Skip to comments.The beer frontier
Posted on 05/30/2014 8:55:14 AM PDT by ghost of stonewall jackson
Nigeria is Africas largest economy and its largest beer market after the country where SAB (South African Breweries) was founded in 1895. The firm moved its main stockmarket listing to London in 1999 and a few years later it acquired Miller, a big American brewer, in a deal that gave the renamed SABMiller global scale and reach. It now operates in 75 countries, but in recent years it has found that its fastest-growing and most promising market is the continent of its birth (see chart 1).
SAB has operations in 15 African countries and a stake in 21 others through its alliance (bolstered by cross-shareholdings) with Castel, a French drinks firm. Its beer has been brewed in Zimbabwe for more than a century and it has had operations in Angola and Botswana since the 1970s. But its presence on the continent was only really felt in the mid-1990s when it snapped up newly privatised breweries in Mozambique, Ghana, Uganda, Zambia and Tanzania. This was not a grand strategic gamble on African growth: the continents economies were then in a funk. At this stage it was about fixing the companies, says Mark Bowman, boss of SABs Africa division. With repairs and sounder management, the thinking went, they ought to turn a decent profit.
(Excerpt) Read more at economist.com ...
(and for the children)
Have a cold Leinenkugel’s...
Leinenkugels makes about 12 different flavors and they all taste the same.
I long for the day when the micro breweries up in the mountains of NC finally learn to make beer without having to overkill on the hops.