Skip to comments.MSNBC is in serious trouble
Posted on 03/26/2014 9:56:31 AM PDT by Sub-Driver
MSNBC is in serious trouble
By DYLAN BYERS | 3/26/14 12:01 PM EDT
This is the story of MSNBC in a nutshell: It rose to prominence on its criticism of George W. Bush, peaked during Barack Obama's historic 2008 campaign, and, by criticizing Republicans and championing liberal causes, sustained its viewership in the years that followed.
MSNBC suffered harder loses in 2013 -- in terms of both viewership and revenue -- than either of its competitors at Fox News and CNN, according to Nielsen data featured in a new Pew Research report. Prime-time viewership declined by a staggering 24 percent (nearly twice the loss sustained by CNN and four-times that sustained by Fox News). Daytime viewership fell by 15 percent, even as it rose at both of the other networks.
On the revenue side, MSNBC was projected to decline by 2 percent, while both CNN and Fox News were projected to experience growth of 2 percent and 5 percent, respectively. MSNBC was expected to bring in $475 million in revenue: less than half what CNN will make and roughly one-quarter of what Fox News will make.
Conventional wisdom has it that cable news doesn't have much of a future: The audience is old and getting older, the television landscape is growing more and more fractured, appointment viewing is becoming a thing of the past, etc. Certainly, every cable news network lost viewers last year. But this version of events often ignores the incredible revenue gains made each year by Fox News (like a rocket) and CNN (far more gradual, but we're still talking billions).
(Excerpt) Read more at politico.com ...
It has non-Olympics programming?
Seems like they would be praying for a President Cruz to save them
All that is needed is a la carte programming, and boils like MSNBC will be lanced nationwide.
I might even consider getting cable again someday if that type of choice was offered (nah, not really).
Their viewers are dying off...................age, drugs, suicide, gang hits.............
Resist we much — to quote one of their on-air ‘talents’.
Heard this predicted for a long time but it never actually folds.
But if they do get in trouble, we all know exactly how they will try to fix it - hire more commentators who are even more extreme left than the ones they fired.
Uuuummmmm, shocking revelation, but...how about “reporting” the news without the rabid leftist bias...That is just the kind of radical new idea that just might save MSLSDs sorry a$$. Or, not, I could care less.
And there is the bumper sticker to drive the left crazy:
“SAVE MSNBC ELECT CRUZ 2016”
I have a solution that will work for them: GO EVEN HARDER TO THE LEFT!
Ah, a bit of good news. What will it take to drive the final nail in their coffin?
I guess they found out when you “Lean Forward” too far, you fall flat on your face.
There are a few powerful brands that are worth maintainingRachel Maddow, Chris Matthews, Morning Joebut the rest is in need of a restart.Those would be the ones that need to go, no? or is the focus now just on Ed Schultz since Keith Olbermann is long gone?
**MSNBC is in serious trouble**
Well that certainly sneds a warm tingle down my leg!
“Conventional wisdom has it that cable news doesn’t have much of a future:”
Conventional wisdom has it that left wing cable news doesn’t have much of a future:
There. Fixed it.
If you only have four viewers and one of them gets run over by a bulldozer, that’s a 25% loss.