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Prepare For Orange Juice Sticker Shock
MSN.com ^ | 14 April 2014 | Krystal Steinmetz

Posted on 04/14/2014 2:15:46 PM PDT by zeestephen

Florida, the source of the majority of oranges used to make orange juice in the U.S., experienced an unusually cold winter, plus a fruit disease. Groves in Brazil, the world's largest orange exporter, are experiencing the worst drought in decades.

(Excerpt) Read more at money.msn.com ...


TOPICS: News/Current Events
KEYWORDS: brazil; florida; orangejuice
Once a breakfast staple, orange juice retail sales are down 32 percent from 10 years ago, plus they fell 5.3 percent in the four weeks ending March 15, NBC News said.

There's a reason orange juice sales are way down, and price has nothing to do with it.

The issue is the taste and quality of the juice sold by large commercial producers, which is pure crap compared to 10 years ago.

I grew up in Florida, so I'm an orange juice purist.

Once you drink fresh juice straight from a good grove, you can never go back to store brands.

But that changed dramatically around 1997!

Tropicana and Florida's Natural came out with reasonably priced and widely available "Flash Frozen" orange juice.

Florida juice oranges are the best in the world.

They would pick only in February, March, and April, which are the three best months in the year.

Then, they would freeze ALL their juice immediately after picking.

Then, they would thaw it out as needed for the rest of the year.

The quality was stunning.

I started buying gallons of the stuff every week.

Around 2000, lots of other corporations began to notice the explosion in juice sales, and everybody jumped in.

By 2004, price competition got so bad, almost all the major producers began to cut back on quality, and they cut the carton size from 64 oz to 59 oz a few years later, and kept the same price.

By 2005, Simply Orange was the only producer with anything close to grove quality at a reasonable price.

Then, about a year ago, Simply Orange started tasting like they were grinding up orange peels with the juice.

About a month ago, when juice sales dropped 5%, when Florida orange juice should be at its absolutely best taste, Simply Orange still tasted like orange peels.

I quit!

I am not going pay good money for crap orange juice anymore.

1 posted on 04/14/2014 2:15:46 PM PDT by zeestephen
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To: zeestephen

I think they are wrong about price increases.

Demand for their crap products is falling.

If they increase prices, demand will crash completely.


2 posted on 04/14/2014 2:18:05 PM PDT by zeestephen
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To: zeestephen

‘Obvious proof of global warming’ is what the MSM will say. To me it’s just proof that the Federal Reserve is deliberately inflating away the value of the dollar.


3 posted on 04/14/2014 2:19:03 PM PDT by MeganC (Support Matt Bevin to oust Mitch McConnell! https://mattbevin.com/)
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To: zeestephen

OMG, the IPCC were CORREST!


4 posted on 04/14/2014 2:21:14 PM PDT by Paladin2
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To: zeestephen

OMG, the IPCC were CORRECT!


5 posted on 04/14/2014 2:21:20 PM PDT by Paladin2
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To: zeestephen
Roll on Big O!
6 posted on 04/14/2014 2:23:27 PM PDT by mylife
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To: zeestephen
"Once you drink fresh juice straight from a good grove, you can never go back to store brands. "

Quite some decades ago, I had some Lemonade make from left over trees in someone's back yard in some place around Mountain View. NO SUGAR NEEDED!

Definitely an eye-opener in getting stuff fresh and ripe.

7 posted on 04/14/2014 2:26:02 PM PDT by Paladin2
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To: zeestephen

We use a masticating juicer and now make our own. Grapefruit juice made this way is especially good...


8 posted on 04/14/2014 2:27:30 PM PDT by cuban leaf
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To: zeestephen

Anybody seen Beaks where is Beaks ?


9 posted on 04/14/2014 2:28:22 PM PDT by al baby (Hi MomÂ… I was refereeing to Obama)
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To: zeestephen

10 posted on 04/14/2014 2:30:10 PM PDT by JRios1968 (I'm guttery and trashy, with a hint of lemon. - Laz)
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To: mylife

Thanks for the blast from the past. I remember most of that jingle. Lawson’s was big here. The OJ, chip chop ham, and their french onion dip!


11 posted on 04/14/2014 2:30:11 PM PDT by brownsfan (Behold, the power of government cheese.)
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To: zeestephen

I’m drinking a glass of Florida’s Natural w/ Lotsa Pulp, right now, and I can vaguely remember that it tasted better with vodka, years ago. Still, not bad at all, but dishwater compared to fresh-squeezed juice right from the grove.


12 posted on 04/14/2014 2:30:59 PM PDT by carriage_hill (Peace is that brief glorious moment in history, when everybody stands around reloading.)
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To: brownsfan
I knew someone would recognize it. ☺
13 posted on 04/14/2014 2:33:33 PM PDT by mylife
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To: MeganC

No, it’s GoreBull Warming (Thanks Mtnman!)


14 posted on 04/14/2014 2:34:48 PM PDT by logic101.net (How many more children must die on the altar of gun control?)
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To: zeestephen

I’m from Florida too - and you are one hundred percent right on everything you said...


15 posted on 04/14/2014 2:37:43 PM PDT by GOPJ (MSNBC reporters couldn't spot a criminal if he was at the company Christmas party.)
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To: zeestephen
As long as the government doesn't get involved in the orange juice business, we will do just fine and the industry will recover the next season.
Price go up, we buy less, supply and demand will still meet.
Price controls, regulations, national emergency supplies and the like and we're screwed.

16 posted on 04/14/2014 2:43:29 PM PDT by BitWielder1 (Corporate Profits are better than Government Waste)
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To: zeestephen
Turn those machines back on!!!
Turn those machines back on!!!
17 posted on 04/14/2014 2:47:36 PM PDT by PushinTin (Politicians are like diapers, the need to be changed often and for the same reason...)
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To: zeestephen

Unusually cold? I’m in Ocala and we had one of the mildest winters (read: warm/not cold) in at least 5 or 6 years. We lost our one orange tree 2 years ago; it was really cold that winter. But this winter? Uh-uh.


18 posted on 04/14/2014 2:53:01 PM PDT by jeffc (The U.S. media are our enemy)
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To: zeestephen

We vacation in Melbourne Beach, and I’m positively addicted to Orchid Island orange juice.


19 posted on 04/14/2014 3:04:38 PM PDT by goodwithagun (My gun has killed fewer people than Ted Kennedy's car.)
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To: zeestephen

I like orange juice as well as anyboby,but the only way many of us can prepare for sticker price shock is to just not buy the stuff.


20 posted on 04/14/2014 4:04:50 PM PDT by oldtech
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To: oldtech

Can’t drink OJ. It gives me sores on my gums.


21 posted on 04/14/2014 4:11:32 PM PDT by bicyclerepair (The zombies here elected alcee hastings. TERM LIMITS ... TERM LIMITS)
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To: goodwithagun

Natalies Orchid Island! Or Hale


22 posted on 04/14/2014 4:12:39 PM PDT by Ray76 (Take over the GOP? You still beg! Forget them. Second Party Now.)
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To: zeestephen
Factually, Florida citrus is suffering from citrus greening and will continue to do so, until citrus is gone. Citrus greening causes progressively smaller, less sweet fruit and in five years the tree dies. It is a major problem in Florida. And, a major problem in Brazil.

PS: Most Florida citrus is owned and run by Brazilian companies.

23 posted on 04/14/2014 4:37:52 PM PDT by Bushbacker1 (Molon Labe! (Oathkeeper))
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To: Ray76

Natalie’s is a fine company.


24 posted on 04/14/2014 4:38:59 PM PDT by Bushbacker1 (Molon Labe! (Oathkeeper))
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To: brownsfan

We had a Lawson’s almost next door where I grew up. OJ & milk in the returnable half-gallon jugs, chip-chop ham [and laster, roast beef] and the ice cream, too. Handy place for a growin’ boy. Ah, memories!


25 posted on 04/14/2014 4:44:07 PM PDT by W. (Only those who survived the regime know the horrors of communism, annnnd we're there.)
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To: jeffc
Unusually cold? I’m in Ocala and we had one of the mildest winters (read: warm/not cold) in at least 5 or 6 years. We lost our one orange tree 2 years ago; it was really cold that winter. But this winter? Uh-uh.

Same here in Orlando.

26 posted on 04/14/2014 5:13:20 PM PDT by VeniVidiVici (Play the 'Knockout Game' with someone owning a 9mm and you get what you deserve)
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To: Bushbacker1
Thanks for the update.

I had not realized the Brazilians were so involved in Florida citrus.

I lived in Florida from 1950 to 1985.

The orange crop was ALWAYS just a few years away from total destruction, either by canker, fruit flies, drought, or record cold temperatures.

Lesson learned?

Being a farmer sucks, even in the sub-tropics.

In the 1970’s we had a terrible blight that wiped out millions of coconut palm trees.

Have they ever grown back?

27 posted on 04/14/2014 6:08:02 PM PDT by zeestephen
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To: zeestephen

The local boutique markets sell fresh-squeezed made from Southern California navels. Runs about $10 a quart (!), but what a special treat.


28 posted on 04/14/2014 9:19:42 PM PDT by ProtectOurFreedom
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To: zeestephen
I'm not familiar with coconut growing in the state. However, a lot of the citrus growers are planting different crops, ie blueberries, guava, etc. They're saying that guava trees have been a tool to fight the fly that has caused citrus greening.

Read it and weep: http://www.cbc.ca/news/canada/citrus-greening-bacteria-devastating-world-s-orange-crop-1.2465887

29 posted on 04/15/2014 5:25:42 AM PDT by Bushbacker1 (Molon Labe! (Oathkeeper))
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To: Bushbacker1
Coconut growing has always been a small business there.

The millions of trees that died were landscaping.

We lost like four trees at our house, and another six at my Father's hotel.

For a couple years Broward County looked like it had been clear cut by an insane logging company.

The blight was called "Lethal Yellowing."

There are probably old pictures on the Internet.

30 posted on 04/15/2014 1:26:19 PM PDT by zeestephen
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