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Struggling US Postal Service to launch new apparel line
Daily Caller ^ | 5:25 PM 02/19/2013 | Caroline May

Posted on 02/21/2013 3:55:18 PM PST by null and void

The United States Postal Service on Tuesday announced plans to launch a new product line of apparel and accessories.

The USPS product line will be sold under the brand name “Rain Heat & Snow,” a homage to the service’s unofficial motto, “Neither snow nor rain nor heat nor gloom of night stay these couriers from the swift completion of their appointed rounds.”

USPS signed on with the apparel company Wahconah Group, Inc. to launch the product line, which will start off with men’s apparel and add a women’s line in the future.

“This agreement will put the Postal Service on the cutting edge of functional fashion,” Postal Service corporate licensing manager Steven Mills said in a statement. “The main focus will be to produce Rain Heat & Snow apparel and accessories using technology to create ‘smart apparel’ — also known as wearable electronics.”

In the press release announcing the move, USPS described the Wahconah Group as a Cleveland-based, minority-owned company.

“The Wahconah Group is excited to be working with the U.S. Postal Service in launching this all-weather line of clothing,” CEO Isaac Crawford said in a statement. “The products will build on the rich American history of this iconic brand, creating specialized apparel for consumers, at affordable prices, delivering something new and exciting that retailers can offer their customers.”

According to a report from The Washington Post, agency spokesman Roy Betts said the new line will include apparel and gear that will complement technology products, like iPods. Beginning in 2014, Betts said, the products will be available in department stores and specialty shops — not post offices.

Betts also told The Post that the new line is a way to boost the USPS brand and generate revenue for the notably struggling service.


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functional fashion
1 posted on 02/21/2013 3:55:23 PM PST by null and void
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To: null and void

who wants to be chased by dogs?


2 posted on 02/21/2013 3:56:42 PM PST by GotMojo
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To: null and void

Before they try fashion, they need to get mail delivery cost-effective.


3 posted on 02/21/2013 4:02:37 PM PST by Rapscallion (The people sense what Obama has in store for America.)
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To: null and void

“Rain Heat & Snow,”

You wear one of those hats to remind you that if it’s doing any of those things outsider, or it’s Saturday, don’t bother to check your mail box, it’ll be empty.


4 posted on 02/21/2013 4:04:18 PM PST by DManA
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To: null and void
That's what we all need. The postal service trying to go Hollywood.

The next thing we will see is a Kardashian hired to do the promotionals since Lance Armstrong is out.

Why can't they just cut their rates by 30% and either promise or guarantee some service?

5 posted on 02/21/2013 4:05:48 PM PST by elkfersupper ( Member of the Original Defiant Class)
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To: Rapscallion
Before they try fashion, they need to get mail delivery cost-effective.

Ain't that the God's truth!

6 posted on 02/21/2013 4:05:55 PM PST by basil (basil)
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To: null and void

USPS loafers


7 posted on 02/21/2013 4:07:22 PM PST by maine yankee (I got my Governor at 'Marden's')
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To: null and void

how much will they lose on this deal?


8 posted on 02/21/2013 4:08:53 PM PST by GeronL (http://asspos.blogspot.com)
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To: null and void; a fool in paradise; Slings and Arrows

9 posted on 02/21/2013 4:09:58 PM PST by Revolting cat! (Bad things are wrong! Ice cream is delicious!)
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To: null and void

I can see the back page of the apparel catalog have choice weapons used by workers that went “postal”.


10 posted on 02/21/2013 4:12:53 PM PST by CORedneck
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To: null and void

Just stick some USPS logo’s on some Walmart T-shirts. That should do it. Who wants to wear USPS clothing anyway?


11 posted on 02/21/2013 4:13:56 PM PST by SkyDancer (Live your life in such a way that the Westboro church will want to picket your funeral.)
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To: SkyDancer

UPS won’t deliver oversized packages abroad.

Apart from that, once postage fees are paid, they’ll ship anything anywhere, within reason.


12 posted on 02/21/2013 4:16:56 PM PST by goldstategop (In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever)
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To: null and void
The first image to pop into my mind was this...

I'm sure it's not what they wanted.

13 posted on 02/21/2013 4:17:35 PM PST by philman_36 (Pride breakfasted with plenty, dined with poverty, and supped with infamy. Benjamin Franklin)
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To: null and void

Peter Principle in Action Award.

They are trying to be competent in something that has NOTHING to do with the job.


14 posted on 02/21/2013 4:20:50 PM PST by PeterPrinciple ( Lord save me from some conservatives, they don't understand human nature any better than liberals.)
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To: null and void

Now that’s a business plan...going into competition with Walmart...the worlds largest retailer who BTW is also NON UNION!!! God Save the Republic!


15 posted on 02/21/2013 4:22:32 PM PST by Don Corleone ("Oil the gun..eat the cannoli. Take it to the Mattress.")
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To: null and void

The perfect outfit to wear when stealing your neighbors mail.


16 posted on 02/21/2013 4:25:08 PM PST by Doomonyou (Let them eat Lead.)
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To: goldstategop
Umm, I was being a bit sarcastic. I said, why not just put some USPS logos on some Walmart T-shirts. IOW, why do a fancy line of clothing that's tied to USPS when a Walmart T-shirt would be just as good.

BTW - USPS United States Postal Service. UPS is United Parcel Service. Just saying. And UPS does ship over sized packages over seas. Get them here in Oz. R/J

17 posted on 02/21/2013 4:31:43 PM PST by SkyDancer (Live your life in such a way that the Westboro church will want to picket your funeral.)
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To: Rapscallion

I want to look like Cliff Clavin.........


18 posted on 02/21/2013 4:32:20 PM PST by Average Al
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To: GotMojo

More to the point, who wants to dress like Cliff Klavin?


19 posted on 02/21/2013 4:33:01 PM PST by jmcenanly ("The more corrupt the state, the more laws." Tacitus, Publius Cornelius)
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To: null and void

This makes no sense to me - fashion or otherwise. If they are losing money, how can they (we, the taxpayers, who still subsidize this rotten, corrupt agency) afford to sponsor a clothing line??

Methinks something MORE remains rotten in Washington!!


20 posted on 02/21/2013 4:46:09 PM PST by DustyMoment (Congress - another name for anti-American criminals!!)
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