Skip to comments.NRA Lands Big Sponsorship Deal With Major Sport
Posted on 03/05/2013 10:12:17 AM PST by Impala64ssa
FORT WORTH, Texas (AP) The National Rifle Association is taking its relationship with racing to a new level as the title sponsor of a NASCAR Sprint Cup Series race.
The deal with Texas Motor Speedway comes at a time when the NRA is involved in a renewed debate on gun violence in the wake of the December shooting at Sandy Hook Elementary School in Newtown, Conn.
Its not about politics. Its about sports marketing, TMS president Eddie Gossage said Monday after the announcement of the one-year agreement with the NRA that includes a renewal option.
The April 13 race at Texas, the first scheduled night race in the Cup Series this season, will be known as the NRA 500.
This is not the NRAs first title sponsorship in NASCAR. The group sponsored the second-tier Nationwide race last September at Atlanta, which like Texas is owned by Speedway Motorsports Inc.
They saw it was obviously a very attractive sports marketing opportunity and seized it. Thats what its all about, Gossage said. Its about putting on one of the great sporting events in America. I know in Atlanta last year they saluted a lot of the people that make America free. They are going to salute American freedoms and American families with this race. Thats their plan so it seemed to be a good fit.
(Excerpt) Read more at theblaze.com ...
The NRA has to warn everyone - dem ASTRO-TURF trolls will be sending fake objections to NASCAR...
And fake twitter comments - and all the other ways dems use social media to lie...
What do you mean “fake Astro-turf trolls”, Nascar has become another Federal Government teat suckler from green fuel to taking federal handouts.
I would still like to see more CSA flags at the races, but that’s just me.
I saw a panel of lefties on TV filling their Depends over this. Might have been CNN or MSNBC.