Bob Ireland; ...
You must remember this
A miss is still a miss
A lie is still a lie
The fundamental things apply
As Time goes bye-bye

Leni

24 posted on 01/12/2013 7:43:04 AM PST by MinuteGal (Send a penny NOW to CNN, 1 Time-Warner Center, NY,NY 10019 for "PENNIES FOR LEAVING!" (Piers Morgan))
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To: Zakeet

TIME All out of Whack

25 posted on 01/12/2013 7:52:39 AM PST by abb
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To: 04-Bravo; aimhigh; andyandval; Arizona Carolyn; Bahbah; bert; bilhosty; Caipirabob; carmenbmw; ...

ping


26 posted on 01/12/2013 7:53:48 AM PST by abb
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To: abb


27 posted on 01/12/2013 7:57:07 AM PST by Chode (Stand UP and Be Counted, or line up and be numbered - *DTOM* -ww- NO Pity for the LAZY)
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To: Zakeet

28 posted on 01/12/2013 8:18:02 AM PST by coloradan (The US has become a banana republic, except without the bananas - or the republic.)
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To: Zakeet; abb; weegee

29 posted on 01/12/2013 8:22:04 AM PST by martin_fierro (< |:)~)
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To: martin_fierro

I Ain't Got TIME Anymore

30 posted on 01/12/2013 8:34:19 AM PST by abb
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To: MinuteGal

As TIME Goes By

31 posted on 01/12/2013 8:59:12 AM PST by abb
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To: Zakeet

Just rename it "Obama Magazine" already and be done with it.

32 posted on 01/12/2013 9:22:35 AM PST by martin_fierro (< |:)~)
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To: martin_fierro

Isn’t there already an “O” magazine ( for Oprah) and it also isn’t doing well..Neither is her OWN (Oprah Winfrey Network)


33 posted on 01/12/2013 9:37:50 AM PST by ken5050 ("One useless man is a shame, two are a law firm, three or more are a Congress".. John Adams)
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To: MinuteGal

“You must remember this
A miss is still a miss
A lie is still a lie
The fundamental things apply
As Time goes bye-bye”

Now I’m going to have that tune stuck in my head all day. Witty though.


34 posted on 01/12/2013 12:03:37 PM PST by flaglady47 (When the gov't fears the people, liberty; When the people fear the gov't, tyranny.)
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To: MinuteGal

Couldn’t happen to a better magazine!


35 posted on 01/12/2013 2:42:47 PM PST by seekthetruth (I want a Commander In Chief who honors and supports our Military!)
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To: Zakeet
Time Inc. Will Lay Off 700 After 5% Ad Decline

Awesome news!

I would like to see everybody who works for the Democrat "mainstream" newsrooms lose their jobs, their homes, and their families. For what they have done to a once-proud nation they deserve nothing less.

(spit)

36 posted on 01/12/2013 2:47:46 PM PST by Lancey Howard
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To: Lancey Howard

Years ago they had a great book publishing section.

Leftists ruin all.


37 posted on 01/12/2013 2:49:26 PM PST by Chickensoup (200 million unarmed people killed in the 20th century by Leftist Totalitarian Fascists)
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To: Zakeet

Fantastic! Hopefully more layoffs will come!


38 posted on 01/12/2013 3:35:37 PM PST by US_MilitaryRules (Unnngh! To many PDS people!)
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To: Zakeet

Time employs that many people? For what? I hate for anyone to lose a job, but how many people does it take to print rat talking points every so often?


39 posted on 01/12/2013 5:35:28 PM PST by Some Fat Guy in L.A. (Still bitterly clinging to rational thought despite it's unfashionability)
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