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Leno: Only Super Bowl Ads Nobody Gets Mad at Are White Guys Making Fools of Themselves Over Beer
NewsBusters ^

Posted on 02/06/2013 11:25:13 AM PST by chessplayer

Rather predictably, many of last Sunday's Super Bowl ads have been criticized for supposedly being racist.

On NBC's Tonight Show Tuesday, host Jay Leno marvelously asked, “When will advertisers learn the only stereotype nobody gets mad at is white guys making fools of themselves over beer?" (video follows with transcript and commentary):

“You knew this was going to happen,” Leno teased during his opening monologue. “Complaints keep coming in about a lot of the Super Bowl commercials.”

He continued, “Some Arab-American groups claimed the Coke commercial - remember the one depicting a sheik walking his camel across the desert? They said that was anti-Arab. Another group said the Volkswagen commercial - remember, everybody speaking with a Jamaican accent? Oh, they said that was racist.”

And the punch line?

“When will advertisers learn the only stereotype nobody gets mad at is white guys making fools of themselves over beer? Okay? That's the only one. That is the only one you can do”

Sadly, he’s right.

It appears the only jokes that are safe in today’s politically correct world are about white men.

But why should that surprise anyone?

For at least the last four years, America’s media have been blaming all the problems in society on white guys.

Why should commercials be any different?


TOPICS: News/Current Events
KEYWORDS: ads; comedy; leno; whitemales
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To: re_nortex

Have you noticed that every home security commercial has white guys attempting to break into the houses?????


41 posted on 02/06/2013 12:30:00 PM PST by Boonie
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To: chessplayer

I. heard Jimmy Walker of the show Good Times on a radio show recently Ans said that show couldn’t be made today because of TVS reluctance to make fun of any black person.


42 posted on 02/06/2013 12:30:18 PM PST by SonnyBubba
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To: chessplayer

I. heard Jimmy Walker of the show Good Times on a radio show recently Ans said that show couldn’t be made today because of TVS reluctance to make fun of any black person.


43 posted on 02/06/2013 12:30:18 PM PST by SonnyBubba
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To: chessplayer

I. heard Jimmy Walker of the show Good Times on a radio show recently Ans said that show couldn’t be made today because of TVS reluctance to make fun of any black person.


44 posted on 02/06/2013 12:30:33 PM PST by SonnyBubba
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To: chessplayer

Every commercial has to have a doofus, somebody who’s using the wrong product, somebody who provides comic relief. They can’t use a woman or a racial minority for that or else people will scream. So they make it a white male. Until white males start protesting and boycotting like other groups do, this will likely continue.


45 posted on 02/06/2013 12:36:47 PM PST by Nea Wood (When life gets too hard to stand, kneel.)
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To: Bigg Red

Thanks for your support. I’m lucky enough to have a wife who doesn’t treat me like a fool and is disgusted with the TV portrayals of the “typical” man. I don’t mind humorous fun-poking but the offensive ones, well, we just don’t buy their products. I don’t know if that tactic works but we do our part.


46 posted on 02/06/2013 12:38:02 PM PST by beelzepug (Telling other people they need to die is a good way to get your own lamp blown out.)
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To: Boonie
Have you noticed that every home security commercial has white guys attempting to break into the houses?

Yes...that's the leftist formula at work.

On weekends, when I occasionally stumble across the "lockup" programs on MSNBC, if I didn't know better, I'd conclude that 90% of the prison population was white. Mexican and black criminals are rarities on those programs.

The same approach was taken by Dick Wolf's Law and Order series. The victim was almost invariably some minority, including Muslims. The bad guy? Well, he was nearly always white and either homeschooled his children or sent them to private Christian schools.

47 posted on 02/06/2013 12:39:00 PM PST by re_nortex
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To: Hemingway's Ghost
Dopey dads, too. You can make fun of dopey dads.

Isn't that the truth?

48 posted on 02/06/2013 12:40:53 PM PST by Hot Tabasco (Jab her with a harpoon or just throw her from the train......)
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To: chessplayer

Because most normal men don’t give a hoot. They know who they are and don’t need an artificial fake ego boost on TV.

Some people however suffer from an inferiority complex, and need to put down the other guy all the time, and to watch the other guy being put down on TV. Makes them feel good for a few minutes, and they buy the products.


49 posted on 02/06/2013 12:44:58 PM PST by I want the USA back (Don't try to understand the liberal "mind." It's impossible for normal people.)
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To: Tilted Irish Kilt
and then return to another room

Preferably the garage but there's no ironing board there and she might hurt herself on the tablesaw........

50 posted on 02/06/2013 12:45:21 PM PST by Hot Tabasco (Jab her with a harpoon or just throw her from the train......)
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To: PapaBear3625

PapaBear, I waited 30 years to find “my man” and I married him promptly. He was smart, funny, capable and loved fishing. He fished while I caught fish ;). A good man is worth waiting for. Twenty five years married yesterday!

No doofus for poobear! ;)


51 posted on 02/06/2013 12:46:52 PM PST by poobear (Socialism in the minds of the elites. is a con-game for the serfs, nothing more.)
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To: chessplayer; All

” - - - the only stereotype nobody gets mad at is white guys making fools of themselves - - - “

Does telling this ‘White Guy’ joke make Jay Leno a racist?

What ‘White Guy’ joke IS Politically Correct in these Post-Racist times?

Will there ever be a time when ‘White Guys’ are finally accepted in our Society?

Will Jay Leno ever be able to tell jokes without revealing his repulsive racial bias?

Why does NBC TV tolerate such blatant racism?

This is a maddening situation.


52 posted on 02/06/2013 12:48:44 PM PST by Graewoulf ((Traitor John Roberts' Commune Obama"care" violates Anti-Trust Laws, AND the U.S. Constitution.))
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To: Hemingway's Ghost
Because everyone knows dad might do well enough professionally....

Thank you! Because this is one of my pet peeves, especially in commercials. Smart wife, worldly kids, dumb dad. Total sterotypes, in 60 seconds or less.

WBill Jr. and I were recently bachelors for a long weekend while my wife went out of town. We missed her, and were glad when she came home, but...

We had a blast, no problems at all. No pets were harmed, the house was clean and still standing when she got home, chores were completed, baths were still taken, meals were (mostly) nutritious, we went to bed on time, etc etc etc.

However, at least 1/2 dozen people have expressed incredulity that *I* could handle such an enormous task. Or worse, referred to it as "babysitting". I'm my son's father, dammit, and while I'm thoroughly appreciative of all my wife does, I'm still quite capable of handling a weekend without her.

53 posted on 02/06/2013 1:38:43 PM PST by wbill
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To: chessplayer

I am sick and tired of being picked on for being white.

Sadly, being called “Crackuh” and othuh lame epithets only humor me.


54 posted on 02/06/2013 1:39:00 PM PST by Vendome (Don't take life so seriously, you won't live through it anyway)
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To: carriage_hill

Here are some photos of her...

http://www.bing.com/images/search?q=photo+of+Sally+Jewell&qpvt=photo+of+Sally+Jewell&FORM=IGRE


55 posted on 02/06/2013 1:40:35 PM PST by Beagle8U (Free Republic -- One stop shopping ....... It's the Conservative Super WalMart for news .)
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To: re_nortex

That’s not the case on “The First 48”. The overwhelming majority of the time, the perp is black, as is the victim.


56 posted on 02/06/2013 1:58:25 PM PST by hout8475
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To: Beagle8U
Yeouch! Get a tarp!


57 posted on 02/06/2013 2:08:33 PM PST by carriage_hill (AR-10s & AR-15s are The 21st Century's Muskets. The 2nd Amendment Is The First Human Right.)
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To: Beagle8U

They all look the same:

https://www.google.com/search?client=opera&q=rosa+delauro&oe=utf-8&channel=suggest&um=1&ie=UTF-8&hl=en&tbm=isch&source=og&sa=N&tab=wi&ei=HtMSUZyAEe-r0AH9wYCICw&biw=1736&bih=976&sei=MNMSUfiEG_G-0QGD-YHYAg


58 posted on 02/06/2013 2:10:47 PM PST by carriage_hill (AR-10s & AR-15s are The 21st Century's Muskets. The 2nd Amendment Is The First Human Right.)
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To: beelzepug

...the offensive ones, well, we just don’t buy their products.

**
Same here.

I am willing to bet that your wife and I are typical of the average conservative woman. The women on our side know the importance of strong family structure and are usually comfortable with our roles as women.


59 posted on 02/06/2013 2:43:03 PM PST by Bigg Red (Restore us, O God of hosts; let your face shine, that we may be saved! -Ps80)
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To: chessplayer

Reminds me of the outrage over the Swedish Bikini Team.


60 posted on 02/06/2013 3:01:40 PM PST by Jumpmaster (Defund the Left!)
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